page 1. page 2 yom-nom is dedicated to making healthy food more accessible to the modern-day...

Yom-Nom is dedicated to making healthy food more accessible to the modern-day consumer by providing convenient ready-to-eat healthy snacks in single-serve portions.

commute and busier lifestyle: no more relaxed breakfasts at home!

I switched my regular breakfast for oatcakes combined with jam and dried fruit, which generated interest from my office colleagues – and subsequently Yom-Nom was born!

Yom-Nom quite simply means yummy food!

Our Story

Inspired by a passion for healthy living, the concept started out as porridge topped with fruit for breakfast.

The eureka moment came last year when, working as a procurement professional, I found myself with a longer

What We Sell

Additional Flavours Coming Soon

A premium healthy on-the-go snack made from all-natural ingredients, without any added sugar.

Yom-Nom takes the form of a naturally sweet fruity oat biscuit; combined with a helping of strawberry dip (made from 100% pure fruit).

Nutritional Information, Ingredients & Product Specification

Typical Values Biscuit Fruit Dip

Per 100g

Per 100g

Energy 1874 kJ 943 kJ 447 kcal 222 kcalFat 17.3g 0.5gof which saturates

1.8g 0.2g

Carbohydrate 66.4g 53.9gof which sugars 7.4g 51.5gFibre 8.4g 1.6gProtein 10.6g 1.3gSodium 0.02g 0.02gEquivalent as salt

0.05g 0.04g

• Biscuit (50%): Oats (65%), Wheat Flour, Rapeseed Oil, Sultanas (11%).

• Fruit Dip (50%): Strawberries (89%), Grape Juice Concentrate, Gelling Agent: Fruit Pectin, Lemon Juice.

• Net product weight: 57g (70g including packaging)

• Dimensions: 135mm (L), 70mm (D), 28mm (H)

• Shelf life: 3 months minimum

Convenient snacking: ambient storage perfect for consumers to enjoy on the go

No added sugar or salt Healthy: 100% natural and free from additives Unique eating experience: crunchy biscuit combined with the

naturally sweet fruit dip Portion control: <200 calories per serving Lastingly satisfying: the oat & fruit biscuits

deliver a slow release of energy, ideal for appetite control and sustainable levels of energy

Problems To Be Solved• Lack of convenient healthy snacks• Boring and bland health snacks• Deceptively unhealthy 'low cal' products• Additives used as a substitute for poor quality ingredients

Our Solutions

Target Market• Health-conscious consumers seeking a convenient snack• Primarily 16-34 year olds (representing 37% of all snack buyers overall)• Also suitable for additional age categories incl. kids

Market Analysis• UK snack market valued at £1.2bn and growing (2012: +8.3%)• Half of British adults eat snacks on the go at least once a week

6.4bn snacking occasions P.A. (Mintel)• Fruit snacks are among the best-performing categories in

sweet/savoury snacks (Euromonitor)• Healthier options fastest growing segment of the snack food

market

CompetitionYom-Nom will be the UK’s first single-portion snack consisting of a healthy oat and fruit biscuit combined with a dip made entirely of fruit (or other natural ingredients for the savoury/raw varieties).

Within the UK snack market, competition ranges from well-established brands to unique artisan products, including: •Breakfast biscuits/bars, chilled yoghurt/muesli snacks, porridge pots•Healthy oatcakes and cracker-based snacks •Fruit smoothies and purées•Single-serve savoury snacks and pot-based meals•Low calorie snacks/bars•Sports and meal-replacement bars•Confectionary snacks

Contact DetailsPlease contact Yom-Nom to place orders or request additional information:

Yom-Nom Ltd – London – W2 6NH Alex Buick – Director

07809205660

[email protected]

linkedin/in/alexbuick

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