annual report

sch

izo

ph

ren

ia s

ocie

ty

bri

tish

co

lum

bia

We’dlike tochange

yourmind

2003 - 2004 FINANCIAL REPORT

Provincial Government 48%Fundraising 48%Membership Fees 3%Interest 1%

Education 30%Branch Support 20%Family Support 50%

Provincial Programs Expenditures $844,336

Program Support 32%Policy Development 4%Family Support 10%Fundraising 23%Education 29%Other 2%

Provincial Programs Revenues $800,020

Regional Programs Expenditures $824,208

Regional Programs Revenues $860,271

EXECUTIVEPresident Fred Dawe

Powell RiverVice President Larry Richardson

New WestminsterVice President Marilyn Duncan

VictoriaSecretary Bejay Kenney

NanaimoTreasurer Herschel Hardin

West VancouverPast President Charlotte Sinclair

Kelowna

DIRECTORSNora Barry AgassizPaul Bhushan SurreyCatherine Burkmar ParksvilleRichard Dolman Logan LakeJohn E. Gray VictoriaDavid Halikowski Prince GeorgeCarole Neill NanaimoMatt Sinclair KelownaJulie Skippon Gibsons

HONORARY DIRECTORSDr. Fred Adrian Nancy KirkFrank Deck Betty VaughanIda Hilton

HONORARY PATRONWayne A. Nygren President & CEO, Credit Union Central of BC

MEDICAL ADVISORY COMMITTEEDr. Bill MacEwan, FRCPCDr. April Sanders, CCFP, Dip. Sports Med.Dr. William Honer, MD, FRCPCDr. Anthony Phillips, PhD. FRSC

STANDING COMMITTEE CHAIRSJoan Nazif, EducationFred Dawe, ExecutiveMichelle Colussi, Fund Development/MarketingCharlotte Sinclair, Nominations/AGMGary Glacken, UBC Schizophrenia Chair LiaisonDr. Otto Forgacs, UBC President’s Circle Liaison

PROVINCIAL OFFICE STAFFGary Glacken, Executive DirectorNicole Chovil, Director of EducationMila Dietz, Administrative AssistantJane Duval, Director Policy and Community SupportMarta Getaneh, Financial AdministratorNancy Panchuk, Director of DevelopmentMegan Rowlatt, Development Assistant

REGIONAL COORDINATORSJulia BarrHeather BaxterKashmir BeslaBrenda BlanchardUla-Erin ChauvetNancy ClarkDavid DickinsonKim DixonLin JohnsonJulie KornelsonJasmine PrasadCindy SavageDebbie SesulaGayle Tissington

BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY201 - 6011 Westminster Highway Richmond, BC V7C 4V4Tel: 604.270.7841 Fax: 604.270.9861 Toll Free: 1.888.888.0029Email: bcss.prov@telus.net Website: www.bcss.org BN: #11880 1141 RR 0001

Regional Health Authority 100%

Education29%

Other 2%Program Support

32%

PolicyDevelopment

4%

Family Support10%

Fundraising23%

MembershipFees 3%

Fundraising48%

ProvincialGovernment

48%

Interest 1%

BranchSupport

20%

Education30%

FamilySupport

50%

Regional HealthAuthorities 100%

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY8

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

Manuel & Olga LlanosGary & Wendy LloydKathleen LobdellHank LockenHelen LockhartMurray LoganBertha LonglandRita LorenscheitJosephine Patricia

LoughranLuxe DesignLynn Johnston

Productions Inc.

