permanent wave history of permanent waving. history people have attempted permanent waving since...
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Permanent Wave
History of permanent waving
History
People have attempted permanent waving since Egyptians & Romans, but were not successful.
It was not until the 20th century, in 1905, that three professional permanent wave methods introduced a new art & science in cosmetology
Cold waving has almost become a specialty service because of the technical knowledge & practice it demands
History 1905 – first perm machine designed by Charles Nessler1906 introduced in LondonMachine permanent required electricityto heat large metal clamps that were placedover client’s hairNot efficient, too much equipmentOblong heating devices hung suspendedby cords & wires from a chandelier-likestructure
History
Women sitting underneath these contraptions had their hair covered with a chemical paste and wound around metal rods, starting from the scalp and working downward
These units were heated during the perm process
They were kept from touching the scalp by a complex system of counterbalancing weights, suspended from an overhead chandelier mounted on a stand
HistoryThe tubes of the machine were then
fitted over the rod, and the curl was electronically “ baked in”
1920’s the technique was modified Hair was now wrapped from the ends up to
the scalp in a method called “ croquignole waving
Created by Robert Bishinger, a beautician from Pittsburgh, PA
History
1930’s – came the cold wave and a new era in permanent waving
Chemicals instead of heat were used to process the hair First cold waves took 6 – 8 hours for completion at room
temperature Term ‘overnight’ wave became popular
1932 first machineless permanent wave Originally designed by a hairdresser in Pennsylvania
This design removed the risk of electrical burn or shock, and didn’t require the use of a bulky piece of machinery
External heat was generated through a chemical process & preheated clamps
History Soft, small pads containing an exothermic
(heat producing) mixture were wound around hair strands
Hot clamps kept the pad in place while the curl was processed
1934-1st attempt w/out heat Original test chemical used was palmolive
shaving soap1. Strand of hair was cut from scalp2. Saturated w/ shaving soap 3. Wound around nail4. Placed in aluminum foil to keep from drying out5. 3 days later- unrolled & showed definite curl6. Curl retained even after shampoo
History
Next attempt1. Waving lotion for heat waving,w/out heating the
lotion2. Chemicals in the waving lotion softened the hair3. Lasted 6-8 hours instead of 3 days
1938, Arnold F.Willat – birth of cold waving Chemical lotion was sprayed directly onto set
hair 10 minutes time a client had a full head of curls
History
Willat found that during the treatment hair was hydrolyzed – the protein of the hair was chemically made to combine with water instead of simply getting wet.
This process often caused many hair cells to break down & as a result the hair would break off when unrolled from the rod
Cold wave lotion, because of its low temperature, was not nearly as damaging as the heated alternative
History
Women could undergo repeated cold wave perms with little or no damage to their hair
The secret was not in the application of heat, but in the chemicals themselves
1940 – first commercial perm1941 a woman undergoing a perm died
Her death was attributed to absorption of ammonium sulfide
FDA immediately took the sulfide lotion off the market
History
1941 – a substitute was needed quickly Thioglycolate appeared in the salons and
worked just as well as its sulfide predecessor 1948 FDA ruled that the new lotion was safe,
and permanent waving enjoyed an even bigger surge of popularity
1946 – salon owners became concerned Store shelves of home permanents appeared Campaigns were launched on the advantages
of a professional perm
History
Early 1950’s – different strength per solutions appeared Additives became popular
PlacentaMink oilWheat germ
1952 – on rod method in neutralizing verses splash on method
History
1956 – finally more salon perms were administered Slogans appeared everywhere
“Professional care is best for the hair” TONI – the famous slogan “Which twin has the
Toni?” ad landed the Toni Home Permanent Company in court when it was discovered that both twins had had their hair done in a salon, which charged $15 per treatment, as opposed to the $2 cost of a home perm Toni was ordered to refrain from further false
advertising
History
1960’s – perms and alkaline perms Natural styles were emphasized & straight
hair became the big look
By the 1960’s, scientific hair analysis had made us more aware of pH Potential hydrogen
1965 – “reverse perm” Removal of undesired curl, later classified
as chemical hair straighteners
History
Early attempts to use chemicals to reform the hair quickly gave way to the alkaline cold waving method that is still in use today This method utilizes a waving solution that
is formulated withThioglycolic acid or its derivatives
Gentler curlAmmonium hydroxide
Firmer curl
History
1970’s – acid wave was developed which help reverse the negative attitude with perming
Today Although thioglycolic acid or a derivative is
still the basic ingredient, the free ammonia or excess alkali is eliminated from the formula
This does not end the history of permanent waving because of continual exploration for the “perfect curl”
Summary
Charles Nessler invented the perm machine capable of producing “permanent” curl in hair1st perms were called heat waves because heat and strong alkali produced the curl1930 cold wave introducedToday – acid waves popular because they have a lower pH than the cold waves and produce a more natural looking curl