peoplefirst company profile

1. 1

PeopleFirst Human Resource Consultancy Services

1. 1Developed By PeopleFirst HR Consultancy, http://www.peoplefirstme.com, Phone: +971-4-4475210 | 2

Contents

PeopleFirst Profile & Background 3

Our Experience 11

Case Studies 15

Our Team 23

Client References 25


About PeopleFirst

PeopleFirst is a professional Human Resource Consulting practice that offers

expertise across all aspects of Human Resource Management and Development

We work in partnership with our clients to help them achieve their business objectives

by developing and implementing strategic and tactical HR solutions

We work across a wide range of industries and have experience in working with

government, semi government and private organisations

Our solutions are based on international best practices and tailored to our client’s

business needs, environment and culture

We are client focused and results oriented. Our credibility and reputation is based on

our results-focused and hands-on approach

PeopleFirst takes accountability for the implementation of solutions working closely

with our clients to transfer skills and knowledge

PeopleFirst serves the GCC and Middle East region from its office which is located in

Dubai

The team consists of thirteen full time team members and a pool of qualified and

experienced associates

Our aim is to contribute to the development of HR skills across the region through

training, coaching and mentoring client teams


Our Services

Developing an HR Strategy

Organisation Design and Restructuring

Change Management

Developing an HR Policy and Procedure

Employer Brand and Employee Engagement

Compensation and Benefit Programmes

Job Evaluation and Grading

Employee Retention

Training and Development Solutions

Assessment Centres and Organisation Capability

Succession Planning and Talent Management

Executive Coaching

Nationalisation Solutions

Employee Opinion Surveys

Team Building

We offer our clients a comprehensive list of HR consultancy services which include:


Our Clients


Our Point of Difference

Our flexible approach allows us to respond effectively to a client’s specific requirements

Our extensive experience in the region ensures we focus on developing long term

sustainable solutions that are relevant to our clients business

We focus on transfer of knowledge to our client teams through role modeling, coaching and

conducting workshops to support the sustainability of our work and their investment

We believe in investing in long term relationships with our clients and maintain regular

contact offering ongoing support

We develop tailored solutions which are based on the client’s specific needs and we are

happy to take accountability for implementation

We believe we add value through giving honest and open advice and have a reputation of

being a professional consultancy with a strong work ethic

We take a flexible approach that is tailored to the needs of each of our clients:


Types of Partnerships

We take a flexible approach to working with our clients that is based on their specific needs:

HR Consultancy Projects

A project has a clear scope of work which is delivered over an agreed period of time. Payment

is in line with successful completion of deliverables

On-Site Support

We provide on-site support to implement deliverables and we help to transfer HR knowledge

and skills to our client’s teams

Retainer

A retainer guarantees a number of HR consultancy days each month focusing on specific HR

issues that are important to our client. This helps to gradually develop a best practice HR

function and build a long term partnership

HR Advisory Services

HR advisory services are usually offered when there is no HR function in an organisation. We

provide professional advice to managers on a range of HR issues e.g. terminations,

disciplinaries and grievances

Outsourcing

Outsourcing is the contracting out of different elements or all of the HR functions e.g. payroll


• We proactively support the

development of skills and

transfer of knowledge to the

client team

• We provide 1-1 coaching

and formal training to the

client team on how to

manage and maintain

solutions

• We are committed to

developing HR skills in the

region

• We focus on building long

term relationships which

are built on mutual respect

• We are flexible and offer a

range of options to partner

with our clients

• We are responsive and

trusted. We deliver what we

promise

• We take accountability and a

‘hands on approach’ to get

the job done

• We provide on site

dedicated consultants to

support the implementation

process

• We offer a range of post

implementation support

• We are creative and develop

bespoke solutions to meet

the specific needs of our

clients

• We think strategically and at

operational level and ensure

legal compliance and

alignment to best practices

• Our solutions are designed

to be pragmatic, practical

and easy to implement

Our Value Proposition

Bespoke Solutions

Implementation Focus

Transfer of Knowledge

Working in Partnership


Alignment to Best Practices

PeopleFirst follows a robust methodology to develop and implement solutions that meet the

specific needs of our clients. Our approach is focused on ensuring our solutions are:

Legally compliant

Aligned to best practices and the latest trends and thinking through membership of

internationally recognised bodies such as the Chartered Institute of Personnel and

Development (CIPD)

Endorsed by the Institute of Leadership and Management (ILM) which is the UK’s

largest management body (Learning & Development)

Customised to the region and specific industry sector

Aligned to the strategic objectives of the clients business and desired company

culture

In tune with the organisations capability versus future aspirations

Pragmatic, practical and easy to implement

Business focused with emphasis on performance enhancement, efficiency and

continuous improvement



Our Experience 11

Case Studies 15

Our Team 23



Client Industry Scope of Work

du

(Emirates Integrated

Telecommunications

Company)

Telecoms

Established HR department & HR strategy

Recruitment of 1,500 employees & 600 temporary staff pre launch

Grading structure

Compensation & benefits framework

Tecom acquisition and merger

HR policies and processes

Performance management framework

Oracle implementation

ADAT

(Abu Dhabi Aircraft

Technologies)

Aviation

Organisation restructuring

Job descriptions, job evaluation, compensation & benefits

Competency assessments of leadership team

HR policies & procedures

Performance management framework

DMCC

Dubai Multi

Commodities Centre

Free zone

Authority

HR Audit

HR policy & procedures (benchmarked against 3 other Dubai World sister

companies)

Performance management framework and management training

Individual KPI setting with Department heads

ADAC

Abu Dhabi Airport

Company

Aviation

Preparation for privatisation (DCA to ADAC)

Organisation restructuring from 1200 to 600 employees

Job descriptions, grading, compensation & benefits framework

Performance management framework & management training

HR system implementation

Employee engagement programme to support transition to ADAC

Our Experience in Key Projects



MoTC

(Ministry of Transport

& Communications -

Set up of Oman

Broadband

Company)

Telecoms

Vision, mission and values

Organisation design and job descriptions

Job evaluation and grading structure

Compensation and benefits framework

HR policies and procedures benchmarked again other government entities

Development of competency framework and Performance management

Career development framework

Acquisition and merger of existing business

Design and delivery of employee communication plan and content

HSBC Private Equity

and Fabtech

Banking/

Engineering

Organisation restructure

Development of market aligned compensation and benefits framework

Development of job descriptions and grading framework

Development of HR policy and procedures

Development of performance management framework and training

Succession planning framework

OAMC

Oman Airports

Management

Company

Aviation

Organisation review, job evaluation and grading structure

Compensation review and external salary benchmarking

Salary alignment and cost analysis

Team building events

Omantel Telecoms

Design, development and delivery of customer services and sales training

HR restructure

Design, development and implementation of performance management

Oracle implementation

Audit of 11,000 performance objectives

Team building events




Sharaf DG Retail


Development of management competency framework

Design and development of management assessments

Delivery of assessment centres for 110 managers

1-1 feedback sessions with managers

IYA Group Agriculture

Strategy and corporate governance framework


Design and development of HR framework

Onsite consultant for 6 months to support implementation of HR framework

Topaz EngineeringMarine

Engineering

Development of job families

Development of behavioural and technical competency framework for 160 roles

SEC

Saudi Electricity

Company

Utilities

Design and development of a competency based training programme

Design and development of management assessments centre for promotions

Delivery of IL accredited

Al Ahli Bank Banking 2 x On site consultants

Development of HR policy and procedures

OFA

Oman Football

AssociationSports

Organisation review and restructure

Development of job descriptions

Development of organisation values and competency framework

Design and delivery of employee assessments (English and Arabic)

1-1 feedback sessions

Employee mapping and implementation of organisations structure




Our Experience 11

Case Studies 15

Our Team 23



Omantel

HR Restructure

Design and development of a new HR department structure that was aligned to the

company’s HR strategy, corporate objectives and international best practice

One of the key focus areas of the new HR structure was to ensure that it would help ‘fix the

basics’ of HR

Development of comprehensive job descriptions for each position

Customer Service Training Project

As part of a major rebranding exercise, PeopleFirst designed and delivered a two (2) day

tailored customer experience training programme for 450 customer service representatives

