photos by peter latourrette and prbo
DESCRIPTION
Photos by Peter LaTourrette and PRBO. The California Avian Data Center (CADC) User Survey: Results and Trends The CADC Development Team, PRBO July 30, 2008. PRBO – Our Mission. Working to conserve birds, other wildlife and their ecosystems through innovative scientific research and outreach. - PowerPoint PPT PresentationTRANSCRIPT
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Photos by Peter LaTourrette and PRBO
The California Avian Data Center (CADC) User Survey:Results and Trends
The CADC Development Team, PRBO
July 30, 2008
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Working to conserve birds,
other wildlife and their ecosystems
through innovative
scientific research and outreach.
PRBO – Our Mission
Original drawing by Sophie Webb-American Redstart, Blue-winged Teal, Black-necked Stilt, Black Tern.
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CADC Survey: In the Beginning
• CADC 1.0 releasedhttp://www.prbo.org/cadc
• Developed survey
• Online and In-person
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CADC Survey: In the Beginning
• Learn about CADC users
• Who are they?
• What are their needs?
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CADC Survey: Contact List
• 161 contacts
• Variety of CA Stakeholders
• 18% Federal Agencies
• 18% Conservation Groups
• 15% Academic Institutions
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CADC Survey: Structure
• 19 questions
• Anonymous*
• Takes less than 10 minutes
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CADC Survey: Email Invitation
• Segmented contacts into two lists: 1 GB, 1 non-GB
• Used Constant Contact email program
• Sent HTML email
• Re-sent email to unopeneds
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CADC Survey: Email Invitation
• High open rates: 55% GB, 42% non-GB
• Note “Personalization Effect”: open rates
• Negligible bounce rate
• No spam complaints
Success!
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CADC Survey: Who took it?
• 58 started the survey
• 51 completed the survey
• Almost 40%: Federal Agencies
• Conservation Districts
• State Agencies
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Organization Types Represented
Federal Agency37%
Conservation District17%
State Agency15%
Conservation Group11%
Land Trust/Conservancy8%
Academic Institution4%
Other NGO4%
County/Local Agency4%
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CADC Survey: Job Title
Program/Project Manager42%
Scientist34%
Executive Director/Agency Lead11%
Habitat/Land Manager9%
Stewardship Mgr or Director
2%
Citizen Scientist2%
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CADC Survey: Bioregions Studied
29
20
13
1110
9 98 8
76
4
0
5
10
15
20
25
30
35
Bay
Delta
Cent
ral C
oast
Sacr
amen
to V
alley
Sier
ra
Offsho
re C
A
San
Joaq
uin
Valle
y
Colora
do D
eser
t
Klam
ath
Sout
h Co
ast
Outsid
e CA
Mojav
e
Mod
oc
# o
f R
esp
on
ses
Total Voters: 53
total votes: 134
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CADC Survey: Ecosystems Studied
4139
37
32
2826
1513 13
7
0
5
10
15
20
25
30
35
40
45
Ripa
rian
Oak W
oodl
ands
Grass
land
s
Wet
land
/Tid
al
Coas
tal S
crub
& C
happ
aral
Coni
fero
us For
ests
Mar
ine
Deser
ts
Sage
brus
h
Alpi
ne
# o
f re
sp
on
ses
Total Voters: 53
total votes: 251
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CADC Survey: Geographic Units Used
36
34
25
22
19
10
0
5
10
15
20
25
30
35
40
Watersheds Parcels/Properties Counties Management Zones Bioregions Statewide
# o
f re
sp
on
ses
Total Voters: 53
total votes: 146
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CADC Survey: Were You Previously Familiar with CADC?
• Most were not familiar with CADC (60% no, 40% yes)
Of those who visited in the past:
• 79% visited site a few times per year or less
• 14% visited > 1x/month (8 people)
• 7% visited once a month (4 people)
1 or 2X Per Year58%
A few times a year21%
More than once a month14%
Once a month7%
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CADC Survey: Why you visited the site in the past
8
5 5 5
3
1 1 1
0
1
2
3
4
5
6
7
8
9
General CABird info
Interactivemaps & Apps
Learn fieldresearchmethods
Download fieldresearchmaterials
Enter fieldresearch data
See what itwas & howorganized
querying data& downloading
raw data
Databasedesign &interfaceconcepts
# o
f re
sp
on
den
ts
Total Voters: 53
total votes: 29
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CADC Survey: How do you need or use avian science information?
Most respondents believe:
• Birds are important indicators of ecosystem health (98%)
• Information about birds is critical to their work (80%)
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CADC Survey: How do you need or use avian science information?
Most respondents:
• Would like better access to bird info (90%)
• Would like to use more bird information
and:
• Less than 1/2 use bird info “most days”
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Which factors are extremely important in conservation decisions?
