ООО «Первый Дом»(1st Home Company)

The Proposition: Your own modular home on your own land in 90 days

The Usual Living Conditions

Alliance with Promekbank, a Russian retail bank, for mortgage financing

The Market: Nizhny Novgorod Metro Area with over 2 million population

View from the Volga River on the castle (kremlin) built in the early 16th c.

Nizhny Novgorod Model Home Location

Suburb “Dolina”

Market Segment: the Russian middle-class

• 20% of the Nizhny Novogorodpopulation

5%

20%

50%

25%

>$30,000

$10,000<средний

класс <$30,000

< $10,000/

потенциал

увеличения

< $10,000

пенсионеры

Modular Manufacturer “ZOMZ”

Model Home PlanThe “Ludmila”

The Uzbek Assembly Crew

Before

After

2nd Project – “Nina 1”

2nd Project

3rd Project – “Nina 2”

Clients: Vladimir Feofanovich & Spouse

4th Project – “Tatyana”

4th Project

Clients

Sale of the Model Home & Business to Local Art Dealer