philly tech week 2014 media kit

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Philly Tech Week is a week-long celebration of technology and innovation in Philadelphia. The annual week of events is intended to grow the impact of this innovative region through programming focused on technology, collaboration and improving Philadelphia.

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Page 1: Philly Tech Week 2014 Media Kit

Media Kit

organized by

Page 2: Philly Tech Week 2014 Media Kit

DEFINEPhilly Tech Week is a week-long celebration of technology and innovation that takes place each

April, inviting the community to participate on an open calendar. In 2013, 20,000 people

attended 110 events organized by 200 partners, including a spellbinding game of the

arcade classic Pong on the side of a 400-foot skyscraper, pictured on the previous page.

Community-driven tech conference with impact.

Impact

Through the years, Philly Tech Week has been a launch

pad for exciting new initiatives, companies and ideas.

First Student Startup Summit is held (2013)

Computer literacy classes offered (2011, 2012, 2013)

Mayor Nutter issues Open Data Executive Order (2012)

Women In Tech Summit is first held in Philadelphia (2012)

OpenDataPhilly.org lauches first Philadelphia data portal (2011)

Venture for America announced Philly as its 8th Market (2013)

Philadelphia is the global stage for NASA Space Apps (2013)

Questlove joined us for a 1-hour live interview (2013)

More than 240 events and 35,000 total attendees (2011-2013)

Page 3: Philly Tech Week 2014 Media Kit

“Sponsoring Philly Tech Week

was a great opportunity for

us to help the technology

community.”Dave Ballai, CIO, Reed Technology

Page 4: Philly Tech Week 2014 Media Kit

Our audience is made of young, civic-minded entrepreneurs, developers and

technologists and a growing group of established leaders. More than 40 percent earn

more than $100,000 and represent diverse backgrounds.

AUDIENCEA diverse community of leaders.

Gender 62% Male / 38% Female

Geography 90% Local / 10% National

Age 34% Ages 35-49 / 32% Ages 18-24

Education 47% College Degree / 25% Graduate Degree

Race 78% Caucasian / 14% Afr ican-American & Hispanic / 8% Asian

Income 40% $100k / 24% $60k-$100k / 21% $30k-$60k

Entrepreneurs 21%

IT Leadership 10%

Designers/Developers 21%

Media and Marketers 19%

Researchers, students other IT 26%

Page 5: Philly Tech Week 2014 Media Kit

Rob Wonderling, President & CEO

Greater Philadelphia Chamber of Commerce

“Philly Tech Week is an outstanding week to focus on our technology community.”

Page 6: Philly Tech Week 2014 Media Kit

STATSPhilly Tech Week 2013 at a glance.

110 events during the week

20,000 attendees

200 partners

45 sponsors

300,000 visits to PhillyTechWeek.com and Technical.ly/Philly

Hundreds of news publications covered last year’s Philly Tech Week 2013, including Wall Street Journal, Marketplace, Fast Company, Polygon, All Things Considered, Arts Technica, TODAY Show, Christian Science Monitor, Daily News, Inquirer, Washington Post, Time, Business Week, and many others.

Since 2011, Philly Tech Week has more than doubled in growth each

year from an initial 40 events to more than 110 in 2013. It’s proof of

a growing, vibrant technology community. A lot happened in 2013:

Page 7: Philly Tech Week 2014 Media Kit

“The exposure we received was responsible for 3 new incoming clients in less than a month.”John Fazio, CEO, Jarv.us

Page 8: Philly Tech Week 2014 Media Kit

SPONSORSSome of Philly Tech Week’s strongest supporters.

Page 9: Philly Tech Week 2014 Media Kit

Connect with our community.

Brian James KirkCo-founderDirector of Business [email protected]

Christopher WinkCo-founderEditorial [email protected]

Page 10: Philly Tech Week 2014 Media Kit

Speaking opportunitiesIntroduction at Kickoff Breakfast

Welcome remarks at 1 track anchor event

Included as a speaker at designated track anchor

Technical.ly advertising

Table and signage at Signature Event

Mention during Signature Event introduction

Tickets to Signature Event

Sidebar Square advertisement (125 x 125)

Table and signage at VIP Kickoff Breakfast

Mention at Kickoff Breakfast

Tickets to VIP Kickoff Breakfast

Table and signage at designated track anchor

Mention at designated track anchor event

Featured table and signage at 5 track anchors

Mention at all 5 track anchors

Packages include 3 months of branding at monthly events and specified Technical.ly advertising

Web and print brandingLogo and link placement on website

Logo featured during Signature Event slideshow

Logo placement on all official signage

Logo placement in official Program & Magazine

Supporter General VIP Signature Collaboration

Advertisement in official Program & Magazine

“Track presented by [company]” in all material

“Collaboration provided by [company]” in all material

Event presence

6 months 12 months

$1,000 $2,500 $4,000$500Presented by

$10,000 $30,000Track Sponsorship

Sponsorship

864222

Full page1/2-page1/4-page

6422

Sponsor designation on Signature Event nametag

Additional opportunitiesInvitation to Philly Tech Week advisory committee

Business Dev Creative Civic Access