Photo2lab Suitethe solution for a new century of imaging

Photo  Solu)ons  for  all  requirements

“Like  we  did  it  15  years  ago  for  the  Publishing  Industry,  we  want  to  revolu)onize  the  way  how  consumers  can  preserve  there  photo  memories  beyond  the  exis)ng  sales  and  marke)ng  strategies.“

-­‐  Frank  Simon,  CEO

“The  digital  photo  market  is  based  on  dependencies  at  all  levels  and  uses  mostly  old  technology.    This  is  what  we  want  to  change.“

-­‐  Peter  Faisst,  General  Manager

Our  Mission

Time  of  Change

The  Revolu)on  in  Imaging

Source. NBC News

The  Revolu)on  in  Devices

Source: The Conversation Prism (http://www.theconversationprism.com)

The  Revolu)on  of  Social  Networks

Facebook:  219  Billion  photos

Flickr:  6  Billion  photos

Instagram:  1  Billion  Photos

Library  of  Congress:  13.4  Million  photos

The  Revolu)on  of  Social  Imaging

•  “I  want  to  preserve  my  memories”  Consumer

•  “I  want  to  share  my  story”  Consumer

•  “I  want  to  give  a  personal  giX”  Consumer

• Photographer/Photo  Studio

• Teens

• Digital  Mom

• Grandparents

• ...

The  Revolu)on  of  the  Consumer

Desktop  Client  forWindows,  Mac  &  Linux

Online  Solu)ons

iPhone,  iPad  &  Android

Social  Apps

POS  Kiosk(with  Partners)

Living  Album  Camera  App

The  Power  of  Order  Channels

Online   Desktop Mobile Social Kiosk

Focus  Group

Time  spent  by  Consumer

Order  Volume

Order  Revenue

CustomerLoyalty

Quick  Ordering(“Preserve  my  memories”)

Crea)vity(“Tell  a  Story”)

Convenience(Quick  and  easy  for  giXs  and  gree)ngs)

Convenience(Quick  and  easy  for  giXs  or  archiving)

Convenience  (during  Shopping)

5-­‐15min 2-­‐3  hours  (over  weeks) 2-­‐3min 2-­‐3min 10  min

Medium High Growing Growing Medium

Medium High Growing Growing Low

Low High Medium Low  to  High High

The  Power  of  Diversity

"How the industry responds to these opportunities will define its success or failure over the next few years“

Infotrends Road Map 2013: Photo Merchandise Trends

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