planning for disruption

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B. S. Wise Planning for Disruption: Nine steps toward agile online governance J. Boye Philadelphia 2011 May 5, 2011 Jay Collier • [email protected]

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Is your organization ready for seismic change accelerated by the expanding online ecosystem? Are you evolving the kinds of nimble governance, management, and operations that can survive -- and thrive -- through the next upheaval in your industry? By definition, disruption is unexpected, but you can prepare your programs and people to anticipate transformative change. References: http://en.wikipedia.org/wiki/Clayton_M._Christensen http://en.wikipedia.org/wiki/Communities_of_practice http://en.wikipedia.org/wiki/Agile_Manifesto Credits: http://www.flickr.com/photos/tedkerwin/4829580594/ http://en.wikipedia.org/wiki/File:Metal_movable_type.jpg http://www.flickr.com/photos/pargon/2444943158/ http://www.flickr.com/photos/ollesvensson/3681650830/ http://www.flickr.com/photos/viewfrom52/2263683446/ http://en.wikipedia.org/wiki/File:Chalkandboard.jpg http://www.flickr.com/photos/gehealthcare/4253575689/ http://www.youtube.com/watch?v=40L3SGmcPDQ http://en.wikipedia.org/wiki/Skunkworks_project http://people.ischool.berkeley.edu/~duguid/SLOFI/Organizational_Learning.htm http://www.ibm.com/developerworks/webservices/library/ws-SOAGovernancepart1/index.html http://www.projectperfect.com.au/info_governance.php http://www.ibm.com/developerworks/webservices/library/ws-SOAGovernancepart1/index.html http://www.bothsidesofthetable.com/2010/08/23/the-power-of-quora-why-benchmark-was-right-to-pay-up/#comment-70781966 http://www.flickr.com/photos/30lines/5097782690/ http://www.flickr.com/photos/thox/4176956206 http://www.flickr.com/photos/wfryer/570930287/ http://www.flickr.chttp://www.flickr.com/photos/qwrrty/3673547033 om/photos/pellesten/4897890835/ http://www.flickr.com/photos/newzgirl/4995838099/ http://en.wikipedia.org/wiki/Nominal_group_technique http://www.flickr.com/photos/elitatt/4959348629 http://jxpaton.wordpress.com/2010/12/02/presentation-by-john-paton-at-inma-transformation-of-news-summit-in-cambridge-mass/ http://www.flickr.com/photos/doos/3944219183/ http://developer.yahoo.com/ypatterns/layout/pagegrids.html http://www.flickr.com/photos/mastababa/3176774028/ http://www.flickr.com/photos/danielpanev/3327096051/ http://www.flickr.com/photos/37893534@N07/3914521226/ http://www.flickr.com/photos/perhapstoopink/467087455/ http://www.flickr.com/photos/toprankblog/4619284166 https://confluence.umassonline.net/display/LPR/Welcome+-+glad+you+joined+us! http://www.flickr.com/photos/toprankblog/4619284166/ http://www.flickr.com/photos/bsabarnowl/4935866373/ http://en.wikipedia.org/wiki/Iterative_and_incremental_development http://en.wikipedia.org/wiki/Agile_software_development http://www.edtechmag.com/higher/updates/building-the-agile-university.html

TRANSCRIPT

Page 1: Planning for Disruption

B. S. Wise

Planning for Disruption: Nine steps toward agile online governance

J. Boye Philadelphia 2011May 5, 2011

Jay Collier • [email protected]

Page 2: Planning for Disruption

B. S. Wise

Emerging media for learning organizations

• WGBH Educational Foundation

• Public Broadcasting Service

• Massachusetts Institute of Technology

• Dartmouth College

• Bates College

• Maine Department of Education

• The Compass LLC

Page 3: Planning for Disruption

Ted KerwinHouse calls

Page 4: Planning for Disruption

WikipediaMovable type

Page 5: Planning for Disruption

PargonBatch processing

Page 6: Planning for Disruption

PargonOllie SvensonReplacement cartidges

Page 7: Planning for Disruption

Mandy Goldberg

Horizontal hold

Page 8: Planning for Disruption

WikipediaChalk and erasers

Page 9: Planning for Disruption

Your product or service here?