MJohanne MabonRebecca MacdonaldMacdonald De�wiler

and Associates Ltd.Aynsley & Beverly

MachesneyJean MacleodAlan MacNeilGrant MacPhersonLouis MaglioJoyce MaglioBrian MahKatherine MahMarie MaidaCathy MaitlandBarbara MalloyNancy MaloneyCindy MalyshMandeville GardensManthorpe Law OfficesRichard MarcusMarion MarselErnest MarshallGeraldine MarshallElizabeth MartinsR. MasnykJane MasonJohn MassamHubert MassiahJean MatrickAlma Ma�hesJanet Ma�sonMurray MawhinneyRon MaxwellMary McLeodHugh MacaffeJim McCarneySheila McClellandJohn & Josephine

McCuaigJohn McDonaldDavid McDonaldNicole�e McIntoshBarbara McIntyreKathleen McIsaacDonald McIvorShirley McKinleyJ. McKinnon

Robert McLarenStephen & Mina

McNameeJudith McPhieMDS Inc.Pennie-Lynn MergenMerri� Lions Club Kevin MillerFrank MillsLaure�a & Tom MilstedWarren MitchellP.J. MohrJ. Ross MontgomeryA.G. Walker MooneyEdith MooreKaren MooreDiane MooreAnne MorganSharon MorrisAdeleine MorrisMargaret MorrisonKarl & Pearl MoserDavid MoultonMount SeymourOrest MoysiukMargaret MullinMichael MurphyLeta & Douglas Murray

NJanis NairneJoan & Aziz NazifCarole NeillRana NelsonElizabeth NelsonMargaret NelsonElton NganNintendo CanadaNorgate Park House Bed

& BreakfastNorth Delta Evangelical

Free ChurchNorth Growth

Management Ltd.Northwest Counselling

Centre Ltd.Bertha NovakNovartis Canada

OFrancis ObedzinskiShirley OetheimerBonnie OlsenMeinanda OorebeekOrquideaJim OsborneDeborah OslerChristine OsterlohOsterson’s Framing

& ArtDavid OstrowEvelyn O’Sullivan

PGerhart PahlJoe & Eileen PainterSally PalmerNancy PanchukPamela ParkPark’N FlyVictor PashnikDonald & Jo Anne PatyS. PaulsRebecca Pavi�Allan PayneDoroty PearsMarlene PearsonSusan PenfoldGordon PennerPenticton Community

CorrectionsJames PetersMadeline PetersonPfizer CanadaPharmastar LLCGisela PielbaumAlicja PierzynskaIan PitfieldC.L. PoleMichale & Judy PoonJames PrestonMaureen PringleRod & Colleen PringleProvincial Employees

Community Services Fund

Martha PrytulaGrant PugsleyAlber PunPurdy’s ChocolatesMarion PurschkeMargaret PutmanOrest & Donna Pyrch

RR. Routledge Psychiatric

ServicesRa House of FashionRainbow 10221Mickey RandallTed RaynerRBC Financial GroupMary ReedRegistered Nurses

Association of BCPriscilla RehlingerRonald RemickVictor RempelLarry RichardsonJoanne RichardsonHalley RichardsonRichmond HondaSharon RitmillerRay RobertsPaul Rocche�i

Michael RocoShirley RomasRon-Son’s Industrial

Welding Supplies Isobel RoseMelanie Rowe-

ProsserElner & Marilyn

RoyRoyal Canadian

Legion Branch 142Gregg RubinDoris RumsbyJeanne RupprechtPatricia RussellJohn RutledgeJean Ru�anK. Ryves

SCheryl SampsonTeresa SandeDaphne SandersonMary-Claire SandsHareesh SaraSue-Ellen SaundersJames SaundersH.M. & E.L. SaundryJudith SauraDoris SavoieWilliam SawchenAudrey SayleMeredith SbragiaScandinavians of

the East KootenayClaudia SchalmHenry SchiwyJoyce SchmidtGillian SchoenefuhsJohn SchreinerRosemary SchubertJoan SchumacherTom & Margaret

Sco�Joan Sco�Peter SeixasMa� SewardJoan SheehanBeverley SherryNora ShindeShoppers Drug MartElaine ShulerSidney North

Saanich Yacht Club Auxilary

Ray SilverR.G. Sime Donald SinclairDaphne SinclairAudra SinclairWalter SinclairAllan & Julie

