pacific telecommunications council · ixps are run by carrier-neutral data center operators local...
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© EdgeConneX Conf ident ial and Propr ietary
Pacific Telecommunications Council
September 2014
© EdgeConneX Conf ident ial and Propr ietary
Network and Wireless Trends – Edge Data Centers
Data Moving to the Edge
© EdgeConneX Conf ident ial and Propr ietary
What’s Driving Our Business
3
Data Consumption Exploding Across Fixed and Wireless Networks
Streaming Video Increasing 10x
* Source: Cisco VNI 2014 and Alcatel Lucent 2012
Fiber | Ethernet Video | Apps Cloud Mobility
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
2012 2013 2014 2015 2016 2017 2018 2019 2020
Video Comm Cloud Video OTT Video Storage
0
50
100
150
2013 2014 2015 2016 2017 2018
Thou
sand
s
Fixed Internet Managed IP Mobile data
Fixed and Wireless Data Traffic Growth (PB per Month)
Market Overview and Demand Discussion | Data Moving to the Edge
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Traffic Growth Drives the Internet Exchange Infrastructure
4
Phases in the Evolution of the Internet
Phase 2 Mid-1990s – Today
Phase 3 Future
70+ Regional Peering Facilities Traffic is brought to nearest point for exchange 1,000s of Local Edge Data Centers
Phase 1 1980s – Mid-1990s
Few Key Exchange Facilities All traffic is brought to one of these points
MASSACHUSETTS
Exchange facilities are legacy NSFNET exchange points
IXPs are run by carrier-neutral data center operators
Local data centers are run by specialized edge operators
Peering Point
0.02 6 148 1,4716,998
19,796
43,855
0
10,000
20,000
30,000
40,000
50,000
1994 1998 2002 2006 2010 2014 2018
US IP
Traffic (PB)
IP Traffic in the US (Petabytes per Month)
Shifting from Centralized to Regional to Local Edge Data Centers
Market Overview and Demand Discussion | Data Moving to the Edge
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Targeting Smaller Tier 1 and Tier 2 Markets
5
46 45 53
88
0102030405060708090
100
Washington, DC Nashville Orlando Pittsburgh
2008-‐09 2012-‐13
Traf
fic in
Pet
a B
ytes
Washington DC had an average speed of 5.4 Mpbs in 2008-09 compared to an average speed of 12.5 Mpbs in 2012-13
Average US speed has grown to over 6.4 Mpbs in 2012-13 from 3.4 Mbps in 2008-09, indicating that several smaller markets that had low single digit speeds 4-5 years ago are now rapidly catching up to larger markets
This growth will need the establishment of increased peering infrastructure in several tier II markets
* BW Utilization is a per traffic utilization measure and is equal to [Actual Data Usage / Speed (Mpbs) X Total Time (s)] Sources: Akamai State of Internet Report Q1 2009, US Census Bureau, National Broadband Plan, Cisco VNI Study 2008 and 2012 and CMA Research
HH Passed
Average Speed (Mpbs)
BW Utilization* 0.30% 0.18%
9.9 9.0 11.9 5.4
615,374 798,445 1,001,627 1,991,552
Monthly Traffic Generated by Market (in Peta Bytes) Observations
Several such as Nashville, Orlando and Pittsburgh Lack the Public Peering Infrastructure
Market Overview and Demand Discussion | Edge Data Center
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Purpose Built Edge Data Centers
CONSUMER | exponential bandwidth consumption
NETWORK PROVIDER | increasing backbone costs
CONTENT PROVIDER | inconsistent user experience
EDGECONNEX PROVIDES
§ Purpose-built for network, content and cloud requirements § Building at optimal, customer driven locations § Average of 10+ kW per rack § Typical implementation of 1,600 kW § Rapid deployment for targeted locations § Power, space, connectivity and operations § Consortium of content customers § EdgeOS: Proprietary distributed data center operating system
CHALLENGES ADDRESSED EDGECONNEX | Edge Data Center
§ Right LOCATION
§ Right SIZE
§ Right BUSINESS MODEL
§ Economic benefit, Ecosystem wide
Provide Content Providers & Caching Networks with Local Connectivity & Local Distribution Where the Eyeballs are Aggregated
Edge Data Center Overview
6
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20 Edge Data Center Markets…so far National Roadmap of EdgeConneX Facilities
Q1 2015 Delivered EDC Locations
Detroit Pittsburgh
Norfolk
Jacksonville
Salt Lake City
Seattle
Portland
Las Vegas
Houston
