Contact

Sally May Baker

Patch Products, LLC

(800) 524-4263, ext. 241

sallyb@patchproducts.com

Patch Acquires Award-Winning STEM Product with

Roominate

BELOIT, Wis.— Patch expands from puzzles, toys and games into a new category of STEM with the

acquisition of Roominate™. STEM (Science, Technology, Engineering and Math) has become a prominent

topic within the toy industry, as it builds important education through play with the children of today who could

be the scientists and engineers of tomorrow.

Roominate is an award-winning line of complete building

sets that are designed for girls in order to bridge the gender

gap in STEM. The line was started with one simple

mission: open up possibilities for girls by showing them

that creativity and engineering are fun. The success through

the implementation of this mission has led Roominate to

win many awards, including Forbes “Top 10 Toys to

Watch in 2015,” TIME “Toy of the Year,” 2015 TOTY

Finalist and many more.

Roominate currently consists of 12 sets, some for 6 years

and up, and others for 8 years and up. Children can build interactive sets like a school bus, amusement park and

many more that come to life through the use of things like motors and lights. The interactive app also allows

“Roominaters” to remotely control motors and lights, and get design ideas from fellow “Roominaters.” In short,

Roominate lets girls build the world they want to play in.

Alice Brooks, co-founder of Roominate, is very pleased to join Patch: “Patch’s entrepreneurial spirit and

innovative culture is exactly what we were looking for to help grow Roominate. We’re happy about this

significant development and look forward to working with the Patch team to continue to inspire the next

generation of innovators.”

Girls need more encouragement when it comes to excelling in the sciences. Boys are three times more likely to

be interested in science, technology, engineering and math (STEM), and six times more likely to obtain a job in

engineering. Roominate aims to change that, and the acquisition by Patch will help take the line to the next

level. Because Patch values their expertise, the Roominate founders will remain involved and play a vital role in

the future of the brand.

“We are excited and honored to take on a concept that gets girls excited about engineering through play,” said

Bob Wann, CEO of Patch Products. “It’s also an important move for Patch because Roominate continues the

diversification of our line of products: from the best-selling Mirari® infant toys, to the educational Lauri®

brand, to award-winning Patch adult games, and now innovative Roominate girls’ toys.”

-more-

Stephen Lebowitz, Managing Partner at Topspin Partners, owners of Patch Products, commented, “The

acquisition of Roominate is part of the strategy to build on Patch’s foundation, continuing its momentum of

becoming a major toy company with quality brands in diverse categories for consumers of all ages.”

Patch Products, LLC is a leading designer, manufacturer and marketer of games, children’s puzzles,

infant/toddler toys, creative activities and teaching tools, with focus on innovation and growth of brands

and categories. Top-selling brands include 5 Second Rule®, Perplexus®, Don’t Rock the Boat™, Farkle,

The Game of THINGS…®, Chrono Bomb®, OK to Wake!®, Mirari®, Buzzword®, Stratego®, Lauri®

and Wooly Willy®.

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