pldp report- mba prof
TRANSCRIPT
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A PROJECT REPORT ONPRAGMATIC LEADERSHIP
DEVELOPMENT PROGRAMMEMBA PROF
SUBMITTED BY
SHAUNAK SARDESSAISEETESH MATHUR
UNDER GUIDANCE
Mrs. PREETI DUTTA
POST GRADUATION PROGRAM IN MANAGEMENT
INDIA EUROPE INTERNATIONAL BUSINESS SCHOOL
2011-2013
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CERTIFICATE
I, Mrs. PREETI GUPTE DUTTA, hereby certify that, SHAUNAK SARDESSAI
and SEETESH MATHUR, are the students of INDIA EUROPE
INTERNATIONAL BUSINESS SCHOOL, MBA 1
st
YEAR had completed theproject on PRAGMATIC DEVELOPMENT LEADERSHIP
PROGRAMMEMBA PROF in the academic year 2011-2013. The information
submitted is true and original to best of our knowledge.
SIGNATURE OF PROJECT GUIDE SIGNATURE OF CEO
Mrs. PREETI GUPTE DUTTA Mr. NILESH SARAWATE
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DECLARATION
We hereby declare that the project titled MBA PROFTM
submitted to the India Europe
International Business School is a record of an original work done by us, Shaunak Sardessai
andSeetesh Mathur, student of IEIBS, under the guidance of Mrs. Preeti Dutta.
SIGNATURE SIGNATURE
SHAUNAK SARDESSAI SEETESH MATHUR
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ACKNOWLEDGEMENT
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CONTENT:
SR.NO. PARTICULARSPAGE
NO.
1 EXECUTIVE SUMMARY 6
2 INTRODUCTION 7
3 BACKGROUND INFORMATION 8
4OBJECTIVE OF THE PROJECT
9
5 LITERATURE REVIEW 10
4 METHOD OF STUDY 12
5 FINDINGS OF REPORT 13
6 QUANTITATIVE ANALYSIS OF COLLEGES IN MUMBAI 16
7 CONCLUSION 19
8 ANNEXURE 20
9 WEBLIOGRAPHY 21
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EXECUTIVE SUMMARY
The current change evolving in the MBA education sector is such that it requires a structure
to be in place and is important that students are offered the right set of colleges Depending on
the interest/ aptitude/ paying capacity/preferred career paths/ functional choices. The IEIBS
AKADEMIATM
offers a MBA consulting program called as MBA- ProfTM
.
This Project on MBA-PROFTM
is entirely an effort which would help IEIBS
AKADEMIATM
introduce the product in the market, thus having the Sales to different
institute and Scale Up for the interested organisations or individuals.Our team was given the
Mumbai area for this purpose where we had to attend various colleges explain them the
concept of MBA-PROFTM
.
In order to do so, we firstly did some research work on internet and through other channels
about the different colleges in different areas, and thus planned the visits according to the
priorities. Scale up of MBA-PROFTM
was also pitched to the people we met in the different
institutes. We got a good response in the different colleges that we had visited. The
experience was one of its kinds as we could actually get the feel of entering the market place
and even pitching a product to the customers, thus cracking a deal.
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INTRODUCTION
As business leaders try to navigate and rebuild economies savaged by the global meltdown,
business schools around the world are rethinking leadership and how to train the next
generation of managers in the midst of unprecedented challenges. It is not time to tweak what
has been done before. It is a time for reinvention of management education. The reinvention
may well be led by India, where explosive growth in demand for management training has
opened the door to massive growth and innovation in the business school sector. Thus
making the choice of Business school is often determined by where the student wants to work
and how much he can afford to spend for his MBA.
ABOUT MBA-PROFTM
The main focus of MBA PROFTM
is career of the students, thus making oneself a student
centric organization in which we believe to be an underwriter of complete career. We provide
career suggestions to the students who are confused in their career choices, based on their
potentials and provide proper information regarding appropriate career sources.