Operational EDC Locations
Phoenix
Denver
Boston
Richmond
Tallahassee
Atlanta
Memphis San Diego
Nashville
Miami
Sacramento
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Network and Wireless Trends – Small Cells
Data Moving to the Edge
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Data Growth Drives the need to maximize spectrum
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Phases in the Evolution of the Wireless Facilities
Phase 2 Mid-1990s – Today
Phase 3 Future
1000’s of cell sites are built Cell Sites are split to accommodate traffic Hundreds of thousands of small cells
Phase 1 1980s – Mid-1990s
Few High and Wide Cell Sites All traffic broadcasts to one of these points
MASSACHUSETTS
Shifting from High and Wide to Macro to Local Small Cells
Market Overview and Demand Discussion | Data Moving to the Edge
Source of “#of Small Cells” data from: Informa Telecoms & Media Source of “# of Towers” data from: CTIA, Wireless Industry Summary Report, Year End Results, 2014
0
500,000
1,000,000
1998 2003 2006 2010 2011 2012 2013 2014 2015 2016
# of Towers vs # of Small Cells by Year Number of Cell Towers # of Small Cells (in Hundreds)
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Small Cell Network Deployment Not Always a Small Effort Wireless | Small Cell and Services
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BUILDING REQUIREMENTS
NETWORK | BACKHAUL RESOURCES
§ Fiber § Wireless (LOS / NLOS) § HFC § Coax | Copper
§ Indoor / Outdoor Access § Aesthetics § Vertical and horizontal rights § Inside plant design and
implementation
STREET VIEW
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What is holding up Small Cell Network Deployment? Challenges
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• Cultural PredisposiVon
• Necessary shiW in real estate negoVaVons
• Lack of experience
• Cost of small cell equipment
• Cost of backhaul
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Leveraging Differentiation to Drive Business Model Approach to Market Enables Monthly Recurring Revenue Opportunity
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Locations Infrastructure Connectivity Maintenance
Rapid access to 10,000s of sites
Integrated streamlined process to address
zoning and approvals
Rapid time-to-on-air via standardized designs
Flexible installation options (buildings, poles,
street furniture)
NLOS/LOS capability where fiber not
available
Rapid access to fiber backhaul through MSO and fiber partnerships
24 x 7 NOC
Repair / replace capability
Edge Small Cells enable operators to reach scale on timeline and cost required to meet traffic demands
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• Site Selec;on • Fiber Sourcing & Design • Network Design
• Program Management • Work Flow • Custom Repor;ng and Dashboards
All tools are web-based and fully integrated
Proprietary Suite of Design and Management Systems Integrated Edge Infrastructure Software Solutions
13
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Wireless Network Data Growth Accelerating Network and Handset Improvements Driving Wireless Video Adoption
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Global Mobile Data Traffic Exploding
15.9 Exabytes per Month of Mobile Data Traffic by 2018
Shift to Higher Bit Rate Mobile Video
Mobile Video Will Generate Over 69 Percent of Mobile Data Traffic by 2018
4G - 15%Connections | 51% of Traffic
4G connection generates 15 times more traffic than a non-4G connection
The Mobile Network in 2013: Signs of a increasingly wireless world • Global mobile data traffic grew 81 percent in 2013 reaching 1.5 exabytes per month • Last year's mobile data traffic was nearly eighteen Vmes the size of the enVre global Internet in 2000. • Mobile video traffic exceeded 50 percent of all traffic for the first ;me in 2012. 53% by the end of 2013 • Mobile network connecVon speeds more than doubled in 2013 • In 2013, a fourth-‐generaVon (4G) connecVon generated 14.5x more than a non-‐4G connecVon • 4G represents only 2.9% of mobile connecVons and accounts for 30% of mobile data traffic • Average smartphone usage grew 50 percent in 2013. (529 MB per month, up from 353MB in 2012)
The Mobile Network in 2018: Access & Core Network improvements drive video adopVon