patrizia peitas - marketing & communication specialist - european cv

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I was born in Sardinia in 1982. I attended the Language High School and after studies I moved to Urbino, where I graduated in Languages and Culture for Enterprise and later in Marketing and Communication. While in Urbino I have explored every corner of the university town, taste the flavors and appreciate the ancient colors, I started my first work experience in Marketing at it Consult, a software house to medium and large companies, leader in Italy on issues of Knowledge Management, where I am currently dealing with Business Development. I consider myself a versatile worker with in/out and on/offline marketing skills, commercial capabilities with medium-large international and national customers. The good knowledge of Spanish, English and French allows me to accurately manage the entire life cycle of the foreign customer, starting from his acquisition to the product delivery and its after sales service. I’ve always been a curious and creative person, and during my training and professional life I have had a growing interest in Web 2.0, new media and technologies in general: I’m really a very #SocialAddicted, absolutely "in love" with any form of social network. I’m familiar with enterprise CRM, corporate website management and public tenders, preparation of case studies and customer satisfaction analysis. Speaking about attitude and behavior, I have initiative and team spirit, I am a dynamic and flexible worker with a strong focus on results. The ability to adapt and communicate allows me to consolidate strong relationships and maintain them over time. I respect the deadlines, I have a high level of stress tolerance, I manage projects independently and I think I express myself best in creative marketing activities, experiential and co-marketing.

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Page 1: Patrizia Peitas - Marketing & Communication Specialist - European CV

Curriculum Vitae Patrizia Peitas

© 2013 | www.patriziapeitas.com Pagina 1 / 4

PERSONAL INFORMATION Patrizia Peitas

ITALY

[email protected]

http://www.patriziapeitas.com/

patrizia.peitas

Sex F | Date of birth 26/11/1982 | Nationality Italian

WORK EXPERIENCE

JOB APPLIED FOR POSITION Marketing & Communication Specialist

From June 2010 Business Development

it Consult Srl, Via Metauro, 11, 61033 Fermignano (PU)_ITALY

Marketing & Communication area: I manage and coordinate the activities of in/outdoor, on/offline marketing, I evaluate web advertisement tools and social communication approval by the marketing department, I collaborate in the definition and development of marketing strategies the study of advertising campaigns. I have direct responsibility for corporate website update, design and management of company newsletters, e-mail marketing and direct mail. In terms of graphics, I supervise and control corporate and product communication, I manage the activities of press office, I organize corporate and non corporate events (Knowledge Box, OMAT, partner events). Commercial area: I manage the commercial aspects of medium-large, Italian and foreign clients both in private and public sector (Conei, San Lorenzo Yacht, Trenitalia). The good knowledge of languages (Spanish, English and French) allows me to take care of the entire life cycle of the foreign clients from the order to the products delivery and any incremental product sales. I manage activities of front/back office, CRM, Assistance & Upgrade business contracts (AUP). I prepare partnership agreements and I organize learning program for partners. I collaborate with my area to define price lists, brochures, documentation to participate in public tenders, I coordinate the preparation of case studies and I do it Consult and Microsoft commercial offers. With regard to the Quality System, I deal with customer satisfaction analysis and management of documents, in the specific: formulation of non-compliance reports and corrective and preventive actions.

Business or sector Leading software house in Italy, in the Microsoft environment, in services and in the development of software platforms for Organization Intelligence or Business Process, Workflow, Document and Knowledge Management and issues such Case Management System in accordance with CNIPA standards, Document Management and Substitutive Conservation.

From June 2006 Marketing & Communication

La Palma Srl, Via del Tirreno, 08020 San Teodoro (OT)_ITALY

I identified and proposed operating marketing strategies, coordinating activities in order to maximize turnover and margin for each service offered. I time analyzed market data and I proposed the annual budget for promotion. I developed communication plans, institutional promotion and I suggested advertising strategies, approved by the management, to improve and disseminate the image and corporate service. I coordinated the hotel promotion with on and offline tools, I defined the contents of the website and I created relationships with the local commercial services. I coordinated complex digital projects (SEM, SEO, Display advertising, Affiliation, Email and Social Media Marketing) on time and on management's objectives and customer' s expectations. I guided Social Media Marketing campaigns and I organized mini events combining flavor and territory with targeted activities of agri-food and local marketing. In the administrative area: daily recording of payments, invoices with processing system, telematics recruitment of employees, company financial statement analysis and handling of administrative practices. Management of relationships with customers and suppliers. Maître.

Page 2: Patrizia Peitas - Marketing & Communication Specialist - European CV

Curriculum Vitae Patrizia Peitas

© 2013 | www.patriziapeitas.com Pagina 2 / 4

EDUCATION AND TRAINING

Business or sector Hotel Restaurant – family business

June - September

2005 - 2004 - 2003

Waitress and Assistant reception

La Palma Srl, Via del Tirreno, 08020 San Teodoro (OT)_ITALY

Waitress and Assistant reception.

Business or sector Hotel Restaurant – family business

June - September

2000 - 1999

Waitress and Assistant reception

Hotel S’Astore, Via Monte Ladu 36, Porto Rotondo – Costa Smeralda (OT)_ITALY

Waitress and Assistant reception.

Business or sector Hotel Restaurant

2013

in progress

Professional Event Planner

Event & Media Education

Events market Knowledge in its different types, organizational methods, aims and distinctive features. Knowledge of all the event steps: pre-production and briefing, action plan, final stage and follow-up.

