Six months to change a life

It doesn’t need to take years to change a smile for the better. How you can do it in just months.

»page 6

What does your smile say about you?

New AACD website lets consumers analyze their smile, share their photo and take a quiz.

»page 2

A camera designed just for you

Dental photography requires special needs, and this camera just may fit the bill for all of them.

»page 7

American Academy of Cosmetic Dentistry · May 1, 2014 Official Meeting News · Vol. 3, No. 1

n The AACD 30th Annual Scientific Session is getting off to an excit-ing start with the announcement on Wednesday of the launch of “The Smile Story Contest,” a new program that will enhance the smiles and change the lives of up to five lucky peo-ple, all while raising awareness about the benefits of cosmetic dentistry.

Entrants to The Smile Story Contest will submit their smile story, telling

why they deserve a new smile, plus a photo, at www.yoursmilebecomesyou.com. A public voting period, from June 11 to 30, will allow entrants to ask their friends, family and social networks to vote for them.

The top 20 will meet with a partici-pating AACD dentist for a treatment consultation, and then a panel of den-tal professionals will select up to five winners, who will be announced in

September through AACD’s Facebook page.

The winners will have a chance to show off their smile makeovers for the big reveal onstage at the academy’s 31st annual scientific session in San Francisco in 2015.

All AACD member dentists and laboratory technicians are invited

‘Smile Story’ contest to award makeovers

30 years and countingn It’s only fitting that the 30th year of the American Academy of Cosmetic Dentistry’s scien-tific session is a special one, and to that end, there are a number of events planned during the next few days that even the toughest critic should enjoy.

The AACD kicked things into high gear on Wednesday with an opening general session fea-turing Dr. Bill Dorfman, AACD accredited fellow and celebrity dentist, who announced the AACD’s latest consumer aware-ness initiatives, which are aimed at educating the public about the benefits of cosmetic dentistry while also emphasiz-ing the importance of being

8see STORY, page 3

5 Entrants to ‘The Smile Story Contest’ can win a new smile by telling their smile story. (Photo/dreamstime.com)

5 The Gaylord Palms resort in Orlando, Fla., site of this year’s AACD Scientific Session. (Photo/Provided by Marriott International Inc.)

8see 30, page 3

xxx xxxxx AACD — Thursday, May 1, 2014

n Are you looking for a fun way to spend your evening tonight?

Bring your entire dental team, spouse or family to the Give Back a Smile (GBAS) Lawn Party. The party will take place on the Coquina Lawn here at the Gaylord Palms. Partygo-ers will receive appetizers, one drink ticket and the chance to win some prizes.

Music and lawn games will also be available.

Proceeds from the party will ben-efit GBAS, which restores the smiles

and lives of domestic violence survi-vors who have sustained dental inju-ries as a result of abuse from a former intimate partner or spouse. With the help of volunteer dentists and their teams, GBAS patients receive a chance to smile again and, ulti-mately, improve their self-esteem and chances for professional success.

Attending the party is a great way to support GBAS while celebrating its many successes. While the AACD celebrates 30 years of cosmetic den-tistry excellence, GBAS celebrates its 15-year anniversary this year. To date, GBAS has restored more than 1,400 smiles for a total dollar value of more than $14 million. Cur-rently, GBAS is helping more than 250 patients throughout the United States smile again.

Your support will enable GBAS

to help many more patients. Tickets are $40.

Also, be sure to stop by the GBAS Silent Auction, which is taking place in the AACD exhibit hall. A wide variety of auction items have been donated, providing attendees lots of opportunities to support GBAS — while also taking home a gift.

Auction items range from dental products to celebrity memorabilia. The silent auction takes place from 11 a.m. to 7 p.m. today and from 11 a.m. to 2 p.m. on Friday.

Are you interested in becoming a GBAS volunteer? Or are you inter-ested in spreading awareness about GBAS to patients who might be able to benefit from the program? For more information on how to get involved, you can visit www.givebackasmile.com.

aacd news2 AACD — Thursday, May 1, 2014

Party with a purpose About the Publisher

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Published by Tribune America© 2014 Tribune America, LLCAll rights reserved.

today American Academy of Cosmetic Dentistry appears during the AACD 30th Annual Scientific Session in Orlando, Florida, May 1–2, 2014.

Tribune America makes every effort to report clinical information and manufacturers’ product news accurately, but cannot assume responsibility for the validity of product claims, or for typographical errors. The publishers also do not assume responsibility for product names or claims, or statements made by advertisers. Opinions expressed by authors are their own and may not reflect those of Tribune America or Dental Tribune International.

n The American Academy of Cosmetic Dentistry (AACD) has launched a new consumer website, www.YourSmileBecomesYou.com.

