preliminary results of stakeholders investigation georgia network meeting 2
DESCRIPTION
CREATION OF A BLACK SEA NETWORK FOR SUSTAINABLE TOURISM DEVELOPMENT IN BULGARIA, ROMANIA, UKRAINE, MOLDOVA AND GEORGIA (BS TOURISM NET). Preliminary Results of Stakeholders Investigation Georgia Network meeting 2 Chisinau, Moldova, 24-25 February 2014 - PowerPoint PPT PresentationTRANSCRIPT
![Page 1: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/1.jpg)
CREATION OF A BLACK SEA NETWORK FOR SUSTAINABLE TOURISM DEVELOPMENT IN BULGARIA, ROMANIA, UKRAINE, MOLDOVA
AND GEORGIA (BS TOURISM NET)
Preliminary Results of Stakeholders Investigation Georgia
Network meeting 2Chisinau, Moldova, 24-25 February 2014
G.Meladze, N. Pavliashvili, M.Varshanidze, O.Margvelashvili,K.Bilashvili, V.Trapaidze, N. Begalishvili, N.Tsintsadze
![Page 2: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/2.jpg)
The Questionnaires were distributed within the stakeholders of Ajara region of the Black Sea, on 07-15 of February, 17 respodents (mainly from Batumi), answered on questions. On the following slides below, we tried to make the preliminary analysis of the results, at a moment:
![Page 3: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/3.jpg)
Travel agent Catering Transportation Accomodation0
1020304050
29.423.5
5.9
41.2
N2. Type of company activities %
![Page 4: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/4.jpg)
Accomodation Catering Rent services0
102030405060708090 87.5
6.3 6.3
N3. Types of services provided %
![Page 5: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/5.jpg)
Head
Top management
Key personal (marketing manager, operations manager)
0 10 20 30 40 50 60 70
58.8
11.8
29.4
N4. Your position in the organization %
![Page 6: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/6.jpg)
70.6
29.4
N5. Forms of ownership %
PrivateGovernmentNGOPrivete enterpreneur
![Page 7: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/7.jpg)
37.5
25.0
25.0
6.36.3
N6. Number of employees%
1-1010-2525-5050-100>100
![Page 8: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/8.jpg)
Up to 100 000 EUR
100 000 Eur-1000 000
>1 000 000 EUR
0 10 20 30 40 50 60 70 80 90
86.7
6.7
6.7
N7 Company annual income%
![Page 9: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/9.jpg)
Up to 1000
1000-2000 2000-5000 5000-10000
>1000005
101520253035
18.8
31.325.0
18.8
6.3
N8. Number of tourists per year %
![Page 10: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/10.jpg)
<16
16-25
25-35
35-50
50-60
60-80
0 5 10 15 20 25 30
10.4
12.5
25.0
27.1
14.6
10.4
N9 Age structure of tourists%
%
Age group
![Page 11: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/11.jpg)
<100 euro
100-1000
1000-5000
>5000
0 10 20 30 40 50 60 70 80
75.0
18.8
6.3
0.0
N10. Average tourists spending %
![Page 12: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/12.jpg)
Local National Foreign Local, national, foreign
Local, foreign National, Foreign
0
10
20
30
40 36.0
4.0
24.020.0
12.0
4.0
N11. Places of tourist origin %
![Page 13: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/13.jpg)
1-5 5-10 10-20 20-30 30-50 >500
10
20
30
4042.9
28.6
7.1
0.0
14.3
7.1
N12. Number of tours available %
![Page 14: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/14.jpg)
Black sea coast
Kaxeti
Mountainous Ajara
Svaneti
Tusheti
0 5 10 15 20 25 30 35 40 45
40.0
20.0
20.0
15.0
5.0
N13. Most popular geographical directions %
![Page 15: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/15.jpg)
SightseengHistorical
MarineNature
WalkingEthnographical
GastronomicSports tourism
Events tourism (musical, historical)Religious
Art festivalsMedical tourism
EducationalClimbing
Skiing
0 2 4 6 8 10 12 14
13.013.0
10.98.78.78.7
6.54.34.34.34.34.3
2.22.22.2
N14. What types of tours do you provide %
![Page 16: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/16.jpg)
Events tourism (musical, historical)Sightseeng
Art festivalsMarine
HistoricalSports tourism
WalkingBiking
EthnographicalSkiingNature
GastronomicEducational
Medical tourismScuba diving
ClimbingReligious
RecreationalTechnogenicBirdwatching
Geological
0 1 2 3 4 5 6 7 8 9 10
9.89.09.0
7.56.06.0
5.35.35.3
4.54.54.5
3.83.83.8
3.03.0
2.31.51.5
0.8
N15. In your opinion, what types of tours need to be provided in the future (in your country, region, city)
%
![Page 17: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/17.jpg)
1-2 2-3 3-5 5>0
10
20
30
40
50
0.0
11.8
41.2
47.1
N16 How many destination must be included in the tour?
%
![Page 18: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/18.jpg)
23.5
35.317.6
23.5
N17. How many countries must be uncluded in the tour?
%1 country2 countries3 countries4 countries
![Page 19: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/19.jpg)
Turkey
Moldova
Romania
Bulgaria
Russia
Ukraine
0 5 10 15 20 25 30 35
2.7
10.8
13.5
18.9
21.6
32.4
N18. Please choose three most preferable variants of countries involved in the tour?
%
![Page 20: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/20.jpg)
05
101520253035
13.6 13.6 13.6
27.331.8
N19. To provide a tour you need %
![Page 21: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/21.jpg)
investments information legal assistance0
10
20
30
40
50
6046.7
53.3
0.0
N20. What kind of assistance is needed for your company
%
![Page 22: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/22.jpg)
8.1
32.4
32.4
27.0
N21 Black Sea tourism strategy priorities %
institutional
marketing (new tours)
investment (new sources)
information (technology)
![Page 23: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/23.jpg)
Respondents added the comments to the information given above, as follow: - It is nessessary to increase the level of service, that , for now, is not sufficient enough;- More diversified information is needed to be provided to the tourists about Georgia touristic resources as well, as to participate in the international exhibitions; - The touristic resources of Zemo (mountainous ) Ajara region, that closely (within 40-80 km) adjust the coastal zone of the Black Sea and where more services can be provided (e.g. horse riding, rural tourism etc.) - It is desirable to organise the trainings, aiming to increase the skills of service personnel;- With the goal to prolong the holiday season, it is nessessary to create appropriate infrastructure securing the touristic interest during the period, other than summer time (e.g. in the case rainy weather etc.)
![Page 24: Preliminary Results of Stakeholders Investigation Georgia Network meeting 2](https://reader036.vdocuments.us/reader036/viewer/2022070422/5681655a550346895dd7d9aa/html5/thumbnails/24.jpg)
Thank You !