F A S T F O RW A R D D OW N TOW N .

PITTSBURGH DOWNTOWN PARTNERSHIP

2 0 0 8 A N N U A L R E P O R TCELEBRATING 15 YEARS

Funding provided by the Colcom Foundation allowed us to bring a little bit of Paris to Pittsburgh. Through this unique program, 13 businesses activated their storefront/sidewalk space with large openings, awnings, lighting, chairs and tables. The PDP also continued its work to engage everyone in the evolution of Downtown through events such as Walk and Dine, Realtor® Downtown Tour, Downtown Living Exposed Photo Contest, Light Up Night® and holiday shopping. Finally, last year Downtown was the center for many of the wonderful Pittsburgh 250 Celebration events including the Tour of Pennsylvania Bike Race, rededication of the Boulevard of the Allies and the opening of Point State Park.

As we look forward to 2009, it is not without some concerns. However, the PDP has a 15-year history of performance, and on behalf of the Board of Directors and staff of the PDP, you have my commitment to do everything we can to keep Downtown moving fast forward! Thank you for your continued support and faith in Downtown Pittsburgh.

Yours truly,

Michael M. Edwards, President & CEO

DEAR DOWNTOWN STAKEHOLDER –

While 2008 proved to be a challenging year due to the national economy, Downtown Pittsburgh was fortunate to remain relatively strong compared to cities of similar size. There was a major stabilization of the office market with the arrival of UPMC, Siemens Power Generation, Inc. and Equitable Resources, which uniquely positioned Downtown to ride out the recession. Housing continued to grow with the completion of 941 Penn Avenue and the ongoing construction of Piatt Place. While we did see a migration to rental versus for-sale, housing interest was high for Downtown living and absorption remained steady. Retail was definitely impacted by the recession. In 2008, the Pittsburgh Downtown Partnership (PDP) adopted an aggressive strategy to retain our current retailers, led by Saks Fifth Avenue and Macy’s, and to recruit even more retailers in the year ahead.

Together with our community partners, the PDP played a critical role in preparing Downtown for the potential Port Authority strike. Gratefully, there was no transit disruption, but the situation presented a unique opportunity for the PDP to demonstrate its ability to unite Downtown employers on important issues. The potential transit strike combined with high gas prices stimulated positive dialogue about alternative transportation, and highlighted key programs such as Zipcar and bike to work. Revitalization of Market Square was a key 2008 accomplishment. Increased programming, consistent communication and new business investment – such as Moe’s Southwest Grille and Dunkin’ Donuts – dramatically improved the performance of the Square and made it a relevant and positive Downtown destination. And now, with the support of our Foundations partners, Mayor Ravenstahl and public input, Market Square will undergo a dramatic transformation in 2009. It will become a beautiful piazza with a focus on pedestriansand with more usable space for events and special functions.

MESSAGE FROM THE PRESIDENT

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FUNDINGThe PDP has five main funding sources to support its initiatives. First, as the management entity for Downtown’s Business Improvement District (BID), the PDP receives funding from assessments paid by Downtown property owners and operates in agreement with the City of Pittsburgh to manage BID activities. Second, it receives dues from voluntary members who want to invest in the future of Downtown. Third, through the support of foundations for important project-specific activities. Fourth, government grants and, fifth, through earnings from advertising, fees and sponsorships.

PARTNERSThe PDP works with a range of organizations to deliver its vision of Downtown. Partners include government agencies and neighborhood associations, as well as business, community, civic and cultural organizations.

Business Improvement District (BID) The BID was created by City Council in 1997 and renewed for a second five-year term in November 2006 at the request of the Downtown property owners. The BID includes 100 blocks of the Central Business District and the boundaries are generally the Golden Triangle. More than 4,000 businesses and 350 property owners are located within the BID area.

94 95 96

The PDP is formed with a 3-year funding commitment from the City and foundations. Errol Frailey is hired as President of the PDP and debuts the “Sparkle Season” holiday event.

City Council adopts an ordinance prohibiting aggressive panhandling. Downtown Safety Network is formed.

PDP completes a merger with the Golden Triangle Association in January. Downtown BID is passed by City Council and a 24-member board is formed. “Pittsburgh’s Picking Up” anti-litter campaign and sidewalk cleaning program get underway.