2013 Commercial Account

Assindustria Consulting (PS)_ITALY

Company Knowledge in the current market and its sales potential. Marketing and telephone communication for a first date; contact management before, during and after the visit, sales pitch communication, deal closing and follow-up.

2012 Web Marketer

Formaconf (PS) - MRW Corsi _ITALY

Internet marketing skills, knowledge of web marketing tools, online promotion and communication; search engines positioning, Keyword research and analysis; linking strategies; link popularity and web writing, construction company newsletters, implementation and evaluation of advertising campaigns; Google Ad-words, Google Maps, Google Analytics and results monitoring; SEO/SEM Techniques; knowledge of web usability tools, brand reputation management, social media marketing and websites analysis.

2010 Master degree in Marketing & Communications

Università degli Studi di Urbino Carlo Bo Economy Department Via Saffi 42

61029 Urbino (PU)_ITALY

Business Knowledge and SMEs economy in the industrial, agri-food sector or services related to the information technology and communication.

Page 3: Patrizia Peitas - Marketing & Communication Specialist - European CV

Curriculum Vitae Patrizia Peitas

© 2013 | www.patriziapeitas.com Pagina 3 / 4

PERSONAL SKILLS

2007 Bachelor degree in Languages and Culture for the Enterprise

Università degli Studi di Urbino Carlo Bo Facoltà di Lingue e Letterature Straniere Piazza Rinascimento 7

61029 Urbino (PU)_ITALY

Foreign languages knowledge, legal/economic topics and corporate management to carry out linguistic communication, relationships with customers in companies, institutions, tourist offices, banks and community institutions.

2004 Stage for foreign customers

Morbidelli SCM Strada di Montefeltro 81/3

61122 Pesaro_ITALY

Manuals translations, management foreign correspondence.

1997 - 2001 Linguistic high school degree

Liceo Linguistico Europeo "Maria Immacolata Ausiliatrice" Via Ballero 74

08100 Nuoro_ITALY

English, Spanish and French cultures and literatures.

Mother tongue Italian

Other language UNDERSTANDING SPEAKING WRITING

Listening Reading Spoken interaction Spoken production

English B2 B2 B2 B2 B1

Spanish C2 C2 C1 C1 B2

Franch B1 B1 B1 B1 B1

Levels: A1/2: Basic user - B1/2: Independent user - C1/2 Proficient user Common European Framework of Reference for Languages

Communication skills I have a good ability to adapt myself to multicultural environments gained through my study experience abroad; initiative and team spirit acquired by participating actively in several university working groups where collaboration was necessary between competing groups to get the task in hand done. I have been practicing dance for several years and I realized that the team spirit is fundamental to achieve a common goal: I try to adopt this principle in all situations that require collaboration. I think, over the years, I've acquired good relational skills and this allows me to remain relaxed in a group setting, while still being able to make my opinions heard. I have good communication skills, I build, maintain, and strengthen relationships and strategic contacts to achieve professional and business goals. I stimulate and create links. I listen and try to understand other people's points of view, needs and expectation. I am honest and clear with my staff and lead from the front.

Page 4: Patrizia Peitas - Marketing & Communication Specialist - European CV

Curriculum Vitae Patrizia Peitas

© 2013 | www.patriziapeitas.com Pagina 4 / 4

ADDITIONAL INFORMATION

Fire officer in average fire risk activities - Formaconf / Confcommercio Pesaro_ITALY.

Organisational / managerial skills I'm a good Team Work Manager, involving people in various work projects. This medium affords me the opportunity to assist people to work to their strengths, which maximizes the knowledge and experience of the group. Team work is also a medium through which to transfer new skills. I'm able to plan and manage conferences, seminars, workshops and events in general, following and caring the whole organization and the promotion. I'm able to schedule and plan the various activities, using a plurality of tools depending on the objectives, human resources and economic conditions available. I think I have a strong result and customer orientation, precision and accuracy in reporting information (including documentary to be draw up and contracts) and commercial sensibility to put in perspective the proposals.

Computer skills I able to manage web usability, marketing and analytics tools, I have good skills in the application of various techniques of SEO / SEM. I'm familiar with the Microsoft Office package (especially Microsoft Word and Excel) and Open Office, email programs and web browsing. I have a good knowledge of the Windows operating system and basic knowledge of Microsoft SharePoint, a document management platform. In my free time, to satisfy my curiosity, I followed professional courses of HTML, HTML 5, CSS, programming languages such as Javascript, PHP, ASP, tools for Webmasters and web pages publication. I use several phone tools, over IP and video conferencing, such as Messenger, Lync, Team Viewer, Shareview and Skype.

I use photo editing and graphics programs like PhotoShop and Photo Paint Pro.

Other skills A must: to plan.

I carefully plan and organize my weeks and my days.

The best gift always appreciated: the agenda.

I love to organize events and I am passionate about Wedding Management. These interests led me to attend a training course in professional events organization and a master's degree in executive Wedding Management, currently being completed for qualifying Professional Event Planner and Wedding Planner. I like to image events as something memorable, unique and unforgettable. Real and great experiences!

I'm an expert in massage techniques, namely: relaxing, dynamic-toning and lymph drainage. I believe that the care of our body gifts vitality in mind and spirit; this is a passion I have since childhood and in 2008 I qualified as a Bioenergetic Operator. The love for children prompted me to infant massage, to know gentle techniques that could enhance the physical and emotional bond between mother and child.

I like to read, travel, discover, appreciate what is different, capturing moments of life, color them and keep them in time: I am passionate about photography.

I love everything I do and ... I have many, many dreams.

Driving licence B

I authorize the use of my personal data in compliance with Legislative Decree 196/03.