pinterest presentation
DESCRIPTION
Pinterest Presentation, from the Cambridge Social Media Club.TRANSCRIPT
What is PinterestPinterest is basically like your kitchen board. A place for finding inspiration, find things you like and helps you keep up with the latest trends.
It was originally created to help housewives swap recipes but has developed into one of the fastest growing networks.
In essence its a very cool bookmarking tool.
Why Use Pinterest
Somewhere to inspire yourself
A place to keep up with the latest trends
To connect with like minded individuals
Pinterest Language
Pins
Repins
Boards
Rich Pins
What You can Pin!
PicturesVideosArticles
Pinterest Facts
70% of Pinterest users have bought something they have seen on Pinterest.
Its the third most popular network in the US behind Facebook and Twitter
It refers more traffic than any other network
3x more engagement than Facebook or Twitter
Botica has seen that Pinterest users spend twice the amount of Facebook users
Most Popular
Food and DrinkDIY and CraftFashionHome Decor
Popular PinsInfographics (infogr.am)ChecklistsTutorials (camtasia)Teaser texts (picmonkey.org)Photographs
Copyright rulesIf you are uploading, the content has to be your own or royalty free.However you are able to repin pins from other boards which are not your own and change the description on them as well a source. But why not add to the description.
PinsYou should look to pin 20-25 pins a day as your maximum with a minimum of 5-10 pins. You can automate these pins with Ezeesocial or similar software.
The best times to pin are saturday mornings and evenings as well.
Using keywords in description is very important. You can find keywords specific to you by finding the most popular pins in your category and using them.
Rich pins allow you to add additional info to a pin
Boards
Create boards to do with your business as well as fun boards.
Make sure you use keywords for your boards as well
Create boards for others to contribute to
When invited contribute to other boards
Ideas for Pinterest
Follow people with similar interests to yourself
Follow everyone back
Create Pinterest contests
Remember Keywords are just as important as the time you posted.
Put your source on all your Pins
Local business remember to add your location to your boards so people know where you are
Websites and software
Ezeesocial to automate your pins
info.gr for infographic design
Picmonkey.org and Pinstamatic to create your pins
Pinpuff to use for alternative analytics
FAQS
How can Pinterest help my business?Is Pinterest useful for small businesses Is Pinterest just for business to consumers or business to business