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Selection of Projects // 2009 2013

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Page 1: Pamela's portfolio 2013 hr

Selection  of  Projects    //  2009  -­‐  2013

Page 2: Pamela's portfolio 2013 hr

Curricullum  VitaeGeneral InformationName : Pamela Ingrid Beatrix JouwenaPlace/DoB : Jakarta/ August 22nd, 1987Sex : FemaleStatus : not marriedAddress : Balthasar van der Polweg 484 - 2628BT, Delft, NLPhone no. : +31648648464 / +62818874444Email : [email protected] : Indonesian, English , French (Basic), Dutch (Basic)Comp. Skill : Microsoft Office, Corel Draw, Adobe Photoshop & Indesign, Sketchup V-Ray, Archicad, Autocad

Education2011-current Master’s in Real Estate & Housing, Architecture, TU Delfft

2005-2009 Architecture Program, SAPPK, Bandung Institute of Technology (ITB)

2002-2005 Tarakanita I High School, Jakarta

Work ExperienceYear Company Position Project

2011-current - Freelance Architect Kemang House, Citragrand Villa , Sukabumi Villa&Hotel, Tangerang Factory, Tanah Putih Apartment Semarang, etc.

2009-2011 PTI Architects Junior Architect Solo Center Point, Kuningan City, Gandaria City,, Pecatu Condotel, Holiday Inn Express (Bali), Marriott Courtyard, Saba Bai Resort, Sentul Novotel, Sentul, Pecatu Resort, etc.

2009 PTI Architects Intern Rumpaka Office Park, Puri Indah Apartment, Ayani Foodcourt, TX Mixuse, Surabaya

Course & Workshop2012 Worktech 2012 - Zeist, The Netherlands

2012 BOSS Korea Study Trip

2012 Winter School Making Zuidas-Amsterdam

2010-2011 Erasmus Taalcentrum, Jakarta

2009 Internet Based TOEFL Preparation, The British Institute, Bandung

2001-2008 Centre Culturel Francais, Jakarta & Bandung

Organisational ExperienceYear Organisation Division Position

2012-2013 Delft Indonesian Student Association (PPI) Database & Website Team Member

2012 FRESH Students Exchange Committee Team Member

2010-2011 Youth Organisation, GPIB Sumber Kasih - Secretary

2008 Kaderisasi “IMA Gunadharma ITB” - Secretary

2005-2008 “IMA Gunadharma ITB” Social Division & Entre-preneur Division

Team Member

2004-2005 Tarakanita Drumband Corps - Horn Section Leader

Page 3: Pamela's portfolio 2013 hr

The  project  started  in  mid  2012,  as  a  side  business  of  one  of  Indonesia’s  well-­‐known  entrepreneur  in  Se-­‐

marang.  The  apartment  itself  was  developed  to  serve  the  growing  demands  of  middle-­‐upper  class’  ac-­‐

commodation.  The  functions  are  divided  into  three  towers  namely  two  apartment  towers  and  a  hotel,  

which  is  connected  with  one  of  the  apartment  through  a  mezzanine.

With  the  project  architect,  I  did  the  massing  and  planning  studies,  including  the  room  arrangement  and  

-­‐

Tanah  Putih  ApartmentSemarang, Indonesia // 2013 // Architecture Practice - Freelance

Existing  conditions

Page 4: Pamela's portfolio 2013 hr

With  the  developing  economy  of  Indonesia,  middle-­‐

upper  class  apartment  developments  are  occurring  

in   its  major  cities,   including  Semarang  as  the  capi-­‐

opportunities   are   supporting   the  developer’s   deci-­‐

sion  making  for  this  particular  hotel  and  residential.  

Aside  of  business  and  recreation,  venues  for  private  

events   such   as   weddings   as   an   attractive   invest-­‐

ment  are  included  in  the  hotel’s  functions,  which  is  

still  demanded  in  Semarang.  Meanwhile,  the  apart-­‐

ment   is   targeting   the   small   private   investment   of  

the  middle-­‐high  income  group.

Tower  plan

Mezzanine  plan

Hotel

Apartment

Business

&

Conventions

Upper

Class

Residen-

tial

Recreation

&

Tourism

Venues

for

private

events

Private

Property

Invest-

ments

Page 5: Pamela's portfolio 2013 hr

-­‐

tion  mood  board  was  given  by  the  owner  as  the  ambience  he  aimed  for  the  house.  Moreover,  the  project  architect  played  with  the  com-­‐

to  the  other  part  of  the  house  with  more  bedrooms,  kitchen  and  living  room,  as  well  as  a  pool  at  the  end  of  the  house.  

Inspiration

Citra  Grand  HouseBogor, Indonesia // 2013 // Architecture Practice - Freelance

Page 6: Pamela's portfolio 2013 hr

In  this  project,  I  was  responsible  for  the  planning  and  massing  study  of  the  house,  with  initial  instructions  from  the  project  architect.