Skippon

Gordon SlightDoreen SmithThomas SmithDerryck SmithSharon SmithSpecial Selection

ServicesSpecialty Overload

Services Ltd.Fay SpicerDoroty SpillerLesley StaceyKenneth StaleyJean StanilandStantec ConsultingCarlo StellaEstelle SevensGlen StewartKaren StewartCatherine StrakaMarian StringerSam SullivanBarbara SundquistSuntech OpticsSuperpagesMelinda SutoDiane SveistrupSW Audio VisualGeraldine SwensonBarbara SwiebsFrank & Patricia SwitzerAstrid Switzer

TMargarethe TaggartSue TamChiyeko TatemichiJohn & Sheila TaylorTD Canada TrustTech 1 Hair DesignTELUS Employee Fund

GroupDennis TennantTerra BreadsTerrace Downtown Lions

ClubThe Beach House, West

VancouverThe Butchart GardensThe Delta PinnacleThe Driver’s SeatThe Fairmont Vancouver

AirportThe Flag ShopThe Galiano InnThe Hydrecs FundThe Laurel Point InnThe Lazy GourmetThe Medical ClinicThe Vancouver Art

GalleryThe Vancouver CourierThe Vancouver

Symphony OrchestraThe Westin GrandCarmen TheriaultLinda ThibodeauFelix ThijssenJean ThomasGlenda ThompsonThri�y FoodsTilley Endurables

Western Inc.Douglas ToddArthur TowgoodThomas TowlerTownship 7 Vineyards &

WineryEdward & Joan TraversTrinity Masonic Lodge

Benevolent FundMark Tyson

ULil UllrichUnipharm Wholesale

DrugsUnited Way of Greater

TorontoUnited Way of Greater

VictoriaUnited Way of the Lower

Mainland

VValleyview Medical

ClinicGerrit Van StaalduinenVancity Community

FoundationVancity Savings -

Richmond BranchVancouver Aquarium

Marine Science CentreVancouver CanucksVancouver Champagne

CruisesVancouver Coastal

Health AuthorityVancouver FoundationEllen VeriginEsther VitalisHannes Von StefenelliRick Vulliamy

WW.L. Daybreak Rotary

ClubDavid & Frances Walco�Ross WalkerCharles & Aileen WalkerTim WalshRose WaltersLucy & Doug WatersGerard & Diane WatersKen Watson

Wedgewood HotelRichard WeedenD. WeeksJoanne WeeksWilliam WeinhandlIan WemyssWendy D. PhotographyWestJet AirlinesEric WhiteSally WhitneyTony WhitneyFrank & Rose WeilerRoger WeinsPercy WildeJudy WilliamsRichard WilliamsWilliams Lake Lions

ClubDon & Sue WilsonMargaret WilsonD. D. WillsonFilomena WiltsieMarianne WiltsieDonna WingWerner & Lise

WinsemannMark WishTony WitwickiMiranda WongSilvia WongCarol WoodwardLois WoolfLeone Wright

YJohn & Gerri YorkJacqueline YoungOlive & Bruce YoungPing Yu

ZM. ZackBe�y ZalotZEN Japanese

Restaurant

Holter AntonsenRoger BeckettArchie BuchananDanny CarterGreg Christiansen

Michael FountainJames Joseph HoganIvan JonesKen Klapstock

Gary MooreWendy OllerichChris PradCharles Marshall Spanza

April 1, 2003 – March 31, 2004president’s messageBCSS - Building Momentum

Over the year, I’ve been o�en reminded how the BCSS experience has evolved over the years of our history.

And as we plan for the future, I am keenly aware of how important it is to preserve the outstanding strengths of our Society.

It is a fact that good organizations have to change in order to be effective. BCSS is not the same as it was twenty years ago, and it will not be the same twenty years from now. We’ve had to learn a great deal about planning and governance, and about how complacency can be risky. As Mark Twain said, “You can be on the right track, but if you just sit there, you’ll get run over.”