All this calls for a team of professionals in different areas to come together to develop
proactive strategies for higher education to meet the future demands. A Strategy Planning
Body and an Institution to design and develop futuristic courses for transferring them to the
Universities and Colleges may be created. Designing courses with relevance to the future anddeveloping the necessary manpower to deliver them is the main motive ofMBA-PROF
TM.
The business school establishment in the West has been hamstrung by the popular rankings
forcing institutions to look and act the same to fit the established concepts of what it means to
be "top-tier," stifling innovation. Institutions should be encouraged and incentivized to focus
on their strengths, and the ability of the student to get into those institutes.
MBA-PROFTM
tries to bridge the gap as far as providing guidance in approaching colleges
and support services for making a successful application.
OUR AIM:
To provide overall development to the students.
To provide different services
Helps students in their career profile.
To provide multiple career options in India and Abroad.
To provide up to date information about current market scenario.
Choices of B-School if choosing MBA as a career.
Counselling sessions with students.
Customization according to the needs and demand of the students.
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BACKGROUND INFORMATION
The new challenge before the country at the beginning of the twenty first century is to
become a developed society by the year 2020, which requires that not only a vibrant economy
driven by knowledge has to be ushered in soon, but also a new society where justice and
human values prevails. Moreover, challenges in higher education are no longer only nation
centric, they have already attained global dimensions.
A paradigm shift has been noticed in higher education now a days, from national education
to global education, from one time education for few to life long education for all, fromteacher centric education to learner centric education. These changes make new demands
and pose fresh challenges to the established education systems and practices in the country.
Designing courses with relevance to the future and developing the necessary manpower to
deliver them is a challenging task. All this calls for a team of professionals in different areas
to come together to develop proactive strategies for higher education to meet the future
demands. A Strategy Planning Body and
an Institution to design and develop futuristic courses for transferring them to the
Universities and Colleges may be created.
Doing what is right, the right way at the right time is the key to qualifying for a graduatebusiness program. The MBA-PROF
TMprogram simplifies the steps to admission for
Business programs in India and abroad. The MBA-PROFTM
program offers a suit of
preparatory programs that help master the skills needed to succeed at B-schools.
MBA-PROFTM
Programs include
Information services Resume services Advisory services Grooming Communication Boot-Camp Test Prep
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OBJECTIVE OF THE PROJECT
The main Objective behind MBA-PROFTM
:
Guiding and Counselling students wanting to do MBA. Its been a general scenario
that students have a very little knowledge about MBA, which leads to an improper
guidance for their career and thus choosing a wrong path, MBA-PROFTM
helps
students to know field there interest and guides them to a good B-school and testprep classes for a better future.
It also conducts psychometric test for an appropriate result of the students interest.
It is a complete package for a students secure future.
We also got to interact with the the people who have been in the industry for
a long time and know the in and out of the business.
We also learnt the flaws and good things about the management industry. It was
agreat exposure to know about how things function in management industry and
also we developed our communication and convincing power as it took great
efforts to convince the directors of the college about MBA-PROFTM
.
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LITERATURE REVIEWVERITAS PREP
Launched as a class project from Yale SOM in 2002, VERITAS Prep has now helped
more applicants successfully apply to Harvard, Stanford, Wharton, and other top MBA
programs than any other GMAT preparation & MBA admissions consulting firm in the
nation. The main reason for VERITAS success: word of mouth from ecstatic clients.
Every VERITAS Prep Head Consultant has formerly served as an admissions
representative at a top MBA program. Their experts can tell students precisely whateach admissions committee is looking for in a successful candidate because they have
evaluated thousands of applicants themselves for the most elite schools.
They provide unlimited support to their students. They dont count hours. They have a
coach to lead their students in every step of the way. Their consultant will tell their
students exactly what to do and what not to do, and will be there to reassure them when
students need it.
They try to understand their students more closely. Their application form kit contains
questions which allow the students to write about their goals and aim in life and also about
their unique challenges in life. This approach is also followed by MBA-PROFTM
bytaking psychometric test on students. For each and every student they appoint a Head
consultant who suits that student the best according to his likes, and the choice of his
school. In addition to this they also have a school specialist who has attended the school
before where the student wants to enrol in. Once this all is done the Head Consultant starts
working with the student on his week points and they give proper guidance to the student.
