photography for web/social media
DESCRIPTION
Photography for the Web 101. Basics of photography as well as the most affordable ways to take/edit photographs, whether it's for Instagram or your website.TRANSCRIPT
Photography for Web/Social media
By Doug Garland
Topics of the day
Content GearAppsLighting
Composition Technique Editing
The Rule of Thirds
Dont do this… or this.
Nailed it!
Same rule applies for vertical images.
Leave room for text
Edit your photos
Edit your photos
Horizon leveled
Brightened faces
Increase of contrast and saturation
Camera phones overexpose
Simplify your photos
Aperture Comparison Wide apertures isolate the subject and offer better low light performance.
Common Apertures run from f1.4-f22
Using (DOF) Depth of Field to isolate your subject
Find a new perspective
Have the subject face the light
Use hand to find light source
Top three portrait locations on campus
4th floor of PC building
#2 College of Business Complex
#3 U.S. Century Bank Arena
Focal Length Distortion85mm is the portrait lens of choice.
Q: Photoshop or Lightroom?
$20 per month $79
Lightroom
My spare no expense kit
Canon 5d mark 3 Canon 16-35mm f2.8 Canon 70-200mm f2.8
My “budget” kit
Sony RX100 Canon S100
The smart phone
● Connected to Social Media● It is always with you● Photo apps● Built in HDR● Small● HD Video● Its automatic!● Eye-Fi card streaming● Built-in panoramic
The Pros
● Lower image quality ● Poor ergonomics● Lack of RAW file format● Poor Low Light● One focal length● Lower Dynamic range● No manual controls● Hard to be taken seriously
The Cons
How to get the most out of your camera phone
● Don't use the digital zoom● Hold steady and don’t walk ● Use volume button as shutter● Keep the lens clean● Get close to subject● Touch the subject on the screen for focus and exposure● Horizontal is better for the web (especially for video)● Stitch multiple photos for higher resolution and focal
length● Edit your photos for exposure and white balance● Enable HDR mode for more dynamic range● Use Eye-Fi card for DSLR photo streaming● Take many photos
How to get the most out of your camera phone
14 iphone images at 8 megapixels = 112mp photo
Stitch in post for wall sized resolution
Iphone HDR
Instagram Tips
-Do not take photos from within the app -Import from camera roll-Preserve full detail of photo
Instagram Tips
- Content that creates a reaction
- Tell a story
Great computer apps that I recommend
Toycamera Analogcolor
$10
Hugin
Free!
Photosynth
● Make virtual tours● Extremely wide photos● For Iphone and Computer● Free
● Flickr is still great for many reasons:● Easily Accessible to public● Generates many file sizes● Easy to organize and tag● Backup storage
the end