Over 1/3 said:
• Bird population trends (both current and predicted)
• Species distributions (both current and predicted)
• Biodiversity (to a lesser extent)
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0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bird P
op T
rend
s
Curre
nt S
pecie
s Dist
Predic
ted
Specie
s Dist
afte
r Cha
nge
Predic
ted
Bird P
op T
rend
s af
ter C
hang
e
Biodive
rsity
Site-s
pecif
ic co
nser
vatio
n pla
ns
State
wide h
abita
t con
s pla
ns
Specie
s Rich
ness
Peer-r
evie
wed m
anus
cript
s
Raw O
bser
vatio
n Dat
a
Not Important
Neither Important nor Unimportant
Important
Very Imp't
Extremely Imp't
Relative Importance of Factors to Conservation Decisions
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Birds of Greatest Interest
• Threatened and endangered birds
• Species of special concern
• Landbirds
• Raptors
• Songbirds
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Birds of Greatest Interest: Chart
4039
3534
31
24
16
0
5
10
15
20
25
30
35
40
45
Thre
aten
ed/E
ndan
gere
d Bi
rds
Spec
ies of
Spe
cial C
once
rn
Land
bird
s (g
ener
al)
Rapt
ors
Song
bird
s
Shor
ebird
s
Mar
ine
Bird
s
# r
esp
on
ses
Total Voters: 47
total votes: 219
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Threats of Greatest Concern
40
31
2423
0
5
10
15
20
25
30
35
40
45
Habitat Degradation (man-made changes)
Invasive speciesencroachment
Natural environmentalchanges
Climate-induced changes
# o
f re
sp
on
ses
Total Voters: 47
total votes: 118
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Impacts and Relationships
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CONTAMINANTS (e.g. mercury)
HUMAN DISTURBANCE on SFBay species & seabird colonies
INTERRUPTION of Migratory Bird Paths
URBAN & FRAGMENTED HABITATS on breeding success
Impacts and Relationships
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Where are the PREDATORS (e.g. Corvids) located?
Impact of EXOTIC SPECIES
Impact of GULLS and RAPTORS on SFBay species
General RELATIONSHIPS between Bird Species
Impacts and Relationships
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Impacts and Relationships
Effects of EXOTIC SPECIES
Important BIRD/PLANT relationships
Species type needs what VEGETATION TYPE? (Manual of CA Vegetation)
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Impacts and Relationships
THE PAST: History of Bird Declines
• What factors contributed to their decline?• To their recovery?
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What are the types and distributions of habitats in California?
How important are these different habitat types to biodiversity?
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“It would be beneficial to have a GIS database showing types and distributions of natural communities and habitats in CA.”
This would be driven by soils and hydrology.”
Comments from Survey Takers
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What are the habitat requirements to maintain, enhance or restore avian biodiversity over different scales?
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“I work in a small park. What is the minimum habitat patch size that will
support breeding of native birds?”
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How do birds respond to habitat restoration?
• How do different species respond to RIPARIAN restoration in COASTAL CA?• How do bird populations, distributions and species richness change as a result of different FOREST treatments?
What protocols should I use to measure habitat enhancement?
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General Questions: Tools You Find Useful in Your Work
45
27
2524
19
1
0
5
10
15
20
25
30
35
40
45
50
Mapping andvisualization tools
Publication searchtools
Decision supporttools
Data analysis tools Onlinebibliographies
Downloadablepublications, GISmaps, database
Total Voters: 47
total votes: 141
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How would you like the data presented?
4139
35
27
22
1816 15
0
5
10
15
20
25
30
35
40
45
Downl
oada
ble
Map
/GIS
Dat
a
Prin
tabl
e on
line
Inte
ract
ive
Map
s/GIS
Figur
es/g
raph
s fo
r doc
umen
t
Downl
oada
ble
tabu
lar d
ata
for u
se in
spr
eads
heet
Publ
ished
har
d co
py
Decisi
on sup
port
tools
Verb
al (c
onve
rsat
ion
or p
rese
ntat
ion)
# o
f re
sp
on
ses
Total Voters: 48
total votes: 213
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How would you like to receive CADC updates?
43
27
5
1
0
5
10
15
20
25
30
35
40
45
50
Periodic email digest ofWhat's New
What's New section on CADChome page
Printed newsletter RSS feeds
# o
f re
sp
on
ses
Total Voters: 48
total votes: 76
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What is the finest resolution of data you require?19
11
10
7
3
0
2
4
6
8
10
12
14
16
18
20
1-10 hectares I don't know less than 1 hectare 10-100 hectares 100-1000 hectares
# r
esp
on
ses
Total Voters: 50
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Comments from Survey Takers
“It’s all about scale.”
-- program manager, local agency
“We need finer resolution data.”
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“It’s great to see a site like this.”
-- program manager, local agency
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Better access to data
View past/present/future
Identify threats to birds (and habitat relationships) Map future impacts (especially anthropogenic)
Print-/Downloadable maps
Periodic updates via email
Survey Respondents’ Wish List
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Next Steps: In-Person Interviews