BCSS is clearly on the right track and moving forward. Our Society’s vision is best addressed by reflecting on the accomplishments highlighted in this Annual Report. The list of our successes is impressive. The Emerald Eve, Wine Festival, Boat Raffle and Golf Tournament all helped us raise funds while raising our profile. New organizational initiatives with the Calder Foundation, the Schizophrenia Society of Canada (SSC), and the BC government’s Partners for Mental Health and Addictions are bringing us new colleagues and innovative ideas. Our educational efforts have resulted in a brand new, all-Canadian national family education program. Our “Reaching Out” program for high schools is now available across the country thanks to funding from Health Canada. Our unique Translation Project is truly international in scope, helping people around the world. The announcement of Mr. Wayne Nygren as our Honorary Patron has brought distinction. And, of course, receiving the BC Association of Broadcasters Humanity Award has been immeasurably valuable to our cause. Finally, as we continue to change, evolve and expand - a big welcome to our new BCSS branch in Quesnel.

This year has seen the most significant advance in our organization ever.

>>>BCSS members, directors and staff continue to demonstrate what I already know through my own experience - that our Society is strong and vital. But there is always a need for more consistency, for be�er coordination across the organization, and for clearer communication on many levels. It has become increasingly obvious that we have to adjust our thinking so that we operate less in terms of our divisions and more as an inclusive entity. Our ability to successfully adjust is shown in the astonishing fact of this year’s accomplishments - and will continue to be reflected in our future efforts on behalf of the Society.

Our mission is to alleviate the suffering caused by schizophrenia through support, education, advocacy and fundraising. The positive spirit with which volunteers, directors and staff have involved themselves in this process of serious self-examination is proof of their first-rate principles, and of their strong loyalty to our mission. In the coming year, we will continue to focus on our strategic plan and to outline our goals for the future.

Local, regional and national perspective is the key to our success in achieving the innovation and opportunity needed to give people with mental illness and their families the support they need and deserve. I look forward to hearing from you in our ongoing process of discussion and planning. Thanks to each individual who has contributed towards helping us achieve so many extraordinary goals over our history, and to all who continue to help us change and grow as we move confidently into the future.

DONORS

2 7

Fred Dawe, President

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

In the Spring of 2003, BCSS was advised that the funding we receive annually from the Provincial Government would be

drastically reduced and reallocated to support the provincial government’s new information/education plan, BC Partners for Mental Health and Addictions Information. This meant that BCSS would not longer be in a position to provide the programs and services we have come to be known and respected for such as Family-to-Family and BRIDGES. Additionally, we would no longer be able to produce and distribute BCSS brochures, booklets, manuals, videos and other education materials, or our “Friends” newsle�er.

Facing a future of great uncertainty, the BCSS Board of Directors held a strategic planning session in September of 2003. The purpose was to evaluate all aspects of BCSS, set realistic priorities and to then identify and develop a future plan that was viable and responsive to our changing environment.

Through this process, fundraising was clearly identified as the highest priority and a�er reviewing a 2002 survey by Ipsos Reid regarding the non-profit sector in BC it was evident that our path would be a difficult one. BCSS was nowhere on the radar map when it came to identifying the charities considered “Top of Mind” in British Columbia. The competition for the donor dollar is an increasing challenge given that there are over 9,000 registered charities in BC alone.

We of course know that BCSS is a province wide family support organization whose focus is on schizophrenia and other serious mental illnesses. Our education programs are innovative; we advocate effectively; have built strong relationships and partnerships; and have developed forward thinking approaches to fund development. Unfortunately, other than those within the industry and the families and individuals that we service, nobody else knew who we were.

It was then very obvious to us that we needed to be more proactive and creative in a�racting new donors, corporations and sponsors in order to raise the necessary funds needed to keep our

doors open. We developed a comprehensive Fund Development/Marketing Plan; looked at ways to increase our current fundraising strategies; reviewed our promotional and educational materials; and investigated new funding sources.

