Xerox Phaser® 7400vs. Lexmark® C935The Phaser 7400 sets the standard for versatility in the officeWith the Phaser 7400 printer, customers get:

Greater valueSuperior performanceLower Total Cost of OwnershipGreater ease-of-useThe Xerox Total Satisfaction Guarantee

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Phaser 7400 Lexmark C935dn

Better value The Phaser 7400 printer has a lower price than its Lexmark counterpart and it delivers far more value due to its outstanding performance, superior features and lower Total Cost of Ownership.

7400N: $2,799

7400DN: $3,149 (includes duplexing)

C935dn: $3,199

7400DT: $4,399 (includes 550 sheet tray,

512 MB memory and 40 GB hard disk)

C935dtn: $4,399 + $539 hard disk = $4,930

7400DX: $5,299 (includes 1,650 sheet feeder)

C920hdn: $5,499 (includes 40 GB disk)

7400DXF: $7,899 (includes 2,200 sheet

feeder and 1,000 sheet finisher w/staple

and punch)

C920hdn: $5,499 + $1,999 finisher* = $7,498

*�Finishers�are�not�yet�available�per�Lexmark’s�web�site�as�of�12/2007.

Lower Total Cost of Ownership Phaser 7400 printer users save up to $3,830 more than Lexmark C935 users based on an Average Monthly Print Volume (AMPV) of 7,000 pages over 3 years.

see�back�page�for�more�details

Spend up to $3,830 more in 36 months

Better language support Genuine Adobe® PostScript® 3™ provides more accurate color and less risk of file incompatibility.

True Adobe PostScript 3

PostScript 3 clone

Smart driver features The Phaser 7400 printer driver is always aware of what’s happing at the printer — in real time — so users get convenient printer status right from their desk.

Smart Trays, Consumable gauges, Job completion notification, Automatic

driver configuration

None of these features

Smart printer features The Phaser 7400 printer has several intelligent features that work behind the scenes to maximize real-world performance.

Smart Duplex, Intelligent Ready,

Intelligent front panel

None of these features

Smart support features (Key IT advantage) Many helpful features are built into the Phaser 7400 printer to maximize printer uptime and reduce IT support challenges.

Configuration SIM, PrintingScout® onscreen

alert notification, PhaserSMART® online trou-bleshooting, Configurable email alerts, CentreWare

Internet Services, CentreWare® Web

Limited built-in support features

Product specificationsPhaser 7400 Lexmark C935dn

Print speed Up to 36 ppm color / 40 ppm black

Up to 40 ppm color / 45 ppm black

First-page-out time As fast as 12 seconds color / black

As fast as 9 seconds color / 5 seconds black

Processor 800 MHz 1.25 GHz

Memory 256 MB std / 1 GB max

256 MB std / 1 GB max

Real-world performance*

2-page Real Estate

flyer12 seconds 16 seconds

1-page Graphic

30 seconds 1 minute, 13 seconds

2-page Graphic

56 seconds 1 minute, 42 seconds

* Tested using industry standard PageSense performance measuring software

Save up to$3,830

Faster!

Better real-world performanceThe Phaser 7400 printer outperforms the Lexmark device in real-world printing environments, even though the Lexmark device has a higher rated print engine speed.

Xerox has developed an intelligent controller that quickly processes complex documents — taking full advantage of the engine’s speed and resulting in greater productivity.

C i r o M a r c h e t t iContemplating the System

Printed on a Tektronix Phaser® color laser printer by Xerox. For more information on Xerox Phaser printers, see your Xerox reseller, or call 1-877-362-6567 or visit us on-line at www.xerox.com/officeprinting

Contemplating the System by Ciro MarchettiGrand Prize Winner, Macworld Digital Art Competition 2001.

To see other samples of Ciro Marchetti's workvisit http://www.graform.com

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Other Xerox Phaser 7400 Advantages

Copyright © 2008 XEROX CORPORATION. All rights reserved. XEROX® and WorkCentre® are trademarks of XEROX CORPORATION in the U.S and/or other countries. The information in this document is subject to change without notice. 3/08 74XCC-04UA

Competitive Comparisons

Total Cost of Ownership (TCO) Initial purchase price is only one element of the cost of ownership. The entire life cycle costs should be a key factor in a purchase deci-sion. Elements that make up this cost are:

Purchase price • Consumable pricing

Page coverage • Number of pages

Save up to $3,830* over 3 years of use with the Xerox Phaser 7400.

* Assumptions: primary usage is graphic arts images (40% coverage). Mix of pages is 70% color and 30% black. Average monthly printed page volume (AMPV) is 7,000. Life of ownership calculation is 36 months. Additional service expenses are not included.

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Save $3,830

Other Xerox advantagesPrint Quality

True Adobe® PostScript® 3™ for the most accurate printing across numerous devices and platforms.

Unmatched color confidence with industry-leading color technologies, including Xerox color options, ColorSync, PANTONE, sRGB color match-ing, ICC/ICM support and embedded SPOT tables.

The Phaser 7400 printer’s large color gamut allows it to print more colors than the Lexmark C935.

Job AccountingThe Phaser 7400 printer has built-in job accounting functionality that provides the most comprehensive set of job reporting in the industry. Print Jobs are identified by User Name, Host Name, File Name, Job Name, and provide information like Pages Printed, Start Time, End Time, Paper Type, Paper Size, and the percentage of supplies used on a given job. This information allows users and administrators to identify and manage printing and accurately charge job costs to their owners. Coupled with the free Xerox Usage Analysis Tool, users have even more flexibility by being able to view the organization’s job accounting data in ways that are meaningful for each business model.

Phaser InstallationThe Phaser 7400 printer has the simplest printer driver install on the market — requiring only four mouse clicks. Just power up the device, connect it to the office network and let the Phaser Installer discover the printer and install the appropriate driver. It’s that easy!

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