plm as a innovation platform role of technology and standards

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1 | Copyright © 2015 Tata Consultancy Services Limited PDT Europe, Stockholm, October 13-14, 2015 PLM as a innovation platform – Role of technology and standards 14 October 2015

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Page 1: PLM as a innovation platform Role of technology and standards

1| Copyright © 2015 Tata Consultancy Services Limited

PDT Europe, Stockholm, October 13-14, 2015

PLM as a innovation platform – Role of technology and standards

14 October 2015

Page 2: PLM as a innovation platform Role of technology and standards

2

Do we know what is today?

October 14?

– World Standards Day

Standards – the world’s common language

– The voluntary process of developing technical specifications based on consensus among all interested parties

Key Challenges

– Standards is a key missing component in PLM as a innovation platform

– Getting technology vendors to think and spend more quality time about standards more seriously

– Getting a common consensus

Page 3: PLM as a innovation platform Role of technology and standards

3

46+

TCS at a glance

4.036 Billion US$ in Q1-FY16 revenues *

324,935

124

46 Countries where TCS has offices

97.4 % of revenues from repeat customers *

Employees*

Nationalities

Source:

Figures from TCS Analyst Report FY Q1-16

Employee count includes that of TCS subsidiaries

Years in Business

Page 4: PLM as a innovation platform Role of technology and standards

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The TCS advantage - Business Reimagination

Analyticsand

Big Data

Mobilityand Pervasive

ComputingSocial Media

Artificial Intelligence

and Robotics

Cloud

Making business agile and future-ready for growth

Leveraging the Digital Five Forces to fundamentally

transform business

Safeguarding the enterprise through risk management,

security, and compliance

Page 5: PLM as a innovation platform Role of technology and standards

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Accelerating Innovation by enriching the ecosystem

Engineering Technology

centers

Engineeringservice

providers

ISV Softwarepartners

Tier 1 Suppliers

Captive Centers

Customer Eco-System

19+ TCSInnovation Labs

Center of Excellence

ISV, Semiconductor Platform Providers

Industry

Bodies

Co-InnovationNetwork

StandardSetting Bodies

Industry solutions, ConnectedPlatforms, Social, Big Data

AcademicInstitutions

Page 6: PLM as a innovation platform Role of technology and standards

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“TCS’ fusion of IT, engineering, product development and business knowledge enables them to help companies transform using a proven methodology”

Unlocking Value throughout the Product Lifecycle

Advisory Services

Implementation & Sustenance Services

30% - 40% reduction in ETO cycle time

30% improvement in Engineering Cost

30 – 50% improvement in Change Cycle Time

30% increase in Innovation Bandwidth

30% reduction in NPI Cycle Time

30 – 50% reduction in Product Complexity

“The company contributes to its customers' success by delivering innovative solutions to create smarter products for the connected world, develop specific products for emerging markets, and reducing ongoing engineering costs”

Leading Capabilities Value Delivered Analysts Speak

Page 7: PLM as a innovation platform Role of technology and standards

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Comprehensive PLM Frameworks and Practices to provide strategy and solutions

Enhanced Core Engineering Efficiencies

Improved PDLC capabilities Results

Portfolio Rationalization

Product Complexity Assessment

Value Engineering

Sustenance Engineering

Global Engineering

PLM Vision to Value Realization

PLM Capability Maturity Assessment

Lean Process Enablement

Product Fitment Assessment

PDIT Transformation

More Bandwidth for Innovation

Reduce Cost of Engineering

Lean Product Portfolio

Leverage investments in PLM

Rapid adoption of new Technologies

Acquire wider Lifecycle capabilities

Page 8: PLM as a innovation platform Role of technology and standards

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PLM as a platform for future – building blocks and key success factors

1. Currently PLM is being used as more of an enterprise wide digital back bone

a. Focus more on product data and automation of engineering processes

b. Providing a integrated view of the product (xCAD)

2. Three* factors define the success of PLM as a platform innovation

a. Connection: how easily others can plug into the platform to share and transact

b. Gravity: how well the platform attracts participants, both producers and consumers

c. Flow: how well the platform fosters the exchange and co-creation of value

3. All the above 3 factors depends on the ability of the platform to seamlessly exchange data – and this can be done only with the adoption of standards.

PLM as a integrated platform for product data and CAD design

EBOM / MBOM

Data sent to manufacture and

assembly

Product delivered and installed

Products installed with remote

monitoring devices

Cloud Big data

Datacenter technology to

interpret data and identify problem

items

Mobile2G/3G

/4G

Mobile / SocialIssues identified and PLM

As-maintained BOM is Improved to future

prevention

Legend

Current components involved in a typical PLM

Components to interact for making a PLM as a innovation platform

Traditional PLM built on Product data, processes, workflows, integrated data management with xCAD authoring tools, ...

