1

playful  designchris2an  crumlish  consumer  experience  evangelist,  AOL

ux  lisbon@mediajunkie

13  may  2011

design

play

play  ac2ng

masks

make  believe

reimagining

games

9invita2on

boundaries

rules

goals

compe22on

coopera2on

a  comment  from  Bernie  DeKoven:

I  think  there  might  be  a  problem  with  your  musical  instrument  analogy.  For  most  people  (unless  they're  kids)  it  is  really  not  successful  in  invi2ng  “play.”  It's  too  open,  too  unstructured,  too  difficult  to  make  it  sound  “good.”

h"p://www.majorfun.com/

music

tuning

ensemble

19

frameworks

control

chaos

23

cura2on

flow

@mediajunkiehLp://mediajunk.ie

thanks!