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PORTFOLIO M.Sc. Industrial Designer Sara Harriet Hvedhaven

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Page 1: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

PORTFOLIOM.Sc. Industrial Designer Sara Harriet Hvedhaven

Page 2: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Portfolio 2015Selected work of:

Sara Harriet Hvedhaven

[email protected]+45 40 13 43 55

Elsamvej 44, V. Hassing9310 Vodskov

Denmark

www.saraharriet.dk

www.linkedin.com/in/saraharriet

Page 3: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Ryfylke Rensefisk AS Year: 2014

Task:Ryfylke Rensefisk wants to increase their customer attention and build a loyal customer list before any competitors. They need to create credibility and thereby boost sales. Ryfylke Rensefisk wants communication channels where potential customers can browse for information about the products, knowledge within the field, company values and history and most important let the customers know how to get in touch. Additionally they want a news feed to share events and new research in order to position them as market leaders with great care and knowledge of cleaner fish.

Tools & Methods:Axure RP, Adobe Photoshop, Adobe Illustrator, CSS & HTML

Link:www.ryfylkerensefisk.no

Ryfylke Rensefisk#Web design, #Business development, #Identity Design, #Logo design

Page 4: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Sea Urchin Farm ASYear: 2014

Task:Sea Urchin Farm breeds sea urchins in Rogaland, Norway. They wish to establish a strong brand communicating the local history and high quality within the market of high-end, exclusive products. They are selling their quality sea urchins as a product experience to restaurants and events around the world.

Tools & Methods:Axure RP, Adobe Photoshop, Adobe Illustrator, CSS & HTML

Link:www.oursindesfjords.com

Oursin des Fjords

#Logo Design, #Identity Design, #Web design

Page 5: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Tanken Teller by Elisabet ThorsellYear: 2014

Task:Elisabet Thorsell is an inspiring intensive nurse at Stavanger Universitetssykehus. She is passionate about how to motivate people, how they achieve personal goals and how to create a better work atmosphere. She needed design assistance to realise her project and gain larger impact. Together we developed a set of tools for positive change management and development in organisations as well as for individuals. One of the tools was a web page with a built-in exercise notebook.

Tools & Methods:Axure RP, Adobe Photoshop, Adobe Illustrator, CSS & HTML

Link:www.tankenteller.no

Tanken Teller

#Web Design, #Graphic Design, #Printed Media, #Business Development

Page 6: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Springmotion ASYear: 2014

Task:Springmotion offers consultancy services with in business development and enterprise architecture and aim to evoke everyone’s curiousness, interest and create a common understanding. Therefore the identity should reflect Springmotions fun, curious and exploring approach to these topics.

Tools & Methods:Adobe Photoshop, Adobe Illustrator

Name Nameson

Title

Springmotion ASProf. Olav Hanssensvei 7AP.O Box 8117, N-4068 Stavanger

+47 10 20 30 [email protected]

www.springmotion.no

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recusandae et sunt aut id, dolore ratione consectetur aperiam unde quidem nobis incidunt

expedita reprehenderit.

Necessitatibus aliquid

Eum Minus Illum

2014-10-07 side 1/1

ColoursOptimism YellowExcitement Red Playful Green Trust Blue

YellowRed Green Blue

HEX: #EE402F

CMYK: 0, 73, 80, 7

RGB: 238, 64, 47

HEX: #8CBFE1

CMYK: 38, 15, 0, 12

RGB: 140, 191, 225

HEX: #8BC53F

CMYK: 29, 0, 68, 23

RGB: 139, 197, 63

HEX: #FFCE00

CMYK: 0, 19, 100, 0

RGB: 255, 206, 0

HEX: #0089CF

CMYK: 100, 34, 0, 19

RGB: 0, 136, 207

HEX: #FFDD77

CMYK: 0, 13, 53, 0

RGB: 255, 221, 119

HEX: #D3E393

CMYK: 7, 0, 35, 11

RGB: 211, 227, 147

HEX: #F37C5E

CMYK: 0, 49, 61, 5

RGB: 243, 124, 94

Gray tones

#FFFFFF

CMYK: 0, 0, 0, 0

RGB: 255, 255, 255

#F0F0F0

CMYK: 0, 0, 0, 6

RGB: 240, 240, 240

#E7E7E7

CMYK: 0, 0, 0, 9

RGB: 231, 231, 231

#D3D3D3

CMYK: 0, 0, 0, 17

RGB: 211, 211, 211

#B5B5B5

CMYK: 0, 0, 0, 29

RGB: 181, 181, 181

#8E8E8E

CMYK: 0, 0, 0, 44

RGB: 142, 142, 142

#717171

CMYK: 0, 0, 0, 56

RGB: 113, 113, 113

#535353

CMYK: 0, 0, 0, 67

RGB: 83, 83, 83

#404040

CMYK: 0, 0, 0, 75

RGB: 64, 64, 64

#000000

CMYK: 0, 0, 0, 100

RGB: 0, 0, 0

Springmotion Identity

#Logo Design, #Business Development, #Communication

Page 7: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

#Product Design, #Contest, #Graphic Design

STRING1st price Winner of Bodum Design Award 2012

Company: BodumYear: 2012

Task:Bodum Design Award is a product design competition. The goal is to challenge traditional ideas and test the limits of both habits as well as behaviours and the tools and object surrounding us in everyday life. Year 2012 contest theme was Simplicity.

