PORTFOLIOAlyssa Bingham

ContactAlyssa Bingham1023 N 100 WOrem, UT 84057208.360.4438alyssa.holiday0901@gmail.com

Table of Contents3 Photodesign5 Business Card7 Letterhead9 Logos11 Flier13 Event Ad15 Montage17 Web Page19 Brochure

PhotodesignDescription:For this I needed to find a color scheme on the color wheel then I went out and took an original photography. Making sure that my color scheme worked with my photo.

Date:2/8/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Photoshop

Objectives:I wanted to make an inspirational poster. I have always loved taking pictures of nature because it is one of my favorite places to be. I feel like the poster shows the beauty of the outdoors and has a great message.

Process:The first step in my process was to choose what color scheme I wanted to use. I chose an analogous color scheme, using gold, lime, yellow and orange. I then went out and searched for the right area for my picture, I wanted something that would really capture the attention of a viewer. I used my Canon 5 EOS 5D Mark II to take the picture. Then after uploading the picture to my computer I did a little editing in Adobe Photoshop. I edited the levels and saturation a bit. I designed and 8.5X11 landscape layout. I made sure to include my picture, my color scheme, the name of the color scheme and text. When I chose the colors to include in my design I used the eyedropper tool to select a color from the picture and then again to make that color match more closely the colors from the color wheel. I really like the way the project turned out. I love the composition and the picture.

Business CardDescription:I have created a matching business card and letterhead with a logo that I made as well.

Date:3/1/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Illustrator and InDesign.

Objectives:The company is Alyssa Bingham Photography. A photography business that takes pic-tures for all sorts of different occasions. I wanted to keep the logo simple and represen-tative of the name of the business.

Process:The first part that I created was the logo. I made a blank document in Adobe Illustra-tor then I started deciding what kind of a logo I wanted to create. I wanted to make a logo using only type. So I went through and decided which font I wanted then I played around with the sizing and the placing of the letters. I felt like the letters by themselves were too plain so I added the two circles around the letters.

Then I created the front of my business card. I placed my logo on the left and again added the information to the right. I decided to repeat the pattern of circles from the letterhead to the front of the business card. Then with the back of the business card I

made the background the same color as the logo and repeated white circles.

LetterheadDescription:I have created a matching business card and letterhead with a logo that I made as well.

Date:3/1/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Illustrator and InDesign.

Objectives:The company is Alyssa Bingham Photography. A photography business that takes pic-tures for all sorts of different occasions. I wanted to keep the logo simple and represen-tative of the name of the business.

Process:The first part that I created was the logo. I made a blank document in Adobe Illustra-tor then I started deciding what kind of a logo I wanted to create. I wanted to make a logo using only type. So I went through and decided which font I wanted then I played around with the sizing and the placing of the letters. I felt like the letters by themselves were too plain so I added the two circles around the letters.

I then opened Adobe InDesign and created the letterhead first on an 8.5 X 11 sheet. I added the logo to the top left hand corner and the information to the top right. I then decided to add the repeating circle pattern along the top of the page so that there was repetition within my design. After I was done I felt like the page looked top heavy so I repeated two larger circles and changed the opacity to 18% so that you would be able to

type over them with no problem.

LogosDescription:I have made three different logos for a company to have options to choose from.

Date:2/22/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Illustrator

Objectives:I made the name for the company and the business is meant to be a company that will take a wide range of different types of photographs.

Process:I created each of the logos in Adobe Illustrator. I used some of the shapes tool to create the camera itself and then for the aperture part I used a triangle and then converted an-chor points to create the proper shape. When I was trying to figure out the best ways to create the shapes and what would represent my idea well I researched option to convey my message on the internet. Then I chose some different options for typography to help

change things up.

Aperture Photography

Aperture Ph t graphy

PhotographyAperture

Aperture Photography

FlierDescription:This is black and white flier I have created to advertise a leadership conference.

Date:1/25/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Indesign

Objectives:This flier is created to get information to graduating seniors. It is meant to help give them a bit more information over other graduating seniors and help them develop skills to help them in future jobs.

