PAYPALPAYPALPRESENTED TO:SIR ADNANPRESENTED TO:SIR ADNAN

PRESENTED BY:SAIMA ASGHARPRESENTED BY:SAIMA ASGHAR07-2007-20

PayPalPayPal is an e-commerce business is an e-commerce business allowing payments and money transfers to allowing payments and money transfers to be made through the Internet. PayPal be made through the Internet. PayPal serves as an electronic alternative to serves as an electronic alternative to traditional paper methods such as checks traditional paper methods such as checks and money orders.and money orders.

A PayPal account can be funded with an A PayPal account can be funded with an electronic debit from a bank account or by electronic debit from a bank account or by a credit card. a credit card.

CURRENT BUSINESSCURRENT BUSINESS

Currently, PayPal operates in 190 Currently, PayPal operates in 190 markets, and it manages over 184 markets, and it manages over 184 million accounts, more than 73 million accounts, more than 73 million of them active. PayPal allows million of them active. PayPal allows customers to send, receive, and hold customers to send, receive, and hold funds in 19 currencies worldwide.funds in 19 currencies worldwide.

PROTECTION POLICYPROTECTION POLICY

PayPal Buyer Protection Policy states PayPal Buyer Protection Policy states that customers may file a buyer that customers may file a buyer complaint within 45 days if they did complaint within 45 days if they did not receive an item or if the item not receive an item or if the item they purchased was significantly not they purchased was significantly not as described. as described.

SECURITY KEYSECURITY KEY

FRAUDFRAUD

Money transfers via Money transfers via PayPalPayPal create create an inherent risk of fraud due to the an inherent risk of fraud due to the impersonal nature of internet impersonal nature of internet commerce and the gap in regulatory commerce and the gap in regulatory treatment of PayPal transactions treatment of PayPal transactions

Websites that offer PayPal as a way to pay reach Websites that offer PayPal as a way to pay reach a wider audience and can provide an uplift in a wider audience and can provide an uplift in sales on their site.sales on their site.• For small-to-medium sized businesses, accepting PayPal For small-to-medium sized businesses, accepting PayPal

as a payment option in addition to credit cards increased as a payment option in addition to credit cards increased sales an average of 14%sales an average of 14%

• Over 80% of the surveyed merchants reported a sales Over 80% of the surveyed merchants reported a sales increase, and the increase typically started within two increase, and the increase typically started within two monthsmonths**

• The increased sales were incremental lift, and did not The increased sales were incremental lift, and did not take away from current credit card volumetake away from current credit card volume**

• According to an Internet Retailer study, 42.2% According to an Internet Retailer study, 42.2% responded that accepting alternative payments (such as responded that accepting alternative payments (such as PayPal) have increased salesPayPal) have increased sales++

PayPal Drives New Customer PayPal Drives New Customer AcquisitionAcquisition

““83% of customers paying with 83% of customers paying with PayPal were new customers to PayPal were new customers to PETCO.com”PETCO.com”Heather Blank(Dir. Heather Blank(Dir. of Business Development and of Business Development and Marketing, PETCO.com)Marketing, PETCO.com)

PayPal is more popular than PayPal is more popular than debit cards for online paymentsdebit cards for online payments

Leading Global Brands Accept Leading Global Brands Accept PayPalPayPal

PayPal Express Checkout Banner in Manager -- PayPal Express Checkout Banner in Manager -- What a Merchant SeesWhat a Merchant Sees

Adding PayPal as an Additional Adding PayPal as an Additional Payment OptionPayment Option

Two Integration OptionsTwo Integration Options1.1.PayPal Express CheckoutPayPal Express Checkout

2.2.PayPal Standard CheckoutPayPal Standard Checkout

PayPal Express CheckoutPayPal Express Checkout

Pay Pal's Express Checkout lets your Pay Pal's Express Checkout lets your customers pay quickly and conveniently.customers pay quickly and conveniently.• With PayPal Express Checkout, your customers With PayPal Express Checkout, your customers

get the fastest, most streamlined PayPal get the fastest, most streamlined PayPal checkout experience. checkout experience.

• Your customers select items to purchase and Your customers select items to purchase and proceed to check out. When your customers proceed to check out. When your customers choose to pay with PayPal, they are securely choose to pay with PayPal, they are securely transferred to PayPal.transferred to PayPal.

• Your customers also have the option of using Your customers also have the option of using your existing checkout for credit card your existing checkout for credit card payments.payments.

With PayPal Express Checkout, customers who choose to pay with PayPal are sent to secure PayPal-hosted pages to approve using PayPal to pay. Once your customers approve the use of PayPal, they are automatically returned to your website to complete their order and pay. PayPal accepts, authorizes, and processes the payment instantaneously.Once the payment is successfully processed, the funds are deposited directly into their PayPal account and can be withdrawn or transferred to their bank account easily.

PayPal Express Checkout FlowPayPal Express Checkout Flow

Example: PayPal Express Example: PayPal Express CheckoutCheckout

In Express Checkout, Paypal as an Additional Payment Option can be placed before the shipping and billing address information is collected. The buyer uses the shipping address and financial info stored in PayPal and PayPal passes the shipping address to the merchant.

PayPal as an Additional Payment Option -- PayPal as an Additional Payment Option -- Benefits to Your MerchantsBenefits to Your Merchants

Increase Acquisition & Drive Incremental SalesIncrease Acquisition & Drive Incremental Sales

• Benefit from strong brand association initiativesBenefit from strong brand association initiatives• Attract customers who do not have a credit card or are Attract customers who do not have a credit card or are

located internationally located internationally • Increase incremental sales by offering PayPal as a way Increase incremental sales by offering PayPal as a way

to payto pay Increase Conversion Rates Increase Conversion Rates

• Fast and Easy Payment FlowFast and Easy Payment Flow• Address users’ security concernsAddress users’ security concerns

Customers shop without sharing financial informationCustomers shop without sharing financial information Reduce costs of ServiceReduce costs of Service

• Reduce charge-backsReduce charge-backs• Reduce fraudReduce fraud• Reduce Customer Support requirementsReduce Customer Support requirements