FIFTEEN YEARS of PROGRESSThe Pittsburgh Downtown Partnership opened its doors in 1994 with the mission of positioning Downtown as the premier destination to live, work, shop, dine, play, and visit. Fast forward fifteen years, and the PDP is doing more than ever to ensure that Downtown is a clean, safe, accessible and vibrant neighborhood at the core of Pittsburgh’s latest renaissance. Follow the timeline to see how the PDP’s initiatives have been strengthening Downtown and the City for over a decade, making it a better place for both business and pleasure.

VISIONDowntown Pittsburgh is one of America’s great urban centers.

MISSIONThe Pittsburgh Downtown Partnership provides dynamic leadership and a consistent voice to improve the vitality of Downtown through enhanced services, advocacy, collaboration and marketing.

A FULL SERVICE DOWNTOWN MANAGEMENT PROGRAM

STRATEGIC INITIATIVESThe PDP actively pursues four strategic initiatives:

• ACleanandSafestrategytomaintainand promote an inviting Downtown experience

• AnAdvocacyandPublicPolicystrategy to support the realization of Downtown’s full potential

• ATransportationandParkingstrategyto provide access to Downtown

• AHousingandEconomicDevelopment strategy to increase the livability of Downtown and generate economic vitality

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SAFETY AMBASSADORS 24,288 Pedestrians assisted

1,094 Safety escorts

2,483 Panhandling situations addressed

2,477 Homeless outreach occurrences

1,349 Bike miles

14,840 Miles patrolled on foot

CLEAN TEAM 46,569 Bags of litter collected

3,601 Graffiti tags removed

1,409 Hours of equipment operation

29,400 Miles of sidewalk and gutters cleaned

ADVOCACY AND PUBLIC POLICY •Todecreasetheparkingtax

•Toprepareanew10-yearDowntownPlan

PARKING AND TRANSPORTATION • Re-routedbusesoutofMarketSquare

• PreparedDowntownemployersfortransitstrike

• RepresentedDowntowninPortAuthority Transit Development Plan

• Increasedusageofonlineparkingreservations

• Implementedconstructionmitigationstrategy

• Supportedincreasedbikecommuting

HOUSING • PresentedtheCondoTaxAbatementProgram to the real estate community

• CompletedaDowntownResidentSurvey

• CompletedaDowntownPedestrianSurvey

• CompletedsevenVacantUpperFloors Feasibility Plans

• OrganizedWalkandDine,Realtor® Downtown Tour and Downtown Living Exposed photo contest

2008 ACCOMPLISHMENTS

00 01 02

New Parking Reservation Program is launched. Community Oriented Police (C.O.P.) mini-station created within the PDP offices. PDP hires ABM as cleaning contractor, and new mechanized sidewalk cleaning equipment is purchased. PDP participates in Downtown Greening Initiative and the installation of 350 hanging flower baskets.

PDP launches campaign to reduce cigarette litter. The International Downtown Association Conference is hosted in Pittsburgh by the PDP. Free evening and weekend parking is offered to shoppers and Downtown visitors during the holiday season.

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Harry Finnigan takes over as Executive Director. Courtesy Ambassadors Program is established.

PDP offices relocate to street-level space on Liberty Avenue. Weekly “Get Into It” newsletter is offered to members. The Transportation Management Association is formed.

Office of the Mayor releases the Pittsburgh Downtown Plan. PDP publishes 6 issues of “Views” newsletter and unveils the “Downtown – Get Into It” campaign. “Easy Streets” parking validation program is started.

ECONOMIC DEVELOPMENT • Completed13ParistoPittsburghprojects leveraging $860,943 in new investment

• RevitalizedMarketSquare

• Workedcloselywithbrokersthroughthe Office Retention and Recruitment Task Force

• CompletedaRetailMarketAnalysisand developed a retail strategy

• Hiredafull-timeEconomicDevelopment Specialist

•Completedfinaldesignandsecured$5million to reconstruct Market Square

MARKETING • Producedandincreaseddistribution of Holiday Guides and Downtown Made Easy Guides

