pgbm 03 module guide lecture 1

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  • 8/8/2019 PGBM 03 Module Guide Lecture 1

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    Operations management is the activity of managing the resources which are devoted to the production and delivery of products and services.

    Operations management defined

    The operations function is fashionable!

    The consultancy services market % of worldrevenues of 40 largest consultancy firms

    Marketing / sales 2

    Operations and process management

    31

    Corporate strategy 17

    IT strategy 17

    Benefits / actuarial 16

    Organizational design

    11

    Financial 6 They are

    alloperations

    Back office operationin a bank

    Kitchen unitmanufacturing

    operation

    Retail operation

    Take-out / restauran toperation

    The best way to start understanding the nature ofoperations is to look around you

    Everything you can see around you (except the flesh andblood) has been processed by an operation

    Every service you consumed today (radio station, busservice, lecture, etc.) has also been produced by anoperation

    Operations Managers create everything you buy, sit on,wear, eat, throw at people, and throw away

    A general model of

    operationsmanagementTransformed resources

    MaterialsInformationCustomers

    Transforming resources

    FacilitiesStaff

    CustomersOutput

    productsand

    services

    Inputresources

    Planningand

    control

    ImprovementDesign

    Operationsstrategy

    The operations

    strategicobjectives

    The operationscompetitive role

    and position

    Operationsmanagement

    Operationsstrategy

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    Some interfunctional relationships between the operationsfunction and other core and support functions

    Engineering/ technicalfunction

    Accountingand finance

    function

    Humanresourcesfunction

    Informationtechnology(IT) function

    Understanding of thecapabilities and

    constraints of theoperations process

    New product andservice ideas

    Understanding of thecapabilities and

    constraints of theoperations process

    Marketrequirements

    Financial analysisfor performanceand decisions

    Provisionof relevant

    data

    Recruitmentdevelopmentand training

    Understanding of humanresource needs

    Analysis of newtechnology options Understanding of

    process technologyneeds

    Provision of systems fordesign, planning and

    control, and improvementUnderstanding

    ofinfrastructuraland system

    needs

    Marketingfunction

    Product/servicedevelopment

    function

    Operationsfunction

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