Page 7: Pamela's portfolio 2013 hr

Sukabumi  Hotel  &  ApartmentSukabumi, Indonesia // 2011-12 // Architecture Practice - Freelance

Villa

Hotel  facade  option  1

Villa

Pool  &  Lounge

Hotel

Page 8: Pamela's portfolio 2013 hr

Plan  study  of  the  villa

Villa

Hotel  facade  option  2

This  project  is  also  one  of  my  work  

as  a  freelance  architect  during  my  

masters   study.   The   project   con-­‐

sisted  of  preliminary  design  for  a  

hotel  and  villas  in  Sukabumi,  West  

-­‐

sible   to  develop   the  architecture  

design   and   plan   study   from   the  

beginning,   based   on   the   initial  

concept   from   the   project   archi-­‐

tect,  who  communicated  directly  

with  the  client.  Sketchup  model-­‐

-­‐

nal  rendering  was  outsourced.

Page 9: Pamela's portfolio 2013 hr

Sentul  Resorts  &  VillasBogor, Indonesia // 2011 // Architecture Practice - PTI Architects

-­‐

karta,  Indonesia.  With  its  nearby  mountains  

and  hills,  the  developers  decided  to  create  

a   new   hotel   and   resorts,   complemented  

with  a  residential  complex.  The  idea  of  de-­‐

veloping  the  complex  is  to  answer  the  ho-­‐

tel  demands  from  its  closest  city,  Bogor.  As  

for   the   residential   complex,   the   idea   is   to  

create  holiday  homes  or  private  residential  

for  the  middle  and  upper  class  economy.

The   development   itself   is   still   very   open,  

due  to  various  plans  made  by  their  neigh-­‐

bouring   developers.   In   this   project,   I   was  

responsible   as   the   junior   architect   during  

the   proposal   process   concerning   initial  

design  and   feasibility   studies,   including   in  

coordinating  with  Novotel  as  the  appoint-­‐

ed   hotel   chain.   Presentation   scheme  was  

own-­‐made.

Villa

Hotel

Residential

Page 10: Pamela's portfolio 2013 hr

Saba  Bai  Resorts  &  VillasBali, Indonesia // 2011 // Architecture Practice - PTI Architects

Located   in  Gianyar  municipality  of  Bali,   Indonesia,  

the  site  is  a  beauty  in  disguise  with  the  potential  of  

its  natural  lagoon.  Together  with  the  input  of  exter-­‐

nal  property  analyst  appointed  by  the  client,   I  was  

doing  this  proposal  as  a  junior  architect  in  PTI  Archi-­‐

tects.  I  was  responsible  to  create  the  massing  stud-­‐

ies   of   the   whole   area   and   architecture   feasibility  

studies  based  on  initial  concepts  and  ideas  from  the  

project   architect.   Presentation   scheme   was   own-­‐

made.

Existing  conditions

Page 11: Pamela's portfolio 2013 hr

The  ambition  of  the  city  of  Amsterdam  is  to  further  develop  Zuidas  as  a  modern  city  centre  for   living,  

recreation,  international  trade  and  knowledge.  Nevertheless,  in  the  Netherlands  as  well  as  most  western  

countries  blueprint  master  plans  have  become  useless  because  of  the  increased  uncertainties  involving  

future  developments.  On  the  other  hand,  Zuidas  is  usually  described  and  imagined  as  a  piece  of  city  in  pro-­‐

-­‐

TU Delft  (NL), Yale  School  of  Architecture  (US)  and  AA -­‐

Zuidas  now

Making  ZuidasAmsterdam, Netherlands // 2012 // Workshop

to schiphol

A10 Highway

Business

center

Business

center

to VU medical

centrum

to amsterdam central

Commercial  area

Commercial  areaBusiness  center nodes

nodes

Business  center

Business  center

RAI  convention

Housing

Business  center

Page 12: Pamela's portfolio 2013 hr

Social  ambience

combined  the  forces  

of  urban  design,  planning,  project  and  real  estate  

management,  created  not  just  a  design  but  also  

strategies  to  support  the  development  of  Zuidas.  

Besides  linking  the  nodes  of  separated  places  near-­‐

by  Zuidas,  the  idea  is  to  link  the  nearby  hospital,  

which  has  the  potential  of  international  patients  

with  adding  commercial  center  in  Zuidas,  which  

will  also  attract  the  nearby  communities.  Last  but  

not  least  is  the  connection  potential  with  Schiphol,  

by  creating  direct  access  for  business  travellers  de-­‐

parting  from  Zuidas  or  the  other  way  around.

Organizer:

Business

&

Recreation

Real

Estate

Developers

Video  result:  http://vimeo.com/53908166

Page 13: Pamela's portfolio 2013 hr

Urban  Area  ZestienhovenRotterdam, Netherlands // 2012 // Urban Development Game Course

-­‐

tial  area  of  Rotterdam.  The  project  was  set  in  teams  of  twelve,  where  each  student  has  his/her  own  role  

on.  Particularly,  I  chose  the  role  of  project  developer  A.  Zestienhoven  itself  has  partially  been  developed,  

airport,  the  location  has  the  advantage  of  the  good  accessibility  towards  the  airport,  but  not  as  much  for  

other  public  transport.  Moreover,  the  noise  disturbance  from  the  airport  is  one  of  the  barriers.  Thus,  some  

living  potentials  for  its  greens  and  small  polders.

