Opportunity Vibrancy

Inclusion Connectivity

Rust Belt to Brain Belt: A Central Role for Non-Research Campuses in Driving Economic Development

The History of New Kensington

The Story of East Liberty – An Example of Entrepreneurial Space & Its Effects

2013

March 2010

Nov 2013

The BeautyShoppeJan 2011

Maker Space

Co Working Space

Entrepreneurial EcoSystem

Social Entrepreneurship

TrafficEnergy/Innovation

=

Economic Revitalization

The Model for Engagement

Refine ProveNurture & Fund

The Model for Engagement

Impact of Penn State New Kensington on The City:

*Leveraged $150k into $1 million for Entrepreneurial Center*Over 25 new companies since Announcement PSU Coming into New Kensington*Developed the Corridor of Innovation*Raised over $60k to do renovations on the Corridor** 15 Building Office Facades** 3 Murals** 1 Park ** Bike Racks ** Benches

*Attracted Problem Based Research

Traveling Business

Start up

AK ValleyConferencing

Home Bound

Commuting

Idea generati

on

Faculty

Students

CommunityStaff

Investors

Goals That Hint at Roles for Non-Research Engagement

Penn State Entrepreneurial Center Sources and UsesWestmoreland County Investment - $390,000

Uses SourcesAcquisition $ 100,000 WCIDC $ 100,000 Predevelopment $ 40,000 WCIDC $ 40,000

Development (Base Building Improvements) $ 467,980 WCIDC $ 160,000 WPPSEF Loan $ 90,000 WPPSEF Grant $ 20,000 ARC Grant $ 200,000

$ 470,000

PENN STATE SEED GRANT $ 150,000Tenant Improvements $ 158,000 Penn State Grant $ 200,000 FF&E (Furniture, Fixtures and Equipment) $ 75,000 Private Contributions $ 45,000

OS&E (Operating Supplies and Equipment) $ 18,000 Northern Westmoreland Foundation $ 12,000 Total $ 251,000 $ 407,000

Entrepreneur

Why? Risk Attitude Workers Customers Competition Operating Environmen Money Time World View Success

Small Businessman

Difference Between an Entrepreneur & a Businessperson

Works Like an Artist -

Creativity Takes Time

Works Like a Clock - Time

is Money

World is Full of Problems to Be Solved

World is an Opportunity

to Make Money

Problem Solved

Profit Margins

Are Potential Collaborators and Friends

Entities that Need to Be Beaten to

Win

Open - Protect but

Share

Closed - Protect and Shield from

View

Win Some, Lose Some, Not a Main

Factor

Never to be Lost

Make A Profit to Support Employees

and Self

Bring it On -Embraces

Risk & Unknown

Avoids - Minimize Risk at All

Costs

People to be Embraced as Colleagues &

Friends

Are Employees/

Workers/ Partners

People Needing a Problem Solved

People who Generate Sales &

Revenue

Ideation- Creating Something New to Solve a Common

Problem

What?

Business - Open a Business to fill a

Need and Generate Profit

Change the World

The Corner Launchbox

Track 2: ACTIVE ENTREPRENEURS

Track 3: Connecting/Networking – Primary Audience – Coworkers, Established companies, investors, curious georgianas

PSU Students, Faculty, Staff

AlumniCommunity

Pittsburgh & Beyond

Track 1: 10-15 Week Entrepreneurial Class

Timeline of Arconic Activities• Revitalizing New Kensington

11

Volunteer Event

Bike Rack / BenchArts & Music Festival

Industry 4.0 Presentation

Corridor of Innovation

Affordable Roofing Material & Design

August 2017September 2017

September 2017Fall 2017

October 2017 Moving Forward

Traveling Business

Start up

AK ValleyConferencing

Home Bound

Commuting

Idea generati

on

Faculty

Students

CommunityStaff

Investors

Goals That Hint at Roles for Non-Research Engagement

Be the Magnet

Connect & Apply

Research

Network Be the

Regional Leader

Negotiate the Politics

Corridor of Innovation as A Learning Lab – Organizing for Impact

The Core is the non-Research Institution

Engages in the Community to Identify Issues and challenges

Manages the relationships and forms the partnerships

Facilitates creation of the vision and lead with the City/County/State

Serves as the Communicator between City and partners – academy in particular

Applies research where possible Involves students and faculty in community to

bring in new ideas and energy Creates opportunities for learning throughout

the process

Research

Entrepreneurs & BusinessPeople

New Kensington

K-16 Education/ Workforce Development

Questions?