pokemon go in your business: five lessons from the pokemon way of doing things - kapture crm

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Page 1: Pokemon Go in your Business: Five Lessons from the Pokemon way of doing things - Kapture CRM

POKEMON GO IN YOUR BUSINESS: FIVE LESSONS FROM THE POKEMON WAY OF DOING THINGS – KAPTURE CRM

Pokemon are everywhere and you just wanna catch e’m all! The world’s most

popular game can’t be simpler and more engrossing at the same time.

Substituting Leads for the Pokemon, the same lines could be superimposed to your business

and customer acquisition scenarios.

Like the elusive Pikachu in Pokemon Go, your best prospects could be hidden among the

entire geographical spread or location. And it’s the fulfillment of your true spirit to seek them

out and add them to your kitty.

Connection between Pokemon go and you’re Business

Gamification has been an active businesses strategy for years. And Pokemon Go bridges this

gap between digital space and running business arenas…

For acquiring prospects, most businesses try to stretch out their presence throughout

Page 2: Pokemon Go in your Business: Five Lessons from the Pokemon way of doing things - Kapture CRM

geography or keep waiting for customers to actually pay them a visit. Sadly, this approach

can’t get you closer to your real prospects when they spread far and wide across cities.

Instead, you can glean insights from the wisdom of Pokemon Go to reach-out and pluck your

prospects from their resting spot.

Adding Wisdom of pokemon to your Business

The tiny jolly creatures they are, finding and bowling them over could be really hard. But

serious gamers would vow that they are worth every bit of effort that they demand, even for

the street-common Ratattas.

These are the lessons acquired from the parallel world of Pokemon Go that needs to be

absorbed and implemented into your daily business process.

Pikachus do exist in this world

Pokemon don’t just pop-out into empty space. They were there always, waiting for someone

to figure out their presence. This is especially true concerning to the more precious oddities

like Pikachu…. Recently, Dutch boy found one in his brother’s grave.

Likewise, you need to believe that your most precious customers are out there, waiting for

you to discover them. Often, they are not the loudest or most obvious. But finding them is the

true challenge of your business.

Be Resourceful with your Energy

As the name indicates, Pokemon Go requires you to go places and visit spots. This requires

you to be resourceful with your time and energy expenditure.

Really smart Pokemon players (the ones who advance the most) know that they can’t afford

to go jumping-and-poking around in different spots. For this, they always plan and organize

their business to cover maximum geographical area.

Page 3: Pokemon Go in your Business: Five Lessons from the Pokemon way of doing things - Kapture CRM

Likewise, a CRM dashboard can plot and spot your prospects across the geography. This

enables you tomaximize your reach and interaction with your prospects. This

also considerably increases your audience penetration across geography.

One pokeball can’t catch them all

Unlike in gaming, business scenarios don’t allow you to spend your entire time for discovering

a few new prospects. Instead, you should invest time on multiple fronts. You can also run

multiple marketing processes to attract prospects.

In the sense of game of Pokemon Go, you should be wielding multiple

balls directed towards multiple spots.

Marketing Automation system lets you strike a combination between

marketing campaigns to reach a larger customer base. This process also allows

you to maximize your prospect exposure to independent opportunities.

Err….Cheat Codes can’t hurt you

Ok, please don’t frown.

Successful gamers and businessmen are always looking at a smarter way of advancing their

progress.

Sure, the cheat codes in gaming can be a final and definite fun-killer. But business cheat

codes just create a level ground.

Process streamlining and automation system can side-line the traditional chaos to create

condensed process system. This enables you to apply yourself at the right form and

application.

Run with the Gaming attitude

No doubt, you can collect Pokemon by visiting your usual spots. But the real ‘déjà-vu

Page 4: Pokemon Go in your Business: Five Lessons from the Pokemon way of doing things - Kapture CRM

moments’ happen when you go outside your comfort zone and usual spots. People who really

love the game are willing to go and experiment with a wide range of exotic places.

Likewise, you should find the thrill in seeking out the best prospects andcustomers for your business.

Conclusion:-

Reaching and adding your prospects could be confusing in the absence of clear directives. In

the last one week, Pokemon Go has seen ordinary people scourging their terrain to earn

gaming characters. You could also utilize these lessons to take your business to every

concerned individual. Learn more with us @ +91-7899887755 [email protected]