p1396 25e aaa brand touchpoints employee-r6eh
DESCRIPTION
AAA Brand TouchpointsTRANSCRIPT
AAA Brand Touchpoints Employee Experience
Touchpoint www.getaaa.jobs Recruiting Ads Job Fairs AAA Employees (recruiting, interviewers)
New Hire Letter New Hire Packet Benefits Collateral Living Healthy @ AAA Diversity & Inclusion Employee Events Work Processes Performance Evaluation, Coaching
Training /AAAU Compliance, Safety Communications
Passport SharePoint Sites
Number of impressions xx
Visits / dailyxxNumber of ads, recruiting fairs
xxYear
Number of interviews / year
Number delivered per year xx
Yearlyxx Communication
xx Communication events
xx Events
xx External communication
xx Events
xx IT systems, email, tools
Twice yearly plus regular check-ins xx
Coursesxx Communication Web sites
xxUnique visits daily
xx Web sites
Employee life cycle stage
• Attract • Attract • Attract • Attract• Engage
• Attract• Engage
• Attract• Engage • Retain
• Attract• Engage • Retain
• Engage • Retain
• Engage • Retain
• Engage • Retain• Reward
• Engage • Retain
• Engage • Retain• Reward
• Engage • Retain
• Retain • Engage • Retain
• Engage • Retain
Design system description
UI, architecture Ad templates Banners, flyers, job description templates
Templated materials Various Various Templates, tone of voice, branded layout
Templates, tone of voice, branded layout
Templates, tone of voice, branded layout
Templates, tone of voice, branded layout
PPT templates, nomenclature
Tone of voice, branded layout
Design and production, fulfillment via self-service
Templated brochure, email
Tone of voice, branded layout
Home page template
Engagement impact H / M / L
Yes Yes No Yes No No No Yes No No No No Yes Yes Yes No
IT to non-IT managed support systems
Non-IT Non-IT Non-IT IT and non-IT Non-IT Non-IT Non-IT Non-IT IT and non-IT IT and non-IT IT and non-IT Non-IT Non-IT Non-IT
Employee life cycle stage diagram: • Attract • Engage • Retain • Reward
*Brand image impact: N + MES = High, medium or low impact N = Number of impressions MES = Member experience stages
■ Insurance ■ Sales■ Travel ■ Automotive ■ Information Technology ■ Marketing and Advertising■ HR, Legal, Finance
Come work at AAAFind career satisfaction serving 4.3 million AAA Members. Jobs in:
Share in our vision, values and mission.Integrity ■ Diversity ■ Collaboration ■ Excellence
Adaptability ■ Accountability ■ Members First
California State Automobile Association is an equal opportunity employer and strives to hire individuals as diverse as the communities we serve.
WWW.GETAAA.JOBS
©2008 CSAA
P1761-23 V&V Job VIA AD_r8bb.indd 1 3/12/08 3:42:37 PM
A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H
Refer your friends for jobs at AAA
Welcome
«Date»
«First_Middle_Last_Name»«Address»«City_State_Zip»
Dear «MsMr» «Last_Name»:
We’re happy to confirm our offer of the position «Job_Title» at a yearly salary of «Salary». Congratulations and welcome to AAA!
You are the value of MembershipWe’re confident you’ll discover that AAA is an extraordinary place to work. As a Membership organization we exist to serve Members. This means you’ll be joining 7,000+ other professionals dedicated to serving 2.3 million Members in Northern California, Nevada & Utah. Unlike other companies, we measure our success not by shareholder value, but by the value we bring to our Members’ lives. And we’re guided by the idea that every employee creates and embodies the exceptional value we offer.
As you heard during the interview process, we’ll be moving our main office from San Francisco to Walnut Creek, California, in late 2009. So it’s an exciting time for us. And we look forward to your contribution and ideas as we embrace the many new possibilities offered by our continued growth.
Details about this offer Please note that this offer is contingent upon completion of a background check, drug test screening and I-9 review.
Position Type Full-time «Non-Exempt», Non-exempt employees are required to report regular hours, PTO and other non-worked time.
Pay Periods Bi-weekly
Paid Time Off (PTO) Accrued at 10.000 hours per month to be used for vacation, personal and family illnesses, emergencies and other personal time away from work. We pro-rate PTO for your first month of employment, and you’ll continue to accrue it until you meet your maximum accrual.
Merit Review Eligibility March 2008
Enterprise Incentive Plan (EIP) You’re eligible according to its terms
Start Date «DOH»
Onboard Employee Orientation
«Orientation_Date», 8:30 a.m.–5:30 p.m. Join us for this two- day new-employee orientation at 100 Van Ness Ave, San Francisco. Please bring the enclosed new hire packet with you.
A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H
Pre-Arrival Kit: History of AAA
New Employee
A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H
Benefits at AAANorthern California, Nevada & Utah
Full-Time Regular Part-Time Regular (24 – 39 Hours)
Living Healthy at AAABenefits Open Enrollment 2010
October 2009
A A A B E N E F I T S O P E N E N R O L L M E N T 2 0 1 0
A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H
Diversity & Inclusion Enterprise Strategy
A A A N O R T H E R N C A L I F O R N I A , N E V A D A & U T A H
MARKETPLACE
WORKFORCE REPRESENTATION
WORKPLACECULTURE
P1323-5 (Mar 2010)
ONE COMPANY, MANY FACES1.85”
1.72”
AAA Product Knowledge Book: a new tool for all employees Proposal developed by James Lesko, Liz Tung, and Mary McCoy. March 24th, 2010 DRAFT
AAA NORTHERN CALIFORNIA, NEVADA & UTAH