personal branding with social media
DESCRIPTION
Social media is an important tool in personal branding, but it can also hurt you if you're not careful.TRANSCRIPT
Social Media and You
Allison MatherlyCoordinator of Digital Engagement
Texas Tech University
Pop Quiz!
Are You Addicted to Social Media?
For each “yes,” give yourself three points.
For each “maybe,” give yourself two points.
For each “no,” give yourself zero points.
You read, comment, and promote someone’s blog about nothing.
You use hashtags in your email.
You Check in on Foursquare, everywhere you go!
You follow or have a profile for your pet.
You like your own posts.
You dream in 140 characters.
It’s the first thing you do in the morning.
You update your status while out with real people.
You share everything.
Klout becomes your social currency.
How’d you do?
A Little Introduction
Coordinator of Digital Engagement
May 2010 Graduate of College of Media & Communication
Master of Arts Student
Blog Writer
Personal Branding
Why Is It Important?
Job Search
Networking
Graduate School
Putting Your Best Foot Forward
Be Present!
Be Positive!
Be Persuasive!
Social Media
Social Media
Social media can help -- or can hurt -- your personal brand.
FacebookFor Good
618 Million Daily Users
Show Personality
For Evil
Profile Photos
Likes
Friends Tags
LinkedInProfessional Social Network
200 million users
20 million college students or recent graduates
82% trust information on LinkedIn
LinkedIn Content
Projects
Courses
Internships
Volunteer Work
Skills
Google+
Dead Zone?
Search Engine Optimization
Google+
Communities
Networking remotely
General Life LessonsNetworking while in school
Interviewing
That first job
Dream big
Discussion and Questions!