• ProducedanddistributedMarketSquare event brochure

• Deliveredconsistent“GetIntoIt”and “The Investor” e-newsletters

• DistributedAnnualReportsandhosted 335 people at the Annual Meeting

• 190,000attendedLightupNightandthe Saturday holiday season activities

• Increasedeventsponsorship

• Hostedamonthlyradioshowcalled “The Downtown View”

ADMINISTRATION AND ORGANIZATION • Implementedanewfinancialreportingsystem• Increasedmembershipby10%• Incorporatedstaffreductions

Mariann Geyer is hired as Executive Director of the PDP. “Coneman” and “Downtown Pittsburgh – A Holiday Tradition with a New Twist” communications campaigns are launched. Free Dollar Bank Shopping Shuttle is offered during the holiday season. 300 tree grates are re-sanded in the Cultural District.

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CLEAN AND SAFE• IncreasetheeffectivenessofthePDP’s Clean and Safe programs

• Enhancethelevelofserviceofthe CleanTeamby10%

• Determinethefeasibilityofananti-littering campaign

• Evaluatetheeffectivenessofthe Safety Ambassadors

ADVOCACY AND PUBLIC POLICY • Developanaffordablehousingpolicy

• Advocatetolowertheparking tax

TRANSPORTATION AND PARKING• AdvancethePDPguidingprincipleinthe Port Authority Transit Development Plan

• Completeresearchtounderstandthecurrent parking situation

• Re-surveyDowntownemployee transportation needs

• Improvepedestrianandbikesafety in Downtown

To be successful, the delivery of real value to our property owners and members must be a priority for the Board of Directors and staff throughout 2009. The action items will require a high degree of organizational focus, the strategic use of resources and the nurturing of key partnerships.

06 07 08

PDP introduces the new Safety Ambassador Program to increase safety and manage panhandling issues. Launch of the country’s largest free outdoor Wi-Fi network attracts over 4,000 users sessions per month. Walk and Dine attracts over 350 people interested in Living Downtown. PDP completes a redesign plan for Market Square.

PDP launches car sharing with Flexcar (now Zipcar). Market Square improvements show people will come for outdoor dining and entertainment. The Parking Authority provides 7 free parking days and retailers report one of their best shopping seasons ever.

03 04 05

City names Downtown Works as developer for Downtown’s central retail district. PDP kicks off new springtime event, “Thursdays with a Twist.” Downtown Commuter Survey is conducted.

Mike Edwards hired as the new President of PDP. Farmers Market added to “Thursdays with a Twist” and Strawberry Way – Phase II begins. Amended panhandling legislation is introduced by the City.

PDP completes Phase I of Strawberry Way initiative and leads opposition to City Council-approved50%parkingtax.DowntownCirculationOperations Plan finalized. Jurors Guide with Downtown highlights produced. First-ever Walk and Dine Downtown Living Tour held.

2009 STRATEGIES and ACTIONS

HOUSING • ClosefourVacantUpperFloorloans

• EnhanceDowntownlivinginformation on PDP website

• Marketthenewcondotaxabatement

• Developresearchtosupport housing investment

• DirectlyengageDowntownresidents

MARKET SQUARE • ReconstructMarketSquare

•ManageMarketSquare

• SecurefundingforMarketSquare programming for 2010

ECONOMIC DEVELOPMENT • ImplementtheRetailStrategyfocusedon Fifth and Smithfield Streets

• Complete15newParistoPittsburghprojects

• Developanofficeretentionand recruitment strategy

ADMINISTRATION • Securethenecessaryfundingtopreparea new Downtown Plan

• Raise$200,000inmembershiprevenue

• Secure$94,000insponsorshipfunding

• RequestfundingthroughtheDCED Neighborhood Partnership Program

MARKETING • Communicateretail,office,housingand parking messages

• Utilizethewebsiteande-newslettersto communicate with Downtown stakeholders

• ProducecompellingDowntowncollateral materials

• ProducesuccessfulDowntownevents

• CreateawarenessofthePDP15thAnniversary

• Enhancewebsite’sinteractivefeatures

PDP implements a retail retention, expansion and recruitment strategy. With Colcom Foundation PDP brings Paris to Pittsburgh through street and façade activation. Safety Ambassadors assist over 24,000 people. Market Square is revitalizing with events and activities bringing new private business investment. Final design and funding approved to reconstruct Market Square.

