1. Emphasis on authors name, informing theClassic novel, hinting viewer that this author isthe book, and thereforeimportant/famous evenstory, was popular and if he isntis enjoyable Effective use of whiteHinting at location in space, emphasizing theimage and birds behind characters silouhette Merging of multiple images effective yetDirect eye contact,not obvious or crowdedhead positioned slightly Looks quite arty, ink ordown makes it even watercolour dripping?more directVery original and uniqueSolid block colours forLead roles actorstitle, simple coloursnamesresponding to overallcolour scheme, only twoDiscreet billing box, lightcolours used, simplistic font colour, mentions producers other work to entice people to watch, assuming like his other work

2. Emphasis on producerList of actors perhapsa little too busy, but Consistent colourstand out due to scheme makes itlighter background look well designed and eye catchingActors may makesomeone want towatch the film asEye contactthey may like theirtowards titleother work, also hints brings attentionat the genre or type to titleof film that it is No photographyDue to artwork and or characters inunconventional image formdesign it indicates itcould be anTitle is strong and eyearthouse film andcatching, quitenot very mainstreamunconventional font,which will appeal to may look amateura particular niche against differentaudience imagery or on a more mainstream blockbuster poster 3. Strap line hints at Consistent colourstory line, makes schemeviewer want to seethe filmHint at the maincharacter withStrong, defined close up shotsilouhette is eyecatching, similar toBrighton Rock Direct eyepostercontactMultiple imagesHint at story linewithin an imagewith male yet keep thesilouhette, suggestssimplistic look ofmystery man,only one image,hidden identity works wellWhite space iseffective, creates Red text emphasizingsimplistic look whilst that it is coming soonthe multiple which will create aimages still givesense of anticipationinsight into movie as to when it comes out 4. Strapline directedConsistent directly to thecolour scheme, viewer with amakes red direct questionreally stand outand text standoutNo photography or charactersQuiteQuite creepy,unconventional red looks likefor such a blood, hintingmainstream at horror ormovieviolence Same font usedNo mention ofthroughoutdirector orproducer etc. No billing box, must be part ofSymmetrical, a series oftext lines updifferent promotional posters 5. COMPARISONThe poster on the left doesnt work at all in comparison to the one on the right. It has too muchblank black space, which in this case, does not seem to work. The image used is much tooobscure, and it isnt obvious, unlike the one on the right, that it is Daniel Radcliffe. He isrecognisable in the poster on the right and this will make people instantly relate to the posterand want to see the film. The text on the right is really effective and relates to the ghostlytheme of the poster. There is also a strapline on the right hand side poster which is directlyaddressing the viewer. The editing of the image is also a lot more effective, with a hint ofshadowing without completely obscuring his face like the poster on the left. The samefont isused throughout the left hand side poster which doesnt seem to work and looks quiteamature. The word The also does not line up with the other text on the poster which looksreally unprofessional and amature. The direct eye contact in the poster on the right is also alot more dramatic and striking, drawing in the viewer. 6. COMPARISONThe poster on the left doesnt work at all in comparison to the one on the right. It has too muchblank black space, which in this case, does not seem to work. The image used is much tooobscure, and it isnt obvious, unlike the one on the right, that it is Daniel Radcliffe. He isrecognisable in the poster on the right and this will make people instantly relate to the posterand want to see the film. The text on the right is really effective and relates to the ghostlytheme of the poster. There is also a strapline on the right hand side poster which is directlyaddressing the viewer. The editing of the image is also a lot more effective, with a hint ofshadowing without completely obscuring his face like the poster on the left. The samefont isused throughout the left hand side poster which doesnt seem to work and looks quiteamature. The word The also does not line up with the other text on the poster which looksreally unprofessional and amature. The direct eye contact in the poster on the right is also alot more dramatic and striking, drawing in the viewer.