To our delight, a�er submi�ing a proposal to the BC Association of Broadcasters, BCSS was chosen as the 2003-2004 winner of the BCAB Humanity Award. This was an incredible achievement as the award provided us with the means to develop an advertising campaign that would run 8 to 12 times per week on every public radio and television station throughout the province for a full year. The value of the Humanity Award is an astounding $3.5 million!

Together with our advertising agency, Elevator Strategy (formerly Glennie Stamnes Strategy) we formulated our goals and objectives for the campaign and identified our target audience. Our campaign slogan, “We’d Like to Change Your Mind”, was chosen because it clearly stated what we were trying to accomplish. We focused on the misconception of a split personality for the television ads and talked about a�itudes towards schizophrenia and included statistics such as 1 in a 100 for radio.

In addition to the BCAB ads, we launched a Marketing Campaign appropriately entitled “We’d Like to Change Your Mind” that included such things as redesigning our website; developing new print and promotional materials; presentations; print advertising; as well as establishing new relationships and partnerships.

We are extremely grateful to the BC Association of Broadcasters for providing us with this opportunity. Not only were we successful in reaching out to British Columbians in all corners of the province, we were able to increase the awareness and understanding of schizophrenia and serious

mental illness amongst the general public. People are beginning to talk more openly about serious mental illness without fear. We also saw an increase in donations through future gi�s; developed new partnerships and had many new people come forward to volunteer their time.

Our campaign has been a great success. However, we still have much to do and many more people to reach. We believe we have merely scratched the surface and are on the edge of breaking through some of those barriers. We hope to continue to feel the effects of the campaign for a long time to come and greatly value the support of our donors and sponsors. We are looking ahead optimistically to a successful future for BCSS - one that sees us independent of government funding and able to provide the best possible services for families and their loved ones suffering from schizophrenia and other serious mental illnesses.

I have schizophrenia

You mean, like in the movies?

Are you crazy?

We’d like tochangeyourmind

Number of WebsiteHits Per Monthwww.bcss.org

Before New Site LaunchAfter NewSite Launch

1179

0

8471

5567

1769

6025

092

197

7290

6

7604

559

868

4673

1

s o n d j f m a m j j

102

20042003

AFred AdrianAll Together Now

EntertainmentLuella AllanAllan Sapp GalleryAllyado EnterprisesSiemion AltmanHazel AmundsonJudith AndersonBarbara AndersonDonald & Lorna

AndrewsAnonymousAPCO Plumbing &

HeatingRobert & Fern ArcherTerry & Adrienne

ArinobuL. ArmellinoAllan ArmstrongNorma ArnesonAshland Canada Corp.AstraZeneca Canada Inc.Elizabeth AubreyJohn AustinPeter Aylen

BBC Recycling Ltd.BC Ukrainian Culural

Festival SocietyChristina BahrLinda BaileyAudrey BaillieMarilyn BakerPeter BandiBank Vontobel Ag

Representative OfficeTanis BaptyLawrence BarnesJulia BarrJohn Barre�Freda Barre�Heather BaxterBC Biomedical

AssociationBC Cancer FoundationBCSS - Cranbrook

BranchBCSS - Kelowna BranchBCSS - Surrey/White

Rock BranchTracy & Alan BeairstoBarb BeaubienLily BellMaria BenevidesKen Benne�Karen Be�lesHelen BezdanW. BiehlBirks JewellersJack & Sigrid Bi�ner

Marjorie BlairElizabeth BlakelyR.R. BlanchardBlossom WineryBMO Fountain of HopeMarilyn BoatesMargaret BogaertLeo BolinoffRosemary Anne BonnerStephen BornemannBradley BoserRay BoserRuth BostonBoston PizzaPeter BouchardDavid & Ellen-Therese

BoyerIllona BraidenV.J. BrandonEleanor BridgeEileen BrisseauBristol-Myers SquibbBritish Columbia

Automobile Association

Helmut BrokopJoyce BrownMark & Shirley BrunkeStan & Anne Bulie�aE. & A. BundtLarry & Maggie BurrD. E. BurrillMarjorie BurrowesRichard BuryGordon & Roxanne