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DOWNTOWN LIVING EXPOSED MARKET SQUARE ACTIVATION

The Living Exposed exhibit at the October Gallery Crawl in the Cultural District was the

culmination of our Downtown Living Exposed campaign. In early September, we announced a

call for photographers, seeking photographs within the last two years that capture the look and

feel of Downtown’s emerging residential neighborhood. The contest was juried and the top 20

photographs were chosen from over 70 outstanding submissions. We showcased the selected

photographs at our exhibit during the Gallery Crawl.

In 2006 the Mayor’s Office asked the PDP to manage the reactivation of Market Square, in collaboration with the District Attorney’s Office, the Pittsburgh Police Department, and the Departments of Planning and Public Works. In 2008, Market Square saw an increase in usage, a decrease in crime, new national retail tenants, and more private development including residential projects. Public opinion of Market Square has

FIRST PLACE Ms. Ruth Ella Hendricks“September Bike Shadow by Eliza Furnace Trail”

SECOND PLACE Ms. Pamela Maria Sodoni “The Boys”

THIRD PLACE Mr. Brian Cohen“Untitled”

Caption/s Needed

dramatically improved since we began this effort in 2006. The PDP’s efforts in 2008 included: new and enhanced programs and events, more vigorous marketing, additional landscaping, more aggressive maintenance, upgrading street furniture and implementing the Paris to Pittsburgh program. The PDP is part of the City’s development team for the reconstruction of Market Square, slated to start in 2009.

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RENAISSANCE LEADER - $10,000 AND UP

DOWNTOWN VISIONARY - $5,000 TO $9,999

Downtown Champion $2,500 to $4,999DominionDuquesne LightDuquesne UniverstiyHuntington National BankMeyer, Unkovic & Scott, LLPNational CityThe PennsylvanianPittsburgh PenguinsPittsburgh PiratesPittsburgh Steelers Sports, Inc.Reed Smith, LLPRugby Realty Company, Inc.Saks Fifth AvenueSouthwestern Pennsylvania CorporationStation SquareWyatt IncorporatedYellow Cab Company

Downtown Patron $1,000 to $2,499Alpern, Rosenthal & CompanyAMCOM Office SystemsBarnes & Noble at Duquesne UniversityBrunnerBuchanan Ingersoll & RooneyBurt HillCafé EuroThe Capital GrilleCarnegie Mellon UniversityCB Richard Ellis/PittsburghContinental Real Estate Com-paniesThe Duquesne ClubEat’n Park Hospitality Group, Inc.Enterprise Rent-A-CarFederated Investors, Inc.First Lutheran ChurchFirst Presbyterian Church

Gateway Clipper FleetGateway Eye AssociatesGateway Financial Group, Inc.Grubb & Ellis CompanyHenderson Brothers, Inc.Hertz Gateway Center, LPHilb Rogal & HobbsThe Hillman CompanyHilton PittsburghHouston Harbaugh, PCHoward Hanna Real Estate ServicesBill and Janet HuntImages Pittsburgh, LLPJones Lang LaSalleL. Robert Kimball & AssociatesLeech Tishman Fuscaldo & LamplL.D. Astorino & Associates, Ltd.Lincoln Property CompanyMcCormick & Schmick’sMechanical Operations Co., Inc.Michael Baker Corporation

Moe’s Southwest GrillNorthside Urban PathwaysNorthwest Savings BankOmni William Penn HotelOxford Development CompanyPennsylvania Culinary Institute Pittsburgh History & Landmarks FoundationRenaissance Pittsburgh HotelRobert Morris UniversitySanford-Brown InstituteJanice M. SmithStrategic Investment Fund, Inc.Trinity Episcopal CathedralUnderwriters Brokerage ServiceUrban Redevelopment Authority of Pittsburgh (URA)YMCA of Greater Pittsburgh

Downtown Advocate $500 to $999 African American Chamber of CommerceAllegheny County Bar AssociationBeynon & Company Real Estate & InsuranceBBR Services, LPThe CarltonCBRE/MelodyCentral Property ServicesChildren’s Museum PittsburghChubb & Son, Inc.Courtyard Marriott Pittsburgh DowntownCowden & AssociatesCricket CommunicationsThe Design AllianceDowntown Athletic ClubDuane Morris, LLP