The interactive programme was designed to develop essential customer service skills in

order to help deliver aspirational customer service in line with the new brand

The programme included features of the new outlets, the role of the CSR and customer

satisfaction KPIs

The training programme was rolled out across Oman in both Arabic and English

PeopleFirst has been engaged on several projects with a leading telecommunications operator

in the GCC with a headcount of +2600 employees:


Omantel

Performance Management

PeopleFirst was engaged by Omantel’s Board to review its existing performance

management framework in order to establish and implement a framework aligned to

international best practice

This lead to a major redesign of the framework which was focused on establishing a fair and

consistent process to drive a performance based culture and reflect a fair and accurate

account of performance across the organisation


Abu Dhabi Aircraft Technologies

Implementation of an organisational redesign which involved design and implementing of a

fair and equitable process to displace and reselect managers based on future requirements

Recruitment and selection of key members of the Leadership team including COO and VP

Business Unit leaders

Review and update of HR policies and procedures in line with best practices

Implementation of the HR Oracle system. This involved redesigning all HR business

processes to drive efficiencies and maximize benefits of the new system to deliver a

considerable saving in manpower costs

Development and implementation of a new HR organisation structure with a more strategic

focus. This included redesign of job roles based on systems driven processes, development

of new descriptions and evaluation of all new roles

Development and implementation of a competency framework and performance

management framework across the business

Trained 450 line managers on how to set objectives and conduct performance appraisals in

order to drive a performance based culture that was linked to the reward system

Trained over 1000 people to effectively use Employee Self Service and Manager Self

Service modules in the HR oracle system

A maintenance repair and overhaul business that is the engineering services provider for

Etihad Airways


Abu Dhabi Airports Company

Scope of Work

Acting in the role of EVP Human Resources, Asma Bajawa and members of the PeopleFirst

team were mandated to lead the privatisation process from the HR perspective

Established the key principles of transition from the Department of Civil Aviation to the newly

formed ADAC which involved a reduction of 600 people, both expatriate and UAE

Achieved a reduction of 600 employees during the transition with new contracts with terms

and conditions

Development and implementation of a new compensation and benefits strategy

Development and delivery of a corporate induction programme to communicate the vision,

mission and strategic objectives of the business to all employees

Development and implementation of a new performance management framework

Abu Dhabi Airports Company (ADAC) was established by Emiri Decree in 2007 as a Private

Joint Stock Company owned by the Abu Dhabi Government


Du Telecommunications

Scope of Work:

Three members of the PeopleFirst team played a key role in establishing the HR department

for the newly formed telecommunications company in 2006-2007

Recruitment and selection for 1,500 new employees and 600 temporary staff

Development and implementation of HR policies and procedures

HR Oracle implementation

Transition of 250 employees from an existing business (Tecom) to the new company

Development and implementation of a grading and compensation and benefits structure

Development and implementation of a comprehensive competency based performance

management system

Design and delivery of a corporate induction programme for all employees

Training to support the start up business which included product training, customer services

training, management skills and systems training

Established a fully functional employees services team

The success of this project led to the formation of PeopleFirst in March 2008

Emirates Integrated Telecommunication Company (du) was a new established in 2008 to offer

the customers in the UAE an alternative option for telecommunication services


FABTECH International

Scope of work:

Design and development of an organisation structure that aligned organisational resources

to the strategic goals of the business

Development of comprehensive job descriptions for all roles including technical and support

roles

Job evaluation and grading of all job roles

Design of a market driven compensation and benefits structure that was implemented

consistently across the organisation

Development of an HR policy and procedures manual ensuring legal compliance and

alignment to industry best practices

Design and implementation of a robust assessment process to assess skills and capabilities

of the exisiting management team against future requirements of the business

Design and development of a performance management and succession planning

framework for key roles and top talent

Recruitment and on boarding of a new HR Manager

Design of a corporate induction programme

A heavy engineering company specializing in steel fabrication of structures and modules for the

oil, gas and process industries:


Sharaf DG

Scope of work:

Conducted a strategic review of the business to assess the company’s readiness for growth