CRACK VERBAL
Crack Verbal is Indias first GMAT training institute with a unique
delivery mechanism focused solely on GMAT Verbal. We conductGMAT Boot camps which cover all the concepts pertaining to the
three verbal areas tested on the GMAT: Reading Comprehension,
Critical Reasoning and Sentence Correction.
They also offer workshops on quantitative GMAT covering all topics tested on Math and our
focus is purely on practice and application of relevant concepts. They urge students to think
through a solution rather than teach from a book.
MBA Profile Building Workshop
MBA Admissions Workshop gives in-depth complete details about MBA admission process,
anything related to GMAT exam, Colleges selections, essay writing etc.
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This workshop introduces the new GMAT Plan and other proven MBA application
techniques in a session hosted by an expert MBA admissions consultant. Students
will receive critical insight through a higher-level admissions committee point of
view.
MBA Ding Analysis
Not everyone gets into their dream MBA programnot their first time out anyway.
They help students not to repeat their mistake again; they provide a thorough review of
students application materials (including essays and recommendations. Their consultants
can tell precisely what is working in an applicationand what is not. They provide all that
insight and more with our one-of-a-kind Ding Analysis.
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METHODS OF STUDY (The Plan of Action)
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Networks (One-to-One Communication for some more contacts)
FINDINGS OF THE PROJECT (SALES & SCALE UP)
ICLES Motilal Jhunjuwala College, Vashi
ICL entered the educational field in 1975 with the formation of India Culture League
Education Society (ICLES). The Courses offered are B.Com, BA, Bsc, BMS and BMM with
a strength of more than 500 students.
We met Dr. Shreedhar Shetti (Principal), to whom we explained the whole IEIBS Akademia
and the MBA ProfTM
, he was quite responsive to the things we told him. He at first thought
that we are just trying to promote our college, but then when we properly told him about the
details of MBA ProfTM
, we understood it. He has given us a time schedule that has to be
decided in the end of January.
Karamveer Bhaurao Patil College, Vashi
Karmaveer Bhaurao Patil College, Vashi (Earlier nameModern College, Vashi) was
established in 1979 and is one of the most flourished branches of Rayat Shikshan Sanstha,
Satara.
Here we met Prof. K. G. Tapase, vice principal of the college, whom we explainedthe
concept quickly, as he was busy. He listened to it, an agreed to give us any time that would
also suit their timings,but also said that for any such activities, well have to pay Rs. 7,000/-as their allocation fees.
Datta Meghe College of Engineering, Airoli
Initially they started with nominal intake of 120 students, today having an intake of 510
students each year. With the struggle and hard work of the students, the enthusiastic guidance
from the teachers and the blessings of the management, today they have several students
appearing in the merit list and more than 68 students name appearing in the distinction list of
Mumbai University.
Being an engineering college having their exams, Mr. Sameer, the Training and placement
officer of the college entertained us. He agreed to what we had to say abt the management
education and the programs that we offer, to such an extent that he quoted MBA ProfTM
as a
Mall for MBA education. He said that we would be able to get an appointment at the end of
January.
COURSE NAME INTAKE
Civil Engineering 90Electronics Engineering 120
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Computer Engineering 120
Mechanical Engineering 60
Chemical Engg.Engineering 60
Information Technology 60
M.E.Computer Engineering 18
M.E.Civil Engineering(Structure) 18
F.G.Naik Junior College - Koparkhairne
F.G. Naik college is situated in the heart of Koparkhairne, and very close to the IEIBS
AKADEMIA campus. We explained the concept of MBA ProfTM
to him, he was very happy
that we give such in-depth guidance to the students who wish to persue MBA.
This college had students who even did not know anything about MBA, so a seminar was
conducted. A total of 120 students turned out for the seminar. They listened to us withpatience and a lot of them even came for a personal interection.
R.K Talreja College of Arts, Science & Commerce, Ulhasnagar:
In the year 1961, the trust started Ulhasnagar Girls College, the first college in the entire
Konkan region, which was renamed as R.K.Talreja College in the year 1967. This is one of
the very renowned college in Ulhasnagar area. The strength of 3rd
Year students of the
college is about 500+ students of all streams.