The Elmhurst GroupEngineers’ Society of Western PennsylvaniaGaitens, Tucceri & Nicholas, PC Attorneys At LawGoldstock JewelersWilliam J. Green & AssociatesHDR Engineering, Inc.Heartland Restaurant Group, LLCHefren-Tillotson, Inc.Holliday Fenoglio Fowler, LPInterPark, Inc.J.B. Kreider Company, Inc.Jimmy John’s Gourmet SandwichesKirkpatrick & Lockhart Preston Gates Ellis LAMAR AdvertisingLarrimor’sMaher Duessel CPAsMay Building/NDC Real EstateMcCrory & McDowell, LLCMidtown Tower/NDC Real EstatePalominoPerkins Eastman Architects, PCPitt Ohio Express Pittsburgh Ballet TheatrePittsburgh Business TimesPittsburgh CLOPittsburgh OperaPittsburgh Public TheaterPittsburgh SymphonyProduction Masters, Inc.Red Square SystemsSeagate TechnologySonoma GrilleTripp Umbach & AssociatesTyler Mountain WaterUrban Design AssociatesWestern Pennsylvania ConservancyYWCA of Greater PittsburghZambelli Internationale Fireworks

Downtown Supporter $350 to $499 The Buncher CompanyGrant Street Associates, Inc.Perfido Weiskopf Wagstaff + GoettelRegional Industrial Development Corp. of SW PASisterson & Company, LLPStrada

Downtown Partner$150 to $349625 Stanwix Partners, LPAAA East CentralAlphagraphicsBenedum InterestsCarmassi Benefit GroupCarnegie Library of PittsburghFranklin Electric, LPFranktuaryGateway Condominium Associates, Inc.James J. Veliky, ODJust Ducky ToursKerestes-Martin Associates, Inc.Klavon Design AssociatesLevy MGLogan & Logan Attorneys at LawMJ ConcessionsN. Michael Fazzini, Jr., D.D.S., F.A.G.D.Harold D. MillerThe Mosites CompanyOliver BrothersPittsburgh Urban Magnet Program (PUMP)Port of Pittsburgh CommissionRubinoff CompanySmithfield United Church of Pittsburgh

Sunny Home Cleaning ServicesSushi KimTechnique Architectural Products, Inc.Trek Development GroupVenture OutdoorsThe Vision Center

Downtown Neighbor $100 Phyllis ArmstrongCarol BarbarinoBooth FamilyCharles R. BroffDeborah DoddsJane DowningEdmund D. Effort, DDSKrista FosterThomas J. HarringtonPaul and Karen HochendonerNathan A. KostelnikJoseph LaganaKurt Lesker, IVCarol LucknerBen LuffeyEric MannKevin and Kristen McMahonJoseph PetakRobert PfaffmannGeorge L. PryLynne Arthur RackleyJennifer Papale RignaniJohn R. RoachF. Brooks Robinson, Jr.Matthew E. SmithBrent R. SutherlandMatt WagleRandy Waugaman

Downtown Friend$50 Christi BarberWilliam BaumgartenAudrey BrourmanLeslie CooleyRuth DelachLinda DickersonJudith L. DoddThomas B. GrealishDan GriffinJames HoffmanThomas McCaffreyThomas McChesneyMildred Y. NeishCeil RockovichSol Ruben

Downtown Vendors $100Red Hot PittsburghSoul-Ice Vending, Inc.Andrew Veneziale

PDP SponsorsAlco ParkingAmerica On The MoveCity of Pittsburgh Mayor’s Office Department of Public Works Department of Parks and RecreationDollar BankDoubleTree Pittsburgh City CenterFifth Avenue Place FSC Marketing CommunicationsGeicoGetGoLeech Tishman Fuscaldo & LamplOne Oxford Centre

PA Association for Sustainable AgriculturePittsburgh Cultural TrustPittsburgh Parking AuthorityPittsburgh Post-GazettePittsburgh Tribune-ReviewProduction Masters, Inc.Recycle ManagementStar 100.7Station SquareUniversity of Pittsburgh Diabetes InstituteUrban Redevelopment Authority (URA)Zipcar

FoundationsBenedum FoundationBuhl FoundationColcom FoundationDominion FoundationThe Forbes FundThe Grable FoundationThe Heinz EndowmentsThe Hillman CompanyRoy A. Hunt FoundationMary Hillman Jennings FoundationLaurel FoundationMcCune FoundationMellon Charitable FoundationRichard King Mellon Foundation

The PDP would also like to thank the Downtown property owners. Without their support, the Business Improvement District would not be possible.