With the launch of this site, AACD is embarking on a campaign aimed to help educate consumers about cos-metic dentistry, encourage them in their pursuit to improve their smiles and raise awareness of the impor-tance of seeking out an AACD accred-ited or member dentist for treatment.

“There are currently many dif-ferent cosmetic dentistry treatment options for patients, and this website enables the consumer to learn more about these procedures through a less intimidating, more consumer-friendly fun way,” said Dr. Jack Ringer, DDS, AAACD; AACD president 2013-2014. “We hope that the ‘Your Smile Becomes You’ website provides con-sumers with foundational informa-tion that will help them to have more informed conversations about their oral health with the right cosmetic dentist in their area.”

The website educates consumers on the types of cosmetic dental proce-dures that can improve their smiles. The website’s content includes:

• “What Does Your Smile Say About

You?”: A personalized smile analysis tool that uses Facebook to determine what your smile says about your per-sonality.

• A “Share Your Smile” gallery: A photo gallery where users can upload their smile personality and view the personalities of other users who have also used the analyzer.

• “Your Smile IQ” quiz: A step-by-step quiz to help consumers determine the procedures that could improve their smiles.

• “Explore Cosmetic Proce-dures”: An educational section with consumer-friendly videos showcas-ing cosmetic dentistry procedures

available to patients, such as bonding, veneers and whitening.

The website also features a “Find a Cosmetic Dentist” locator that ena-bles the user to quickly find an AACD accredited dentist or an AACD mem-ber dentist practicing near them.

“More consumers are willing to pay to fix their teeth than to pay for weight loss,” said Barb Kachelski, AACD executive director. “Knowing this, we built the ‘Your Smile Becomes You’ website to help consumers under-stand steps they can take to improve their smiles and to showcase the clini-cal excellence of our AACD member dentists.”

Lawn celebration benefits ‘Give Back a Smile’ program

AACD launches ‘Your Smile Becomes You’ websiteInteractive consumer site features smile analysis, Smile IQ quiz, educational content and videos

5 AACD’s ‘Your Smile Become You’ website. (Screen capture/www.YourSmileBecomesYou.com)

from page one 3AACD — Thursday, May 1, 2014

treated by an AACD member dentist when seeking a new smile.

Dorfman was joined by several others onstage — including Judy Kay Masoulf, Practice Solutions Inc. presi-dent/owner; Eva Grayzel, a profes-sional storyteller and oral cancer survivor; Kirk Behrendt, CEO of ACT Dental; and Dr. Christopher Ramsey, AACD accredited member — in a TED Talk-style format, called “Practice 360,” which was meant to educate and inspire the entire dental team.

Also new this year is the offering of live dentistry for the first time ever. In a partnership with the American Dental Association, the AACD is pre-senting “Education in the Round,” a live dentistry experience located in the AACD exhibit hall and open to all attendees.

The goal of live dentistry is to pro-vide attendees with a real-life demon-stration of the procedures for which AACD dentists are highly recognized.

Today, you can see Dr. Wynn Okuda, AACD accredited member and AACD past president, discussing direct composite veneers. On Friday, Dr. John Weston, AACD accredited fel-low, will present on prepless veneers. On Saturday, Dr. Brian LeSage, AACD accredited fellow, will talk about bonding.

Other highlights of the next few

days here at the AACD include:• A “Celebration of Excellence”

gala, which will recognize AACD past presidents and the achievements of the accreditation class of 2014. The gala begins at 6:30 p.m. Saturday, and tickets are available for purchase.

• Hands-on lectures and work-shops featuring headliners such as Drs. Newton Fahl, Sonia Leziy, Brahm Miller, Dennis Wells, William Dickerson and John Cranham.

• Additional general sessions today and Friday with Adam Braun, founder of “Pencils of Promise,” and Suzy Welch, author of “10.10.10”

• The AACD Experience Booth, which is a new addition to this year’s exhibit hall. The booth is open to members seeking information about AACD accreditation or new member benefits and to those who wish to participate in the AACD Charitable

Foundation’s Give Back a Smile Silent Auction.

• A Give Back a Smile Lawn Party at 8 p.m. tonight on the Gaylord’s Coquina Lawn. Proceeds from the event benefit survivors of domestic violence.

• 30th Anniversary Celebrations to note the AACD’s legacy of cosmetic dentistry excellence and commit-ment to responsible esthetics.

Ad

to participate. For more information about becoming an AACD makeover smile designer, visit www.aacd.com/contest.