CLOUD MOBILE SOCIAL BIG DATAPERVASIVE

COMPUTING

Act

on

da

ta

an

ywh

ere

Info

rmat

ion

a

cce

ss

Ne

two

rked

co

mm

un

ity

Re

use

Insi

ght

Fast

er t

o

mar

ket

*Three Elements of a Successful Platform Strategy, Mark Bonchek and Sangeet Paul Choudary Harvard Business Review, January 31, 2013

Page 9: PLM as a innovation platform Role of technology and standards

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Technology and standards – An un avoidable handshake

Technology brings in more complexity to the current PLM IT landscape and also makes it expensive to maintain but a key to innovation – Key element of innovation is collaboration among people, processes and tools

Lack of standards makes solution elements un usable– Innovation managers and CIO’s – while they look out for the tools to enable innovation – must also

proactively address issues of standards in the tools and technologies being adopted

Technology and standards for quicker and successful commercialization of new products – Standards can help an emerging technology ecosystem rally round the issues to promote

Industrial revolution – Mass production, mechanization and the factory model

Digital revolution – Innovation, enablement of digital forces and the platform model

Page 10: PLM as a innovation platform Role of technology and standards

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PLM platform and innovation management

Manage ideas and technology options available in PLM in a more systemic approach for managing innovation

– Not just focus on R&D and solving complexity

Innovation typically bridges and moves across disciplines and concepts – hence the need to prioritize on standards

Establish ”rules of the game” early on

Ideas Concepts

Cultures

Page 11: PLM as a innovation platform Role of technology and standards

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Snapshot of technology in PLM as a innovation platform and role of standards

Various standards evolving to view product data holistically in a collective product model– STEP AP210 – Electrical and Electronics

– STEP AP214, AP224, AP240 - Manufacturing & Process Planning

– STEP AP209 – Analysis

– UML, XML – Software

– STEP AP233, SysML – Systems Engineering

– STEP PDM Schema – Product Data Management

– STEP AP203, AP214 – Mechanical

While new digital forces have emerged a strong player in defining the innovation landscape – little has been done to formulate standards – More has been spoken about the need to integrate

PLM platforms with the emerging digital forces but very less on ” establishing the ”rules of the game”

– MCAD given more importance than ECAD?

CloudBig data

IoT

Robotics and Social Media

Mobility and Pervasive

Computing

Low High

Low

High

Impact of PLM as a innovation platform

Ro

le o

f st

an

da

rds

Legend Technology Standards

Page 12: PLM as a innovation platform Role of technology and standards

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Interoperability – greater benefits but a common global headacheNeed for a open PLM

Standards provide:

– basis for communication for a wider cross domain teams

– basis for common approaches

– enable consistency

– Performance & conformity

– Safety

Lack of standards create immense loss to the global economy

– Human effort and productivity losses

– Financial losses and late ROI for enterprises

– More investments to be made to make platforms effective

0 10 20 30 40 50 60 70 80 90

redesign a new part or tool from existing or received 3D CAD modelson a weekly or even more frequent basis.

they need to rework original feature trees

use the originating 3D CAD system (the system the model wasgenerated in) less than half the time to make subsequent edits to…

they receive or send two or more CAD files on a monthly basis whichwere different than their preferred CAD file type.

they receive or send files created from four or more non-preferredCAD file types on a monthly basis.

CAD Interoperability Survey showing the key issues that hamper productivity and therefore reduce efficiency in the design and manufacturing workplace

0 5 10 15 20 25 30 35

top challenge as losing the intelligence embedded into the native CADfile

had to remodel parts, because changes in the original file couldn’t be made

had to recreate models in the desired CAD format

struggled with making changes to a CAD design, especially when builtby someone else

no good way to make productive use of data from multiple CADsystems

Interoperability headaches widespread for non-auto industries

Aberdeen Group ‘Working with Multi-CAD? Overcome the Engineering Collaboration Bottleneck’, December, 2010

The 2006 CAD Interoperability Survey – Conducted by Kubotek USA

"Financial Benefits of Interoperability" Harbor Research, Inc.

Page 13: PLM as a innovation platform Role of technology and standards

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Tata Consultancy Services (TCS) role in enabling common standards

Forum Key activities

MESA (Manufacturing Enterprise Solutions

Association )

Gold Key Stone Sponsor of MESA and also have a seat at International board of directors. MESA (Manufacturing Enterprise Solutions Association) International is a global community of manufacturers, producers, industry leaders, and solution providers who are focused on driving business results from manufacturing information. MESA helps members formulate strategies to turn plant-floor data into valuable knowledge to be used throughout the enterprise

CIMData Silver Member of CIMData Community and listed as Leading PLM Supplier in CIMData Website.

