DIGITAL MEDIA DESIGN II

Pitching

KEY POINTS

Build with purpose Be confident Build a stellar presentation Find your client side advocate Be prepared Frame your story

PITCH DECK

6 MIN PITCH

Show only what is necessary

Images are worth 1000 words, don’t include much text

Convey a single, focused message—or story

Hook your audience in the first few slides by showing the problem

and solution upfront

End remarkably

WHAT TO INCLUDE

Identify who your key team members are and their credentials

Creative brief

Research (present metrics that show how you arrived at the problem)

Problem (refined brief)

Solution (what is your unique solution and how does it work/look)

GATHER YOUR ASSETS

VISUAL STORYTELLING IS KEY

Start with the lightest visuals and build momentum into your best visuals.

Create a presentation template (dedicate each slide or section to only one topic)

SUPPORTING COPY

The less confusion around the delivery, the better.