The  full  Zestienhoven  Area

Roterdam-­‐The  Hague  Airport

Urban  developement  plan

Rotterdam  zoning  plan

Page 14: Pamela's portfolio 2013 hr

an  integrated  environment,  based  on  responsibilities  and  needs  of  each  role.  The  idea  of  the  project  is  to  

be  a  simulation  of  a  real  life  development  planning,  with  multiple  stakeholders  and  various  aims  and  ob-­‐

jectives.  Each  role  had  to  stood  up  for  his/her  own  role  through  research  and  studies  based  on  the  current  

market  and  real  life  development  precedents.  The  municipality  for  instance,  had  to  drive  the  developers  

so  forth.

-­‐

-­‐

egies  were  also  made.  Based  on  the  studies,  it  was  possible  to  have  a  middle-­‐high  income  target  groups  

whole  area  as  one  development  product  with  distinctive  amenities  and  target  groups.

Housing  Types  &  numbers  of  Developer  A

Housing Type Units GFA (sqm)

Plot Size (sqm)

Private A 26 210 255 Private B 65 180 170 Private C 92 150 130 Total 183 30960

Final  Zoning  of  the  AreaSample  of  Market  Analyses  on  Housing

Page 15: Pamela's portfolio 2013 hr

Workplace  Management  in  JakartaJakarta, Indonesia // 2012-now // Master Thesis-Research

Workplace  management  has  been  one  of  the  main  issues  in  the  facility  management  industry.  Moreover,  

organization’s  aims  and  objectives,  has  been  considered  as  one  of  the  strategies  to  enhance  not  just  the  

employees’  performance,  but  also  the  organization  as  a  whole.

CONCLUSIONS&

RECOMMENDATIONS

CROSSCONCLUSIONS

EMPIRICAL  RESEARCHPROBLEM  STATEMENT&

RESEARCH  QUESTION

DATA  TRIANGULATION

CASE  STUDY(OBSERVATION  &  

SMALL  INTERVIEWS)

SURVEY  ONEMPLOYEES(VIGNETTE)

PRELIMINARYINTERVIEWS

HYPOTHESIS  1

HYPOTHESIS  2

HYPOTHESIS  3

LITERATURE  STUDY  ON  CULTURE

LITERATURE  STUDY  ONINNOVATIVE  WORKSPACE

LITERATURE  STUDY  ON(OFFICE)  DESIGN

LITERATURE  STUDY  ONENVIRONMENTALPSYCHOLOGY

CONCLUSIONS

CONCLUSIONS

CONCLUSIONS

CASES  ININDONESIA

CASES  INTHE  NETHERLANDS

INTERVIEWS  WITH  KEY  PERSONS

SHORT  CASE  STUDY(OBSERVATION)

INTERVIEWS  WITH  KEY  PERSONS

INTERVIEWS  WITH  EXPERTS

Page 16: Pamela's portfolio 2013 hr

-­‐

studies  on  this  subject.  I  believe  that  national  culture  does  matters,  if  not  within  the  tangible  products,  

of  case  studies,  interviews  and  survey.  The  survey  will  combine  the  Post  Occupancy  Evaluation  based  on  

the  case  studies.

To  measure  the  factors,  levels  and  attributes  were  decided  based  from  the  studies  to  see  the  priority  pref-­‐

erences  of  workplace  features  for  the  employees  surveyed  throughout  the  research  (e.g.  lighting,  furni-­‐

ture,  colour,  material  etc.).

attributes  of  a  workplace(all  studies  &  renderings  are  own-­‐made)

Natural

Light

Light Furniture

Colour

Plants

Material

Page 17: Pamela's portfolio 2013 hr

Pilot  School  Curug  (STPI)Curug, Indonesia // 2009 // Bachelor Final Project - ITB

of  local  Indonesian  pilot,  where  local  pilot  schools  still  could  not  satisfy  this  need.  It  was  stated  in  2008  

and  even  up  until  recently,  that  the  country  needs  700-­‐800  pilots  per  year,  while  the  current  numbers  of  

graduating  pilots  per  year  is  only  300-­‐400.

-­‐

training  airport  and  with  the  military  based  education,  the  school  has  to  interpret  its  values.  Therefore,  

hierarchy  is  an  important  aspect  in  this  design,  which  is  symbolized  by  the  symmetrical  plan,  facade  and  

steps,  also  with  the  open-­‐air  facilities  for  their  daily  ceremonies  or  ‘apel’  as  they  call  it  in  Bahasa  Indonesia.

(all  studies  &  renderings  are  own-­‐made)