Bushell

CC.W.L. of CanadaThomas CalderMuriel CallEileen CallananMyrna CampbellAnne CampbellClaude CampbellCampney & Murphey,

Barristers & SolicitersCampion MarineCanada Customs &

Revenue Agency Canada Post Corporation

- Zone A Head OfficeCanada Safeway Ltd.Canadian Forest

ProductsCandy BouquetMary Ann CantillonCapers Community

MarketsCapilano Suspension

BridgeCarnival Cruise LinesAlbert Carter

David CarterApril CerneyJudy ChamberlainElizabeth ChambersChanel BoutiqueLaura ChapmanYvonne CheungChevron Canada LimitedChildren’s FestivalBill ChinnickNicole ChovilJeannie ChowGordon ChowChristine VancouverFannie ChuCity CigarsCity of SurreyCity Of VancouverCity TVDonald & Marjorie

ClarkLynn ClarkJane ClarkJohn & Rita ClarkeClay Holdings Inc.Elizabeth ClandenningDavid ClineJames ClinkCoast Mountain Bus

CompanyRobert & Ethel CoffinSusana CoganTiiu CollinsMickey ComarCommercial Picture

Framing & DesignCompensation

Employees Credit Union

Helen & Alan ConnollyWilliam ConollyConsulate General of

the United States of America

Claire ContiniConvedia CorporationDeborah CookHarold & Audrey

CooperMansel CooperCoquitlam School

District #43Barbara CornishCostco WholesaleTed & Margaret Co�erRobin Co�leWood CowardCreo Inc.Lucy CroockewitMark CrossmanCruzwear UnlimitedCSA InternationalHazel Csordas

Maureen CunninghamCushla CurtisDDa Vinci’s ProductionBruce DaleRose DallalangMichael DanielBarb & Cam DavidsonJoy DavidsonJudith DavisBarbara DavisFred & Barb DaweMargaret DawsonRobert De PfyfferSusan De RoodeKen DecarleDelta School District

#37Delta Whistler ResortMarc DeluceJeff DenomeyMuriel DensfordEdward DesrochesJenny DevriesJodi DiamondMaria DickieDickson MurrayGretchen DiesveltLois DocksteaderDogwood Lions ClubGeri DohmBrian DolmanJohn DolmanJames DouglasMargaret DukesJohn DunbarDianne DunnJanet DunnJane DuvalShelagh Dwyer

EEcomarine Ocean KayakDorothy EdwardsElco Credit UnionElectronic Arts CanadaEli LillyMary EllicksonEmerson Medical ClinicCraig EmesJan EricksonAbe & Katie Esau

FDave FairhallM.J. FalknerFamily & Community

Services SocietyFast Frames LtdB. FeatherstoneLloyd FedewaMargaret FincherFitness World

He�y FitzgeraldWendy FleetRose Marie FlemmingArthur FleuterVirginia FloresPenny & Len FordO�o & Pat ForgacsLynn ForrestGeoffrey & Elsie FoxRuth & Dick FrankishColin FraserFraternal Order Of

Eagles #3097Joan FreemanBob FribergIrene FribergJohn FryerRita Fyffe

GMary GabrlikClaudia GalbraithGamma Industries LtdBeverley GartrellLee King GeeRichard GeeJuanita GengeMarion GennerAngelo & Rosina

GerebizzaMarta GetanehGibsons Thri� ShoppeVern GiesbrechtRob GillespieAlvina GisborneGary GlackenTerri GlassGlobal TelevisionGloss PromotionsElizabeth GoehringMichael & Josephine

GrahamJamie GrahamLinda GrantPatricia GreenLori GreerRuth GriceWeldon GriggHarold Groue�ePeter & Leila GuestMarilyn GuyGWL Realty Advisors

HRuth HaackChristine HainesRon & Carol HainesJackie HamiltonJessie HamiltonRose HannahLisa HansenErik HansonLaura Hanson