Review and redesign of the organisation structure with recommendations for change to

support growth across the region

Identification of new activities and roles needed to support the new structure and growth of

the business

Review and update of existing job descriptions and development of new job descriptions to

support the new organisation structure

Design and development of a leadership competency framework which was described at

three levels of behaviours to cover all levels of the management hierarchy

Designed and conducted management assessments for 110 managers against the new

competency framework

1-1 feedback sessions with 110 managers and identification of a prioritised training and

development plan

A leading electronics retailer undergoing extraordinary levels of organic growth across the

region



Our Experience 10

Case Studies 14

Our Team 23



Name Qualifications

Asma Bajawa (MD) MBA / FCIPD

Dana Zeicu MSc Psychoanalytical Psychology / BA Psychology

Sreekala Menon MBA HR / BSc Botany / GPHR

Roxana Hurdubei MSc Psychology / MSc Science / BA Social Work / MBTI / SHL

Robert Mosley International MBA / MBA/ FCIPD

Roschelle Poppen MBA in Human Resource Management & Systems / BCom

Constance Drouot MA in Labour Law and Employee relations / MA in HRM

Ankeeta Rao MA Industrial Relations & Personnel Management /CIPD

Sabahat Ahmed MA in Arts / PGD Education studies / PGC IPD / BA in Pharmacy

Sue Hanson Management Studies / BPS/ Hogan HPI, HDS and MVPI,/FCIPD / NLP

Polina Antonova BA Business Administration / CIPD

Dina Mehanna BA Elementary Education, MA Administration

Jumana Mustafa BA Business Administration

Michelle Poppen MBA in Human Resource Management & Systems / BCom

Alexandra Dumitru BSc Management Studies

Our Team

PeopleFirst has a team of experienced permanent resources that come with a breadth of local,

regional and international experience and a pool of up to thirty (30) qualified associates:



Our Experience 10

Case Studies 14

Our Team 23



“We firmly expect to see a return on investment over the coming years achieved through greater

organisational capability and accountability so that we can realise the talents of our people. I proudly

recommend PeopleFirst”

Dr Harry Moraes - Chairman

Fabtech International Ltd

“The exercise was carried out to our complete satisfaction”

Kannan Srinivasan - Director

HSBC Private Equity Middle East Ltd

Client References

“We have been very pleased working with the PeopleFirst team for our Pay Grading/Banding System. They

were very methodical and really worked in close cooperation with us during the whole process. PeopleFirst

consultants were helpful with our queries and their MD thoroughly explained the technical and complicated

concepts into a simple and comprehensible approach. I am personally thankful to have found a team that

provides solid knowledge of HR issues and adaptability to meet the specific needs of our business”

Eric Deru - Director of Human Resources

GCC Services

“Working with PeopleFirst was one of the most successful experiences we’ve had, they understood our

business requirements, tailored our policies accordingly and were always there to support us even after the

project was over. One thing I will say about PeopleFirst is that they are truly “a trusted business partner” that

you can rely on.”

Nahla Elawad Corporate - Service Director

Aswaaq


“We are happy to have chosen PeopleFirst”

Anthony Peter Associate - Director & Group General Manager

Panasonic

“PeopleFirst came across as professional, systematic and process driven. They were quite keen to offer

solutions that we needed rather than wanted”

Nikhil Shahane - Divisional HR Manager

Topaz Oil & Gas

“It was a good experience working with PeopleFirst. The consultants are very professional and prompt in

their response, always advised the best practices to us and helped us deliver the survey successfully ”

Fatema Zainuddin - HR and Training Manager

Khadamat Facilities Management LLC

Client References

“PeopleFirst were very engaging and provided excellent support to our team members in successfully

launching our operations and were able to deliver the required scope of work within the specified timeframe.

We have high appreciation of PeopleFirst’s flexibility and ongoing support in designing the HR structure and

implementing the required deliverables to start our operations successfully. I believe their professionalism,

integrity and expertise are the key to their success and I would highly recommend them and look forward to

working with them again.”

Said Al-Mandhari - Chief Executive Officer

Oman Broadband


“PeopleFirst has been actively involved in the

transformation strategy, organisation design

and implementation of the HR organisation

for GAMCO trading as ADAT.

The PeopleFirst team has played a key role

at both a strategic and tactical level

assuming accountability for projects such as

the Oracle implementation which required

their input to redesign processes, job roles

and organisational structure resulting in a

number of efficiencies .....as well as the roll-

out and implementation of a company-wide

Performance Management System and

training for 450 Managers”

John Byers

Chief Executive Officer

Client References

peoplefirst company profile

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