Dentists and laboratory techni-cians have until June 27 to indicate their interest.

“Recent AACD research has shown that a smile can help make a great first impression,” said Dr. Bill Dorfman, AACD accredited fellow and celebrity dentist who announced the launch of The Smile Story Contest here in Orlando. “But sometimes that smile isn’t telling the whole story. Through this contest, AACD member dentists and laboratory technicians will help our winners write new smile stories, while giving them the smiles of their dreams. AACD helps change lives, while spreading awareness about the benefits of cosmetic dentistry and responsible esthetics.”

The Smile Story Contest is part of AACD’s Your Smile Becomes You cam-paign to raise awareness of the bene-fits of cosmetic dentistry and working with an AACD dentist. The contest’s host website, www.yoursmilebecomes you.com, also offers a Smile Analyzer, information about cosmetic dentistry procedures, patient education videos, a Smile IQ Quiz, a Smile Gallery and more.

The contest is supported by Ivoclar Vivadent’s IPS e.max, Ivoclar’s all-ceramic system for crowns, inlays, onlays, thin veneers, abutments and bridges. The product has been used in more than 75 million restorations in 6,000 North American labs.

STORY 7from page 1

30 7from page 1Here at the AACDAdditional conference information and schedules can be found at www.aacdconference.com or by download-ing the AACD Conference App, which is available in Google Play and the Apple Store.

5 Live dentistry, billed as ‘Education in the Round,’ makes its AACD debut today. (Photo/Provided by AACD)

education4 AACD — Thursday, May 1, 2014

Ad

By Mark Duncan, DDS, FAGD, LVIF, DICOI, FICCMO, Clinical Director, LVI

n Welcome to the AACD 30th Annual Scientific Session, and congratula-tions on actively moving your under-standing and professional success forward!

It is only through excellent educa-tion that we individually grow and develop as dental health profession-als and, through that, build a practice

that is not just successful but deliv-ers comprehensive and high-quality care.

As a patient, I expect the best care I can find. As a doctor, I want

to deliver the best care possible. That takes us to the power of continu-ing education, and, as doctors, we are

faced with many choices in continu-ing education.

As a way to introduce you to the Las Vegas Institute for Advanced Dental Studies, or LVI, I want to out-line what LVI is about and what void it fills in your practice. The alumni who have completed programs at LVI were given an independent sur-vey, and unlike the typical surveys, 99.7 percent said they love practic-ing dentistry, and of those surveyed, 92 percent enjoy their profession more since they started their training at LVI. That alone is reason enough to go to LVI and find out more.

While the programs at LVI cover the full breadth of dentistry, the most powerful and life-changing program is generally reported as being Core I, or “Advanced Functional Dentistry — The Power of Physiologic Based Occlusion.” This program is a three-day course that is designed for doc-tors and their teams to learn together about the power of getting their patients’ physiology on their side.

In this program, doctors can learn how to start the process of taking control of their practice and start to enjoy the full benefits of owning a practice and providing high-quality dentistry. Regardless of whether it is a solo practice or a group setting, every doctor can start the process of creat-ing comprehensive care experiences for his or her patients.

We will discuss why some cases doctors are asked to do are actually dangerous ones to restore cosmeti-cally. We will discover the develop-mental science behind how unattrac-tive smiles evolve and what cases may need the help of auxiliary health-care professionals to get the patient feeling better.

The impact of musculoskeletal signs and symptoms will be explored, and we will look at how the support-ing soft tissue is the most important diagnostic tool you have — not simply the gingiva but the entire soft-tissue support of the structures, in the mouth and also in the rest of the body.

A successful restorative practice should not be built on insurance reim-bursement schedules. An independ-ent business should stand not on the whims and distractions of a fee sched-ule but rather on the ideal benefits of comprehensive care balanced by the patients’ needs and desires.

Dentistry can be a challenging and thankless business, but it doesn’t have to be. Through complete and comprehensive diagnosis, there is an amazing world of thank yous and hugs and tears that our patients bring to us when we change their lives. The Core I program at LVI is the first step on that journey. That’s why when you call, we answer the phone: “LVI, where lives are changing daily!”

LVI Core I three-day course designed for doctors and their teams to learn together

For more informationFor more information on the Las Vegas Institute for Advanced Dental Studies, visit www.lviglobal.com.

5 The Las Vegas Institute for Advanced Dental Studies. (Photo/Provided by LVI)

exhibitors6 AACD — Thursday, May 1, 2014

Ad

By Dr. Angie Nauman

n As a GP, one of the aspects of den-tistry that drew me to this field was the incredible transformation that can be made with short-term ortho-dontics for adults.

