poke the box - personal branding tv

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Reach Communications Consulting, Inc. www.reachcc.com © 2000-2011, Reach Communications Consulting, Inc. All Rights Reserved. “Reach” and “where branding gets personal” are trademarks of Reach Communications Consulting. All other marks are owned by their respective companies. -1- Poke The Box Meet Our Guest Your Hosts Seth Godin Seth Godin has written thirteen books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post- industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. American Way Magazine calls him, "America's Greatest Marketer," and his blog is perhaps the most popular in the world written by a single individual. His latest book, Poke The Box, is a call to action about the initiative you're taking - in your job or in your life. Seth once again breaks the traditional publishing model by releasing it through The Domino Project. Read More>> William Arruda Susan Guarneri ~ REACH INTERVIEW SERIES SPONSOR ~ Stress Coach U: The Telecourse That Will Add a Sought-After Service to Your Work *Earn CCEs pending ICF approval Learn how to use and teach practical stress management techniques to advance your clients' progress, strengthen your colleagues' performance and distinguish your business and brand - all while reducing your own stress. Stress Coach U starts October 29th and early birds receive 20% off! Space is limited, so learn more and register now at www.jordanfriedman.com/stresscoachu.html

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Reach Communications Consulting, Inc. www.reachcc.com © 2000-2011, Reach Communications Consulting, Inc. All Rights Reserved. “Reach” and “where branding gets personal” are trademarks of Reach Communications Consulting. All other marks are owned by their respective companies.

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Poke The Box

Meet Our Guest Your Hosts

Seth Godin

Seth Godin has written thirteen books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. American Way Magazine calls him, "America's Greatest Marketer," and his blog is perhaps the most popular in the world written by a single individual. His latest book, Poke The Box, is a call to action about the initiative you're taking - in your job or in your life. Seth once again breaks the traditional publishing model by releasing it through The Domino Project. Read More>>

William Arruda

Susan

Guarneri

~ REACH INTERVIEW SERIES SPONSOR ~

Stress Coach U: The Telecourse That Will Add a Sought-After Service to Your Work *Earn CCEs pending ICF approval Learn how to use and teach practical stress management techniques to advance your clients' progress, strengthen your colleagues' performance and distinguish your business and brand - all while reducing your own stress. Stress Coach U starts October 29th and early birds receive 20% off! Space is limited, so learn more and register now at www.jordanfriedman.com/stresscoachu.html

Reach Communications Consulting, Inc. www.reachcc.com © 2000-2011, Reach Communications Consulting, Inc. All Rights Reserved. “Reach” and “where branding gets personal” are trademarks of Reach Communications Consulting. All other marks are owned by their respective companies.

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Agenda / Topics

1. What is The Domino Project and how did it help you break the traditional publishing model?

2. What was your primary purpose for writing your recent best-seller Poke The Box?

3. What are some of your suggestions for overcoming crippling fears?

4. Would you mind sharing your greatest failure with us today as an inspiration to those who might be fearful of failure?

5. How would you recommend entrepreneurs stand out from the crowd online and off?

Reach Communications Consulting, Inc. www.reachcc.com © 2000-2011, Reach Communications Consulting, Inc. All Rights Reserved. “Reach” and “where branding gets personal” are trademarks of Reach Communications Consulting. All other marks are owned by their respective companies.

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6. What does it mean to be a linchpin? What are some pointers to become a linchpin?

7. What is considered a tribe and are there any universal truths to tribe building?

8. How do you view personal branding and its relevancy in today’s world?

Links Seth’s Blog: http://sethgodin.typepad.com/ Seth’s Latest Publishing Venture: http://www.thedominoproject.com/ Seth’s Favorite Charity: http://www.acumenfund.org/

Recordings of this and all other Reach Interviews are available at Personal Branding TV www.personalbranding.TV

www.reachpersonalbranding.com www.reachbrandingclub.com

* To sponsor a Speaker Series Interview, please send an email to [email protected]