The design proposal, STRING, is an interpretation and upgrade of the traditional kitchen cord. STRING challenges the conventional ideas of cooking by its simplicity. It makes it easy for everyone to use kitchen cord and experiment with new recipes.

Tools & Methods:Adobe Illustrator, Adobe Photoshop, AutoCad, SketchUp

Page 8: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Top-Link for Key2FunctionYear: 2011

Task:Due to a lack of awareness the company wished to redesign their patented battery-driven cling film dispenser. After some initial user research the task were defined to improve the user handling of the dispenser as well as enhance multiple, different sizes of cling film rolls and brands.

With the original design of the dispenser the user often touched the warm wire cutting the cling film, when picking it up. This issue was resolved by redesigning the interaction and using the users intuition.

Tools & Methods:SolidWorks, Adobe Photoshop

Link:www.key2living.dk

WrapIt - cling film dispenser#Product Design, #Research, #Usability, #Interaction Design, #Identity Design

Page 9: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Aalborg University & TelcomYear: 2010

Task:Design an antenna for mobile telephony and data transmission. Everyone wants good mobile coverage, but nobody wants to have an antenna in the backyard. Therefore this new demand is challenging both municipalities, users, telecommunications companies and other actors in these years of rapidly evolving technology.

Tools & Methods:Adobe Photoshop, Adobe Illustrator, Context Analysis, Printed Media

Roadside Antenna

#Contest, #Product Design

Winner of 2nd prize

Page 10: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Karup Partners A/S Year: 2008

Task:Ecochair is a proposal for the competition Innovation Cup 11. Innovation Cup is hosted by Udviklingscenter for Møbler & Træ in collaboration with a furniture company. The design brief contained subjects such as: Sitting, Redefine (on the basis of futon), Materials, “Can it be sold?”, “The client/user?”, Design is a refuge and Think Green.

Tools & Methods:Adobe Creative Suite, Prototype, HTML, Printed Media

Link:www.ecochair.dk

Book:Cardboard Book by Narelle Yabuka (Page 114-117). Thomas Larsen

Ecochair

#Product Design, #Exhibition Design, #Web Design Winner of Innovation Cup 11 “Best Idea” category

Page 11: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

BUSINESS PROCESS

ACTIVITY

belongs to

ACTIVITY ROLE ROLEACTIVITY ROLE TYPE

POSITION

COMPETENCE REQUIREMENT

COMPETENCE ELEMENT

TRAINING PROGRAM

achieved by

CERTIFICATEcan give

PERSON'SCOMPETENCE

can require

AUTHORISED POSITION

CERTIFICATE HELD BY PERSON

ORGANISATION UNIT

PERSON

POSITION ROLE

WORK EXPERIENCE

belongs to

can be

is part of consist of

belongs to

belongs to

belongs to

define

Company: Bouvet ASAYear: 2013

Task:The consultants working together with clients struggle to explain the clients own information flow. By transforming a regular information model in to a cartoonification the engagement increased. It’s the same information just presented in a more fun and engaging way.

Tools & Methods:Adobe Illustrator, Adobe Ideas (Ipad), Sketch

Competence Information Model

#Enterprise Architecture, #Business Architecture, #Communication, #Visualization

Competence

Element

Training

Person Authorized

PositionPosition

Role

Organisation

Work Experience

Competence

Requirement

Certificate

Person’s Competence

holds

hasconsist of

has

can be

gives

achieved by

employed in describes ??

???

belongs to

part of

belongs tobelongs to

performsActivity Role

Activity Role

Type

Activity Business Process

do

is of

has

perform

belongs to

VERSION 0.1

Competence

Information Model

From this classic Information Model To this easy to comprehend and engage with Information Model

Information modelling made engaging and fun!

Page 12: PORTFOLIOsaraharriet.dk/...Sara-Harriet-Hvedhaven_small.pdf · Portfolio 2015 Selected work of: Sara Harriet Hvedhaven mail.saraharriet@gmail.com +45 40 13 43 55 Elsamvej 44, V. Hassing

Sara Harriet Hvedhaven | [email protected] | (+45) 40 13 43 55 | www.saraharriet.dk

Company: Springmotion ASYear: 2014

Task:The Enterprise Business Motivation Model (EBMM), developed by Nicklas Malik, is a conceptual information model that captures the core elements of business strategy, business function, and business motivation. When properly used, the EBMM provides a mechanism for finding the flaws in the design of a business and for correcting those flaws.

This cartoonification of the information model creates a common language that everybody in spite of previous knowledge can comment on and create opinion upon.

Tools & Methods:Adobe Illustrator, Adobe Ideas (Ipad)

Enterprise Business Motivation Model

#Enterprise Architecture, #Business Architecture, #Communication, #Visualization

From a classic Information Model To this easy to comprehend and engage with Information Model