positive performance off the field matters public
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Media Playbook: Positive Performance ProgramTRANSCRIPT
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Positive Performance OFF The Field Matters
In a world where image matters, media rules and the ability to
positively communicate can make all the difference…
Player Team
Program Future
for the
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Have teamed to offer a complete
Field to Future Player Development Program
In association with
PositivePub.com
and
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In association with
PositivePub.com
and
Building a Pool of Talent for
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In association with
PositivePub.com
and
Benefits For the Team & School
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In association with
PositivePub.com
and
Benefits For Benefactors
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PositivePub.com
• I
Positive Performance Program
Introduce the
In association with
and
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Communication & Performance
Media Savvy & Personal Marketing
Mentoring & Career Acceleration
I
Positive Performance Program
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Positive Performance Program
Ensuring Athletes Present
Positively… today and tomorrow
Speaking & Writing Skills
Performance Coaching
Media Playbook™
Training
One-on-One Mentoring
ongoing
Personal Brand
Development & Promotion
Social Media Management
& Support Services
Career Acceleration/
Media Placement
ThisProgram brings it all together
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Training for each athlete involves tangible media career & brand
marketing assets.
Positive Performance Program
Digital Video Segments & Interviews
Blog & Fan Sites Digital & Broadcast
Video Segments/Programs
Social Media Sports
Commentary & Analysis
On Air Experience
Webcasts/Podcasts
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About Gil
• Nearly than 25 years of Television Sports Broadcasting experience, including 7 as Sports Director WGCL.
• A lifelong leader and passionate mentor to young athletes and founder of PositivePub to promote and highlight positive contributions of athletes and coaches.
• A long list of honors and accomplishments, including two Emmy awards, AWRT Sportscaster of the Year, Best TV Sports Anchor by readers of Atlanta Magazine.
Gil leads the Mentoring-Sports Media Training
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About Michael
• 25+ years of Television News Producing, Management, Training.
• CNN Producer, Executive Producer CNN Prime/Early Evening.
• News Executive -- WHDH-TV and WCVB-TV Boston
• Senior Broadcast Consultant advising major networks and affiliates on news production, marketing, performance
• Founded leading news syndication/content service with NBC.
• Now managing partner CWI, Social Media Leader.
Michael leads the media, marketing and brand development
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About CWI
Recent client work includes:
•Michelin North America•Georgia Federal Credit Union•Salus Behavioral Health•Real Professionals•Real CRE TV•Furniture Brands International•Ice Caters•Common Thread Vintage Designs
Susan leads the writing, and corporate media training
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About CWI
CWI is behind www.kelinjohnson.com
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About Talent Dynamics
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What does each Athlete Receive?
Positive Performance Program
Communications and Performance Skill to achieve
success in broadcasting, media and community
Individual Brand Development and Promotion– showcased on
web site/social media/blogs/followers
Talent Recruitment and Media Client Introductions directly to top
media outlets and organizations
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In association with
PositivePub.com
and