Stanley & Frances Harbor

W. HarcourtHarding Forkli�

Services Ltd.Debra HardmanAphrodite HarrisWendy HarrisonLorna HarrisonEdward HarrisonTahereh HashemiSusan Ha�Ida Ha�Havana RestaurantElaine HeakesRon & Lorraine HelmerHelping Hands Club of

the WCBConnie & Mel

HendersonElizabeth HenikerKerry HillKatrina HinddeAnna & Walter Ho�auerDoris HolmquistEleanor HoluboffWalter & Helen HolykJohn & Phoebe

HoneymanDonald HooverPeter HorwoodJames HorwoodMarie HousdenC. Genevieve HugginsTys HuismanHyak Wilderness

AdventuresHydrecs Fund

IIBM Employees’

Charitable FundI.D. Frew Inc.Eleanor IngallsSusan InmanKaye InouyeAli IzadiDaniel Izzard

JValerie JacksonClive JacksonJanis BlythJannsen-Ortho Inc.Narendar JaswalMarge JohnsonWilliam JohnstonPatricia JonesRuth JonesJones Richards &

CompanyJose Ventura DesignsLeslie Joy

Jubilee TravelAdrienne JurinakJustice Canada, Dept. Of

KRianer & Elke KaminskiOlga KapuschakElly KardamylakisFrank & Verle KaweskiSusan KazutaRobert KeillRhona KellyMyra KelseyBejay KenneyPeter KerrMarla KiessRose Ann KilbeyCharlo�e KingsburyKurt KinleyNancy KirkT. & M. KirsteinKiwanis Club of

CapilanoUrsula KjaerBobbi KlapstockCarol KleinPatricia KnightKnights of ColumbusJohn KoltCharlyn KonefalPeter KonkalFlorence KorstromDonna KostiukSandra Kubert

LMarilyn LecateIrene & Malcolm LaingMarion LairdPeter LakeMichael LamLangara CollegeAnne Langdon-DaviesLangley School District

#35Doug & Anita LardenSandra LarterMarilynne LawtonJack LeePeter LeggeLow LeongGary LeskiwGerald LetcherSheila LetsonSue LevesqueWilliam & Cheryl

LightowlersLignum Log Truckers

AssnLion’s Gate Quilters

GuildListel Vancouver HotelKate Lister

DONORSSPONSORS&

6 3

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

ANNUAL REPORT 2003 - 2004BRITISH COLUMBIA SCHIZOPHRENIA SOCIETY

BCSS Translation Project

Thanks to the success of our BCSS Translation Project, information about schizophrenia is now available through our website www.bcss.org in Punjabi, Bengali, Hindi, Urdu, Chinese, Spanish and French. The BCSS website is linked to other major mental health sites around the globe.

At the October 22, 2003 celebratory reception for the BC consular corps, volunteers and other distinguished guests at Vancouver’s Terminal City Club, then-Minister Gulzar Cheema asserted that the Translation Project is an achievement of historical importance. “It gives me great pleasure to help launch this historic site as a unique vehicle for communication to help people

2003 saw BCSS develop a new partnership with the Rotary Club of Burnaby through their annual wine festival. Along with the Burnaby Hospital Foundation, we jointly organized the Rotary Club’s 18th Annual festival. The event took place in November of 2003 and featured the wines of Chile, great entertainment, a silent auction and fabulous food. We’re looking forward to working with these organizations again as we plan the 19th Annual Wine Festival.

“Coming together is a beginning, staying together is progress, and working together is success.”

- Henry Ford

Boat Raffle

Golf Classic

Wine Festival

It’s been an extremely busy fundraising year for BCSS - one that has seen us develop an exciting innovative Marketing Campaign, new materials, new partnerships. We’ve also met and helped many families, are thinking outside the box of ways to move ahead and are more optimistic of BCSS’s future. We are looking forward to what 2004-2005 brings and we wish to thank you for your continued support and loyalty.