SAPPHIRE NOW

Regular participant and Sponsor at SAPPHIRE NOW . TCS has won multiple awards such as SAP Pinnacle Award - "Run SAP Partner of the Year’ and the inaugural ’SAP Customers' Choice Award’ in 2014. In 2015 ( Scheduled in May), TCS is a Sapphire-level sponsor and the exclusive sponsor of the SAP concert at SAPPHIRE NOW. At this year’s event, TCS’ SAP experts and business consultants will co-present success stories with our clients and demonstrate our proven best practices in microforum discussions and demo theaters

Internet Industrial Consortium (IIC)

Official member of Industrial Internet Consortium (IIC) which is a leading forum in Internet of Things (IoT) Area. As an IIC member, TCS is having access to paid testbeds and grand challenges funded by companies and governments globally and help the company certifyits products on IIC reference architectures. The membership provides us an opportunity to network and work with global customers and partners on IoT projects and research, which requires an ecosystem of players in hardware, software and communication space

Open GroupTOGAF 9, a methodological framework for enterprise architecture development, Archi Mate 2.0, a modeling language for enterprise architecture documentation, Open CA, a certification program for qualifying practicing architects for their skills and experience

Information Technology Industry Council (ITI)

First Indian headquartered company to join ITI. ITI is a US-based Information Technology Industry Council (ITI), a leading IT services, consulting and business solutions organisation

Cloud Computing Innovation Council of India (CCICI)

Cloud Computing Innovation Council of India (CCICI) is an open platform aimed at bringing together the subject matter experts across Government, Industry and Academia to collaborate and innovate with the objective of accelerating the emergence of the Indian IT ecosystem as a strong “global leader” in Cloud Computing technologies for India. TCS is active in CCICI working groups and also on advisory board of CCICI

Page 14: PLM as a innovation platform Role of technology and standards

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Global Engineering Solutions for improved business results

Product value enhancement & Co Innovation

Emerging Technology scan and adopting into products

Best practices intervention across the processes

Virtual validation – Shift Left

Product portfolio Rationalization & Standardization

Process Benchmarking & Standardization

Supplier/category consolidation Sustenance cost optimization

Product cost optimization

Technology CoE & Innovation labs

Design for Value -methodologies

Emerging market specific Product development

Engineering process Management –

Tools & methodologies

Global Engineering Transformation framework

Emerging Market Insight Innovation Sourcing Product LaunchProduct

Sustenance

Product Development

Manufacturing Engineering

TCS Focus on Standardization

Page 15: PLM as a innovation platform Role of technology and standards

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Our solutions enables Manufacturing Operations Transformation (MOT)

Manufacturing Operations TransformationFRAMEWORK

Global Process Template Definition

CHANGE MANAGEMENT

RISK MANAGEMENT

PROGRAM GOVERNANCE

Optimization of the Support Structure

ASSESS

BLUEPRINT

MANAGE

DELIVER SUPPORT

Industry Best Practices

ISA 95 Standards

Non Standard &Non Integrated

Systems and Processes

Disparate Legacy Applications

Disjoint Point to Point Data Exchange

Site Based Control and Support

Standardized and Seamlessly integrated

Manufacturing IT infrastructure

Standard PlatformSOA Integration

Scalability & Flexibility

Global Shared Support

Remote ControlIntelligent

Applications

FROM TO

Ind

ust

ire

4.0

alig

ne

d F

ram

ewo

rk

Towards Industry 4.0

Page 16: PLM as a innovation platform Role of technology and standards

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TCS IoT Assets / Solutions – Role of Standards

CONNECTED TRANSPORTATION(Fleet Management, Tracking, Rail Operation

Optimization, Logistics, Infotainment)

ENERGY MANAGEMENT(Smart Metering, Home Energy Management,

Wind Turbines Speed Forecasting)

SMART DEVICES(Store IoT, Smart Badge, Mobile POS Solutions,

Remote Diagnostics & Management)

Device Connectivity & Data Aggregation

Systems

INDUSTRIAL AUTOMATION(Remote Asset Monitoring Solution for

Air Chiller, Pump Monitoring, Pipelines)

ENERGY MANAGEMENT

Chillers, Pumps

ENGINEERING ANALYTICS(Smart City Service, Cross-Vertical Applications)

Cloud ECUTDAMS Manufacturing Analytics

TCUP - TCS IoT Platform

Horizontal Service Offerings

Integration Services Engineering ServicesConsulting Assurance Services

I I I Custom Solutions

III

Sensors IEdge GatewaysI I

IT- OT Integration

Page 17: PLM as a innovation platform Role of technology and standards

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Thank You for your attention

[email protected]

www.tcs.com