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Page 1: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 2: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 3: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 4: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 5: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

$1.572 billionVisitor expenditure 5th highest in NZ

SOURCE: MBIE, Regional Tourism Estimates (year ending February 2019)

Domestic visitors

$1.204bInternational visitors

$368m

NPSNet Promoter Score

10Up from -7 in June 2015

SOURCE: AA Traveller Monitor: (YE March 2019)

Page 6: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

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Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun

$m

Visitor Spend SEASONALITY

FY 2015-16 FY 2016-17 FY 2017-18 FY 2018-19

Page 7: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 8: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

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Page 9: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

NOV 2018:Establish industry advocacy

group

DEC-FEB 19:Develop training

programme

MAR-APR 19:Filming & content

production

MAY-JUN 19:Officially

launch Ambassador Programme

Page 10: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 11: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 12: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 13: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 14: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 15: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 16: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 17: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 18: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 19: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 20: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

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Page 21: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 22: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 23: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 24: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 25: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 26: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 27: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 28: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 29: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 30: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep
Page 31: PowerPoint Presentation · &NOSH Kelly Rd The Nightq Wait«ato Where magic runs deep QUAL SILVER — LIGHT — FOOTPRINT —SAFE— & SOUND —WARM— WELCOME . Where magic runs deep

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