We met the Vice Principal of this college, Prof. N.S. Vagarya, we told him about our
program and initially he was very confused regarding our program and he shooted us lot ofquestions and finally at a later stage we were able to convince him about our program. He
asked us to mail him all the details of the program so that he can talk to his management. He
was positive of conducting a seminar, but still waiting for their response.
CHM College Ulhasnagar :
This college was established in the year 1965 with only 250 students and now has
transformed into one of the largest Colleges of the University of Mumbai with enrolment of
more than 11000 students
Here we directly met Mrs. Bhavana Motwani, Principal of this college. We explained her all
about MBA Prof, she seems to be interested but she told us to come in the month of july and
do the seminar. Before that we have to mail her the details of our programme and then she
will revert back. The strength of the college for third year students is around 400-500
students.
Stani Memorial College of Arts, Commerce and Science, Mansarovar, Jaipur :
This college was established i n 1998 with all the three courses of Arts, commerce andscience. This is situated in the city of jaipur near Mansarovar area.
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Here I met Dr. Seema Sharma, Placement Co-Ordinator of this college. After hearing about
MBA Prof she was very much interested in conducting the seminar but strength of the
students was a concern as all were bust with their final exams and Placements preparations.
She said that she will be putting the brochure on the notice board.
St. Wilfred College, Mansarovar, Jaipur:
For over 12 years Wilfred's has provided students with opportunities to discover higher
education and quality learning. The courses run by this college are B.com, B.A & B.B.A.
Here i met Mrs, Mani Bhatia, Senior Professor who seems to be interested and asked us to
contact her in 1-2 days. Then afterwards she gave us the reference of Mr. Rakesh Roshan,
Training Placement Officer. He is ready for the seminar in the fourth week of January but
here also strength of the students is a concern. He was initially ready for the seminar in thesecond week but then he had to change his plans as various companies were visiting their
campus for Final placements of third year students.
Government College of Girls, Dausa, Jaipur / Government College of Boys, Dausa,Jaipur
This college is situated 60 Km from Jaipur in Dausa Dist. Its a government college where the
capacity of the students for the degree course is very less, i.e 130 for all the BA & B.Com
section for each college.
I had a talk to Dr. Suman Pandey, A N.S.S Officer of this college. I gave her the reference of
Dr. Urmil Talwar, who was also a retired N.S.S Officer whom i had a talk earlier. She is
ready to conduct a seminar for the students but says that she can arrange for maximum 100
students for the seminar including second year and third year for both the colleges. Hence she
has called us to meet us in the month of January and decide for the rest.
Logical Tutorials, Thane ( Sales and Scale Up)
Logical Tutorials is a situated in Thane area having an intake of more than 600 students for
the B.Com coaching. The head of this institute Mr. Abhijeet is very much attached to the
students and does his best for them. Interacting with him was really good, as the it went for a
very long time and even we could learn a lot from hs experience.
He has agreed to arrange a seminar for his classes, and also he said that he would like to meet
the head of our Organisation in order to get more knowledge about our business plan.