Matt is a very friendly young man of 26 years, but I could tell he was hiding behind his close-lipped smile. Although he was not concerned about his looks, Matt came into our office wanting to straighten his teeth because he kept biting his lips.

At the time, I had been treating Six Month Smile cases for a year, and I couldn’t help but imagine how his smile — and his life — could be changed by straightening his teeth with Six Month Smiles and adding some composite to his chipped tooth.

After I talked to Matt about his smile and chief cosmetic complaints, we then moved onto the impressions stage of treatment. Following the standard Six Month Smiles protocol, we took records including upper and lower PVS impressions as well as bite registration.

We then prepared directions for the technical setup, all of which were sent off to the Six Month Smiles lab for preparation.

A few days later, we received his individualized patient tray kit (PTK) that included his custom indirect bonding trays, which make accurate placement of the brackets a simple and straightforward process. The nor-mal Six Month Smiles protocol for placing the brackets using the trays and tying the wires in was followed.

During the first two monthly visits, I kept .014 wires and added on many wire ties to help the wires engage fully into the brackets. The next few months’ treatment included the .016 wires, then we moved up to .018 wires.

I was surprised that at the seven-month mark, his lower teeth were beautifully straight and his occlusion was good, so we were able to remove the lower braces.

Two weeks later, his upper teeth were aligned beautifully. We took his braces off and bonded #8 to complete his new look.

Total treatment time was seven and a half months. Matt was extremely happy with his new smile, and I was happy with the result.

Cosmetic orthodontics with Six Month Smiles for adults can be very rewarding. When the patient does not want to go through comprehensive orthodontics, we now have a viable solution through Six Month Smiles.

Changing lives a smile at a timeA case study

5 Before Six Month Smiles (Photos/Provided by Angie Nauman) 5 After Six Month Smiles

Here at the AACDTo learn more about Six Month Smiles for adults, stop by the booth, No. 620.

exhibitors 7AACD — Thursday, May 1, 2014

Ad

By Shofu Dental Corp. Staff

n Shofu Dental Corp. announces the latest addition to its extensive prod-uct line: the EyeSpecial C-II Digital Dental Camera.

The EyeSpecial C-II digital dental camera is designed exclusively for dentistry and features 12 megapixels and eight shooting modes that are eas-ier, faster and more reproducible to ensure the best quality of images are achieved. The EyeSpecial C-II offers a high-performance, 49 mm close-up lens, intuitive one-touch opera-tions, an ultra lightweight sleek body design and a large LCD touchscreen, which allows the user to view and scroll through images effortlessly, even with a gloved hand.

Designed to produce superb image quality, EyeSpecial C-II has excep-tional depth of field range, fast auto-focusing and anti-shake capabilities, as well as infrared, UV and anti-reflection filters to help achieve those

high-quality images. Although light-weight, the camera is very durable and will withstand the occasional mishandling. It is scratch- and scuff-resistant, as well as water and chemi-cal proof, which is essential for infec-tion control in the office.

Created for dental/orthodontic photography, case presentations and at the bench in a laboratory, Eye-Special C-II is extremely user friendly and can be held comfortably with one

hand, freeing the other to use a cheek retractor or mirror. Included with the EyeSpecial C-II is a 4 GB SD XC card, but the camera is also compatible with an Eye-Fi Pro X2 card, allowing images to be automatically trans-ferred and uploaded onto a computer, tablet or smartphone.

With a retail price of $2,795, Eye-Special C-II comes with a 4 GB SD XC card, four AA batteries, a Kenko 49 mm macro lens for close-up shots, a computer connection cord and hand strap and flash calibration card. In addition, SureFile photo management software is available for free down-load. This software will allow the user to automatically sort and file images by patient name or ID number, saving time and improving HIPA standards.

Shofu’s EyeSpecial C-II is designed exclusively for dentistry and adds consistent efficiency to all your den-tal photography needs. It is available at www.shofu.com or contact Shofu Dental Corp. at (800) 827-4638.

EyeSpecial C-II: A digital camera designed exclusively for dentistry

Here at the AACDStop by booth No. 511 to see a live demonstration of the EyeSpecial C-II Digital Dental Camera. The cam-era is available for

an introductory price of $2,495. The first five orders each day will receive a free Eye-Fi Pro X2 8 GB SDHC wireless flash memory card ($100 value).

5 Get the EyeSpecial C-II Digital Dental Camera for an introductory price of $2,495. (Photos/Provided by Shofu Dental Corp.)