THANKS to OUR 2008 MEMBERS

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SEAN C. LUTHEREconomic Development Specialist

Sean administers strategies and action items to promote the retention, expansion and recruitment of business throughout Downtown.

LUCINDA G. BEATTIEVice President of Transportation

Lucinda focuses on campaigns to mitigate traffic congestion and enhance ease of travel to and around Downtown.

OFFICERSJAN SMITHBoard ChairJones Day

RICHARD BEYNONVice ChairBeynon & Company

BILL CLARKSONTreasurerStrategic Investment Fund

MARK BROADHURSTSecretarySix Penn Kitchen

DIRECTORSJANE DOWNINGThe Pittsburgh Foundation GERRY DUDLEYCB Richard Ellis MICHAEL EDWARDSPittsburgh Downtown Partnership TOM GREALISHHenderson Brothers KEVIN MCMAHONPittsburgh Cultural Trust TOM MICHAELLarrimor’s HAROLD MILLERConsultant, Future Strategies JOE PETAKThe Hillman Company MERRILL STABILEAlco Parking GEORGE WHITMERPNC Financial Corporation

Through February 2009

DONALD CARTER(At-Large)

TOM HARRINGTON*(Office 500+k)

ROMEL NICHOLAS (At-Large)

JOHN R. ROACH(At-Large)

RICHARD M. SIEBER (At-Large)

GEORGE WHALEN*(At Large) – Mixed Use

PDP STAFF

PATRICIA S. BURKVice President of Housing and Economic Development

Patty oversees urban housing and economic development initiatives in Downtown Pittsburgh.

MICHAEL M. EDWARDSPresident & CEO

Mike administers the PDP by advocating for and marketing Downtown Pittsburgh as one of America’s great urban centers.

HOLLIE R. GEITNERVice President of Marketing and Communications

Hollie manages marketing and public relations campaigns to promote Downtown as the premier location to work, live, play, visit and do business.

KATHLEEN ZAWROTNIAKProgram and Events Manager

Katie programs events and activities in Market Square and provides event support for PDP functions.

BROOKE M. RINIERManager of e-Marketing and Promotions

Brooke creates and distributes PDP publications and manages content for its website.

ROBYN L. WILLIAMSFinance Director

Robyn joined the staff of the PDP in 2008 in a new position as Finance Director. Robyn brings 13 years of accounting experience to the PDP.

CAROLE WEBERAdministrative Assistant/Receptionist

Carole helps with various administrative functions, special events and greets PDP visitors.

BOARD MEMBERSThrough February 2010

CHARLES R. BROFF (At-Large)

JAMES CAMPOLONGO (At-Large)

GUY COSTA*Mayor’s Office (City)

DEB DONLEY (At-Large)

GEORGE PRY(At-Large)

ROBERT RUBINSTEIN (At-Large)

WILLIAM RUDOLPH (At-Large)

Through February 2011

MARGARET BELL(At-Large)

DAVID CASE(At-Large)

BYRON FALCHETTI*(Tenant 100+k)

ERIC FEDER(At-Large) – Firstside District

DAVID PAUL GLEASON (At-Large)

PAUL HENNIGAN (At-Large)

TONYA PAYNE*6th Dist Pgh City Council

F. BROOKS ROBINSON, JR. (At-Large)

AARON STAUBER*(At-Large)

JAKE WHEATLEY (At-Large)

Ex-Officio

HERBERT BURGER(Emeritus)

ERIC DESTEFANO*Representative, Greater Pittsburgh Hotel Association

BILL DIGNON*President, Bldg. Owners & Managers Assoc. (BOMA)

KEVIN JOYCEPresident, Western PARestaurant Association

DAVID ONORATOExecutive Director, Pittsburgh Parking Authority

JOHN VALENTINE*President, Downtown Neighborhood Association

TOM VANKIRK (Emeritus)

* BID Committee

2008 PDP LEADERSHIP

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