QUANTITATIVE ANALYSIS OF COLLEGES IN MUMBAI
Padmashree Dr. D. Y. Patil Institute of Management Studies
NerulAgnel Polytechnic Vashi
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A.C. Patil College of Engineering and Management Kharghar
Modern College Vashi
Bharati Vidyapeeth's College of Engineering Khargar
Bharati Vidyapeeth's College of Engineering (BVCOE) - Navi Mumbai
Bharati Vidyapeeth's Institute of Management Studies and Research - BelapurDatta Meghe College of Engineering Airoli
F.G.Naik Junior College - Kopar khairne
Fr. Conceicao Rodrigues Institute of Technology Vashi
ICLES Motilal Jhunjuwala College,Vashi
Lokmanya Tilak College Of Engineering (LTCOE) - Navi Mumbai
Mahtma Gandhi Mission college of Engineering & Technology Kalamboli
Pillai's College of Arts, Science and Commerce - New Panvel
Pillai's Institute of Information Technology Engineering, Media Studies & Research - New Panvel
Pillai's Institute of Management Studies & Research (PIMSR) - New Panvel
Pillai's Polytechnic - New PanvelPillai's Research Institute - New Panvel
Annasaheb Chudaman Patil College of Engineering, Navi Mumbai, Thane
College of Engineering, Belapur, Thane
College of Engineering & Technology, Navi Mumbai, Thane
College of Engineering & Technology, Vasai Road, Thane
Datta Meghe College of Engineering, Navi Mumbai, Thane
Fr Conceico Rodrigues Institute of Technology, Navi Mumbai, Thane
KC College of Engineering, Kopri, Thane
Lokmanya Tilak College of Engineering, Navi Mumbai, Thane
Parshwanath College of Engineering, Kasar Vadavali, Thane
Ramrao Adik Institute of Technology, Navi Mumbai, Thane
Saraswati College of Engineering, Navi Mumbai, Thane
Shivajirao S Jondhale College of Engineering, Dombivli, Thane
Sies Graduate School of Technology, Navi Mumbai, Thane
SmtIndira Gandhi College of Engineering, Navi Mumbai, Thane
Terna Engineering College, Navi Mumbai, Thane
S H Jondhale Vidya mandir - Kopar road, Dombivli West
S H Jondhale college of engineering - Shastri nagar, Dombivli- West
K V Pendharkar College of Arts, Commerce & Science- Sudharshan nagar, MIDC, Dombivli- EastTilaknagar vidya mandir- Dombivli - East
Womens College of arts and commerce Junior College ( SNDT ) - Ayare road, Dombivli - East
Royal Junior college- Agarkar road, Dombivli - East
Abinav college of arts, commerce & science- M I D C., Dombivli East
S N D T College of Arts & Commerce- Dombivli East
Pragati College of Arts & comerce- Nandivali rd, Dombivli East
S N Jondhale polytechnic - Kopar road, Dombivli West
Model College Of commerce - Sudama nagar, MIDC, Dombivli East
S I A Junior college - Kopar road, Dombivli West
S K Patil Junior college - Ramnagar, Dombivli - East
Shankarao College Of pharmacy-Sonaar Pada, Dombivli East
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Mohindar Singh Kabal Singh English High School & Jr College
Prakritim School Of Business
K V Pendharkar College
Pragati College Of Arts & Commerce
Sice Society College Of Arts Science & Commerce
Royal Junior College
New Era High School & JR College Of Science & Commerce
Gies Mahila Mahavidyalay
Shivajiraos Jondhale College Of Engineering
Model College Of Commerce & Arts
S H Jondhale Polytechnic
Abhinav Vidyalaya & Junior College
South Indian High School & Junior College
Saraswathi Vidya Bhavans College Of Pharmacy
Abhinav College Of Engg & PolytechnicRoyal College
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CONCLUSION
The Pragmatic Leadership Development Program was of utmost importance to us as we got
to learn the intricacies of a sales job. The approach that we had taken was such that we could
cover a lot of colleges in the Mumabi area. A first had experience in the industry made us
learn a lot.
According to us the initial stage, of introduction would be a time where MBA ProfTM
needs
to be tweaked to the requirements of the institutes, for e.g. pitching of MBA ProfTM
in
engineering colleges need to be devised in such a manner that GMAT/ GRE guidance needs
to be highlighted. But a brilliant concept in the market which can literally savour the students
needs.
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ANNEXURE
Designing by Shaunak Sardessai
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WEBLIOGRAPHY:
www.google.com
www.veritasprep.com
http://www.businessweek.com/managing/content/sep2010/ca2010093_520557.htmRespective college websites
http://www.google.com/http://www.google.com/http://www.veritasprep.com/http://www.veritasprep.com/http://www.businessweek.com/managing/content/sep2010/ca2010093_520557.htmhttp://www.businessweek.com/managing/content/sep2010/ca2010093_520557.htmhttp://www.veritasprep.com/http://www.google.com/