panel session: the consumer voip ‘food chain’

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August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com Panel Session: The Consumer VoIP ‘Food Chain’ Date: Wednesday, August 4, 2004 Time: 4:15 – 5:00 PM Room: Donner Pass Moderator: Allan Armstrong, RHK, Inc.

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Panel Session: The Consumer VoIP ‘Food Chain’. Date: Wednesday, August 4, 2004 Time: 4:15 – 5:00 PM Room: Donner Pass Moderator: Allan Armstrong, RHK, Inc. A new day dawns. VoIP small, but boundless opportunity Legacy: TDM voice is booooring! - PowerPoint PPT Presentation

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Page 1: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

Panel Session:

The Consumer VoIP‘Food Chain’

Date: Wednesday, August 4, 2004Time: 4:15 – 5:00 PMRoom: Donner PassModerator: Allan Armstrong, RHK, Inc.

Page 2: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

A new day dawns

VoIP small, but boundless opportunity

• Legacy: TDM voice is booooring!• VoIP is a major change vector,

challenges the carrier landscape• VoIP established in core transport• VoIP finally penetrating the local loop• VoIP industry is in a formative period

Page 3: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

Panelists

Marty Wachi,Director of Channel & Product Development,V-Tech/Advanced American Telephones

Pradyumna Sant,Sr. Business Development Manager,Renesas Technologies America

Jeff Dionne,CEO,Arcturus Networks, Inc.

Allan Armstrong,Program Director, Comm. Semis.,RHK, Inc.

Jeff Bonforte,CEO & President,SIPphone.com

Page 4: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

Why Partners Are Important to Service Providers

• Service is useless without endpoints• Distribution channels proliferate the Service• Firmware and Processors enable

customization, unique offerings• Multiple vendors, but common user

experience, protect the Service Provider• Reliance on industry standards• Simple user provisioning is key to adoption• Security is our nightmare

Page 5: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

The Role Of The ODM/OEM

• Convergence Technologies Like VoIP Creates Disruptive Opportunities

• New Convergent Markets & Products Create New Challenges For ODMs/OEMs

• The Relationship Of The ODM/OEM To Their Customers And Their Chip Partners Has Never Been More Important

Page 6: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

IP CommunicationIP CommunicationParadigm Shift Paradigm Shift Voice & Mobile Data Voice & Mobile Data

Pradyumna Sant / Renesas

Market Opportunity• Economics

• Productivity

• Advanced Services

Market Challenges• Fragmentation

• Crossing the Chasm

Value Chain• TTM,

• QoS & Security

• Partnerships

Technology Collaboration• Security

• Wireless

Focus:IP Telephony

Page 7: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

End Point SoftwareDefines the User Experience

• Service Providers: – Clear Specifications, – Standards Compliance, – Accessible Certification, – Security

• OEMs: – Partnering in Design, – Customers in Production, – Efficient Channels

• Silicon Vendors:– Partners in Solution Development– Robust DSP Platform– Features and Roadmap

Page 8: Panel Session: The Consumer VoIP ‘Food Chain’

August 3-4, 2004 • San Jose, CA • www.voipdeveloper.com

Is VoIP a “Big Bang?”• Enable and incent carriers• Identify and create key building blocks• Solve problems before they hamper acceptance

– unified hardware platforms

– software portability, legacy OSS integration

– Multi-function CPE: VoD

– Security

– Infrastructure and CPE in lockstep

Cooperate as a community to grow the pie