powered by #fcsday 2015: recipe for engagement presented by gwynn mason, aafcs director of...
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Powered by
#FCSday 2015: Recipe for EngagementPresented by
Gwynn Mason, AAFCS Director of Communications Sophy Mott, Director of Affiliate and Member Relations
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Why choose “Dining In” for Healthy Families?
• There’s a nationwide obesity epidemic.
• Research has shown that “…children who take part in family meals are less likely to be overweight, eat more healthy foods, have less delinquency, greater academic achievement, improved psychological well-being, and positive family interactions.
• The whole family benefits from family mealtime.
• Encouraging families to prepare simple, healthy meals and eat together supports the essence of family and consumer sciences: “Creating Healthy and Sustainable Families.”
• Family & Consumer Sciences Day serves to promote family and consumer sciences programs, tools, and professionals that support family mealtime.
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Why on December 3rd?
December 3rd was chosen to recognize AAFCS Founder Ellen Swallow Richards, first woman graduate of MIT, whose birthday is December 3rd.
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2015 Campaign Goals
• Double our 2014 results - 200,000 families make and eat a healthy meal together on December 3rd
• Increase visibility and awareness of family and consumer sciences organizations, programs, resources, and professionals
In 2014, we had 104,583 commitments to “Dining In” in:
• All 50 states• 17 countries• Every continent
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2015 Campaign Goals
• Community of Public Policy wants to receive 100 proclamations for FCS Day.
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How will we achieve these goals?
•You
•Your Family
•Your Associations/Civic Groups
•Your Affiliate/State
•Special Ingredient
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What you and your family can do
• Take a photo of your family preparing a healthy meal and post it to Facebook, Twitter, and/or Instagram using #FCSday and #healthyfamselfie.
• Change your Facebook profile photo to the I'm "Dining In" logo.
• Wear an I'm "Dining In" sticker.• Ask your friends and family to "Dine In."• Pin your favorite family meal recipes to a "Dining In" Pinterest
board.• Add the "Dining In" logo to your email signature.
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What your group or state can do
• Share our content with your social media followers and post your own content.
• Include the Family & Consumer Sciences Day flyer in your communications pieces or pass it out at affiliate meetings.
• Email your members and encourage them to "Dine In" on December 3rd!
• Highlight healthy food preparation resources you've already created.
• Download our proclamation template and customize it for your location. Then send it to your public official.
• Customize the press release template to share how your organization celebrated and send to local media.
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www.aafcs.org/FCSday
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Create your recipe for engagement
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Commit to “Dining In” and share your selfie now!
www.aafcs.org/FCSday/commitment.html
#FCSday
#imdiningin
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Thank you for your commitment to FCS Day!