Fundraising

LA E

SQ

UIZ

OFR

EN

IA

With the reallocation of our government funding, fundraising took on an entire new level of importance in 2003. Winning the BC Association of Broadcasters Award was a huge achievement allowing us the means to become more visible in communities throughout the province, not to mention providing us with the best opportunity possible of raising awareness and understanding of serious mental illness. Our campaign slogan “We’d Like to Change Your Mind” was carried through into all of our fundraising events and initiatives.

The Campion Allante Summer Boat Raffle continues to be our largest and most effective fundraiser. It has become one of the most valuable means of raising awareness, increasing BCSS’s profile in the community and ge�ing the word out. Our partnership with Campion Marine is one that we value more than words can say. Their generosity and support has meant so much to BCSS and we are extremely grateful to the entire Campion Marine family.

Our 2nd Annual Golf Classic took place at the University Golf Club on August 20, 2003. It was a day filled with great golf, great company, great food and lots of fun. This again is a tremendous means of raising awareness and increasing our profile to an entirely different group of individuals who would not normally know who we are.

Emerald Eve “A Night in the Caribbean” was a great success. This, our signature event, has been instrumental in opening new doors and building stronger relationships. Each year the commi�ee comes up with innovative ideas to raise more money and a�ract more guests.

Emerald Eve

Partnering with the National Schizophrenia Society of Canada Recognition of the need for a Canadian family education program resulted in BCSS and SSC collaborating in the development of a national and bilingual family education program -- “Strengthening Families Together”. “Strengthening Families Together” is about strengthening family members and friends of a person with a serious mental illness by providing support, awareness and tools. BCSS was the lead partner in the development, implementation and evaluation of this program in consultation with an advisory group comprised of representatives from across Canada. The program is designed to be taught by a team of two volunteer family members and consists of ten modules covering a range of topics from descriptions of mental disorders, medications, communication and problem-solving skills, advocacy etc.

In the fall/spring of 2003/2004 the program was pilot-tested in 3 English communities (Victoria, British Columbia, Calgary, Alberta, and Kentville, Nova Scotia) and 1 French community (Montreal, Quebec). Plans are moving ahead to launch the program nationally in the fall of 2004.

BCSS also joined with SSC to nationalize the “Reaching Out: The Importance of Early Treatment” resource. Created by BCSS, “Reaching Out” features a 20 minute video and full teacher resource kit, all designed to improve understanding of schizophrenia and assist in early intervention and treatment. SSC successfully obtained a Canada Health grant to nationalize the resource and translate it into French. To date 4,200 out of the 5,000 kits produced have been distributed to high schools across Canada.

SSC in collaboration with BCSS and the other provincial schizophrenia societies have also created a Federation Agreement that will help to strengthen the schizophrenia societies across Canada and clarify be�er how the societies will work together towards improving the quality of life of individuals impacted by schizophrenia.

BC Partners for Mental Health and Addictions InformationBCSS has joined as part of a group of seven leading provincial mental health and addictions organizations working together as the BC Partners for Mental Health and Addictions Information. The collaborative was formed as a result of the recognition that people need to have access to quality information on mental health, mental disorders and substance use problems and disorders. The focus is on “evidence-based” resources and supports that have been shown to be effective through high-quality research studies. The project will create a permanent communications infrastructure, including a web site and a series of practical resources developed to help individuals and their families who are living with (or at risk for) mental health or substance use problems manage their health conditions on a day-to-day basis.

Forging New Ground: PARTNERSHIPS

Physicians and non-English speaking families caring for people with schizophrenia can now easily access critical information and facts for families through the internet.

with serious mental illness everywhere.”

BCSS embarked upon this multilingual project two years ago, making a commitment to reach out and try to provide information to non-English speaking families dealing with schizophrenia in BC. Through the use of modern technology – namely, by using our website on the internet – we realized that we could reach out not only to British Columbians, but indeed, to the rest of Canada and the world. Thanks to an initial grant from the World Association for Mental Health, the support of the late Dr. Chuni Roy, and the work of our amazingly dedicated volunteers, we have been able to make it happen. A great big thank you to everyone involved!

4 5