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Page 1: Patch product-brochure

products

Page 2: Patch product-brochure

Events

22

News

Community

Directory

Each Patch site is run by a full time professional editor and a team of contributors who will tell you about breaking news, business openings and closings, school news, crime, and average folks doing extraordinary things.

We provide a full calendar of community happenings — and we make it easy for anyone to add their event to it, free.

Our researchers collect detailed information and take photos of hundreds of local businesses, organizations, government offices and public parks so you have comprehensive listings at your fingertips.

No matter what’s going on in your community, we’ve got it covered. Visit Patch to check out or upload photos and videos from around town, see what neighbors are up to, and get in on the conversation.

what we do

Page 3: Patch product-brochure

Take your business listing to the next level on Patch with an Enhanced Video Directory Listing. Enhancing your listing on Patch is a high impact way to reach out to potential customers and turn web users into foot traffic.

Patch users can subscribe to receive news via email newsletters featuring content hand-selected by the editors. Currently we offer a daily news update, a weekly news digest, and a breaking news alert that is triggered whenever an important story is posted to the site.

enhanced directory listing with video

newsletter ads

PANINI PALACE515 10th Street

Boston, MA603-567-8976

All paninis. All the time. The perfect lunch stop.

Advertise with Banner ads on Patch and have your business seen on the hottest new local news website. Choose from several different ad sizes to optimize your advertising success. Show off your business or product on the homepage, on internal pages, or even in our weekly e-mail newsletters.

Promote coupons on Patch and drive new customers through your door. You receive printable, emailable, sharable coupons all over the site. Businesses can purchase coupons and run them on multiple Patch sites.

banner ads

coupons

Style InfinitySPECIALIZING IN • Customized facials• Electrolysis • Massage annd Body treatments• Hair styling and consultation

www.styleinfinity.com

CLICK FOR MORE

$5 OFF LARGE PIEMinsky’s Pizzeria

The best pizza in town!Offer expires Dec 1, 2010

Clip this coupon

Page 4: Patch product-brochure

patch home page

banner ads

coupons

Page 5: Patch product-brochure

how we market

Local Grass Roots Marketing

SEO

AOL Homepage Presence

Starbucks

Local AOL Email Blasts

Word of Mouth

Patch sponsors local events and participates in all types of community activities as a way of spreading the word about Patch, its content, and its advertisers.

We have first class engineers who work tirelessly to make sure Patch content is on the top of search results for all search engines.

AOL subscribers register with their zipcode. We use this information to feed local Patch news directly to AOL users.

Local Patch content is streamed directly to Starbucks customers in Patch communities when they sign on to the new free wifi.

Using a registered zipcode, AOL email addresses will receive local Patch introduction emails announcing Patch’s presence in town.

Patch has the highest quality news product anywhere. Once people use it, they get hooked and tell friends, family and co-workers.

Social Networking and SharingPatch is designed to be easy to share. Articles can be emailed or posted to Facebook and Twitter. All sites have corresponding Facebook and Twitter pages.

MapQuest PresenceWhen searching MapQuest, businesses near or in Patch towns will automatically offer to be re-routed to that business’s Patch Directory listing.