Process:The first part of my process was to sketch the ideas that I had for the layout. I made sure that all of my sketches had all of the required material in each one. Then I took my sketches and I created a my favorites as a quick digital layouts. Once I had made them into digital layouts I decided which one had the best flow. I created my favorite one and put together all the elements. Later I had Becky Settle and my husband both critique my flier and tell me what needed to change. I also watched a video critique from my teacher

Sister Kunz. I made the suggested changes and printed my final flier.

October 21

8 a.m. 5 p.m.

Lincoln Convention Center

Registration and more information available at: www.vouantcomm.com/leaders

Do you want to have the competitive edge in business?Come learn how at Vouant Communications annual Graduate Leadership Conference.Vouant Communications is devoted to helping tomorrows leaders gain essential leadership skills in the workplace. During this dynamic three-day seminar, attendees will meet with top executives of Vouant Communications to discuss breakthrough leadership techniques, while cultivating attributes of leadership that will market to any employer.

Conference is available to graduating seniors. Space is limited!

Graduate Leadership Conference

Event AdDescription:For this I only used Microsoft Word to create a full bleed event ad. The ad was created to promote a charity event and I chose Toys for Tots.

Date:2/1/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Microsoft Word, Epson scanner, PDF2JPG.net (Used to convert PDF file to a JPG.)

Objectives:The purpose of my ad is to collect toys for the Toys for Tots program. Parents can bring their children to take a picture with santa. They will bring one toy for each child they want to take a picture with Santa. All of the toys will be donated to the Toys for Tots.

Process:The first part of the process was to decide what image I wanted to use. I chose this one and then I scanned the image into the computer. Once I had the image scanned in I cropped it to make sure I had the best print. From there I felt like the image was not exactly the quality I would have liked to see so I used the photo editing options in Mi-crosoft Word to brighten up the picture and make it a bit more clear. I was surprised I

could make an ad look nice through a tool like Microsoft Word.

MontageDescription:A spiritual montage made blending three images and with the use of good typography.

Date:2/15/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Photoshop.

Objectives:I wanted to convey a message about eternal love.

Process:1) Cropped the background image to 8.5 X 11.

2) I selected the picture with the held hands and used a 100% feather and transferred the picture onto the background.

3) With the black paint selected and at 25% opacity I made the image a bit more able to be seen through and made some of the edges softer.

4) Then I repeated that process with the ring picture. But I didnt make the opacity of the entire image.

5) I added a quote from Thomas S. Monson. I used the color pink that I got using the

eyedropper tool in the color selection.

Web PageDescription:This is a webpage that was created to show and describe a logo that I created.

Date:3/15/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Photoshop and TextWrangler.

Objectives:That my company Alyssa Bingham Photography would be a great choice to have take any professional photographs for you.

Process:This webpage was created only using a program called TextWrangler. I have done this a few times now. I am a web design and development major. It is always a lot of fun for me to use CSS and stylize a webpage once all the code is written. I used the W3 school HTML validator to make sure that my code didnt have any errors in it. I was able to identify an error in my code that I had not seen when I was making it.

I then attached a pre-made CSS document to my HTML document. I then used the colors from my logo and added a simple gray color to have another simple color. I found these colors by opening my logo in Photoshop and using the color selection eyedrop-per to find the hex color. I changed the fonts to Adobe Garamond Pro and Arial. I then made backup fonts in case the viewer doesnt have the original fonts I chose. I made the

border a little thicker and also centered my logo.

BrochureDescription:I created a two sided (trifold) folding brochure.

Date:3/29/15

Course/Instructor:Comm 130 Section 11Emily Kunz

Program(s)/Tools:Adobe Photoshop and Adobe InDesign

Objectives:This brochure was created to inform anyone that is potentially interested in getting braces that Apple Orthodontics has created a new office and now they are welcoming new customers.

Process:I first started by creating the proper layout and sizes of the document in InDesign. I added guides throughout the page to make sure that it would keep me on track. I then decided to create the apple logo in Adobe Photoshop. After creating the logo I decided what I wanted my message of the brochure to be and created a rough draft making the design and adding pictures and filler text. Then after I had finalized the layout I decided to create my headers and subheaders and paragraphs in Microsoft Word. I put together the content for my brochure and then transferred the information to the actual InDesign document.

I made sure that I had a set color scheme and designed the text wrap and got rid of the background on the toothbrush image in Adobe Photoshop. I added contrasting fonts

and made sure that I used the colors throughout the entire brochure.