Page 10: Planning for Disruption

GE Healthcare

Page 11: Planning for Disruption

Clayton Christensen

“A ‘disruptive innovation’ ...transforms an existing market or sector — or creates a new one — by introducing simplicity, convenience, accessibility, reliability, and affordability”

Page 12: Planning for Disruption

TelegraphTelephone

RadioTelevision

Cave wallsBamboo slips

ParchmentPaper

Movable typePrinting pressPhotograph

Motion pictures

Personal computerDigital networks World Wide Web

MEDIA

MEDIA

MEDIA

MEDIA

Written

Printed

Electronic

Digital

VerbalVisual

EXPERIENCEPhysical

mashdnart nate mightyboybrian wilhei schizoform mauricedb zest-pk wonderlane

Page 13: Planning for Disruption

Evolution of the online ecosystem

v0.99 - Jay Collier, 12/2/08

(Simplified)

Questions/comments? <mailto:[email protected]> Authorized access across services

~2000Most knowledge

about an organizationwas on “the” Web site.

~2007

Range of organizationalIT governance and infrastructure

~2014

Web 1.0

Web 2.0

Media and content

hosted locally

Web 3.0?(or other buzzword?)

Knowledge about an organization started moving out into the “cloud.” Services, too.

Online experiences will be assembled automatically and securely, based on

personal and social interests, from services and systems hosted in the virtual cloud. Standard exchange

methods are critical.The first Web was “IT”

The next Web was “ME” and“US”

The Live Web “IS”

Email

Phone Television

Enterprise data

Enterprise data

Web mediaand content

hosted locally

Enterprise data

Delicious

WordPress

Facebook

Flickr

Google Docs

Wikipedia

YouTube

Twitter

NetVibes

LinkedIn

Share knowledge

Build connections

Use services

Page 14: Planning for Disruption

Emotiv.com

Page 15: Planning for Disruption

0

12.5

25

37.5

50

Who is responsible for disrupting markets or industries?

Investors 6%

Juniper Research for Wired Magazine

13%Agile incumbents

34%Early adopters

47%Scrappy upstarts

Page 16: Planning for Disruption

Warren Bennis

Skunk works: “a project typically developed by a small and loosely structured group of people who research and develop a project primarily for the sake of innovation.”

Page 17: Planning for Disruption

Twentieth-century examples

• Walt Disney animation studios

• Black Mountain College

• Lockheed's Skunk Works

• Xerox's Palo Alto Research Center

• Apple Computer

Page 18: Planning for Disruption

Wikipedia

John Seely-Brown Communities of Practice ... offer the core of a large organization a means and a model to examine the potential of alternative views of organizational activity

Page 19: Planning for Disruption

Disruptive innovation teams

• Type: Community of practice

• Membership: Self-selected• Charge: Informal

INFORMAL

• Type: Business unit

• Membership: Appointed• Charge: Formal

FORMAL

Page 20: Planning for Disruption

Who is the sponsor?

LeadershipInnovationGroup

ManagementInnovationGroup

OperationsInnovationGroup

Page 21: Planning for Disruption

What is the relationship to core governance?

Project Perfect, Level Five SolutionsMarc Smith, Colin

Page 22: Planning for Disruption

How to stay nimble?Monitor, model, mentor, make meaning

Page 23: Planning for Disruption

1. Monitor

Page 24: Planning for Disruption

30 Lines, David Carrington, Wesley Fryer

2. Define goals

Page 25: Planning for Disruption

Pelle Sten, Tim Pierce, Kristen Wolff

3. Listen to constituents

Page 26: Planning for Disruption

Eliatt, Jay Collier

4. Prioritize needs

Page 27: Planning for Disruption

Text

5. Prototype

Page 28: Planning for Disruption

6. Standardize

Rob Enslin, Babak Fakhamzadeh, Daniel Panev

Page 29: Planning for Disruption

7. Operationalize

Robert Higgins, Perhapstoopink, UMass, EDUCAUSE

Page 30: Planning for Disruption

Benefits (revenue, lead generation) - Costs (people, materials) = ROI

8. Evaluate

Bill McChesney, TopRankBlog

s

Page 31: Planning for Disruption

Awareness Knowledge Selection Satisfaction Loyalty Advocacy

1996

2001

9. Iterate

2006

Wikipedia, Robin Corps

Page 32: Planning for Disruption

GE Healthcare

jaycollier.net • [email protected]

B. S. Wise

Are you planning for disruption?

How do you stay nimble?