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your expert resource for Coachella Valley real estate market intelligence OVERVIEW

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Page 1: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

your expert resource for Coachella Valley real estate market intelligence

O V E R V I E W

Page 2: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,
Page 3: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

I N T R O D U C T I O N

Market Watch, a nationally recognized real estate advisory company, assembles experienced professionals and comprehensive data resources in order to provide clients with carefully formulated market evaluations and strategies. The principals of Market Watch, Vic Cooper and Mike McDonald, have extensive experience in all aspects of residential development and marketing, ranging from initial market opportunity analysis to the closing of the sale of the last home.

Palm Springs Life, California’s Prestige Magazine, partners with Market Watch to provide its print and online audiences with up-to-date coverage of the new and resale home markets, as well as forecasts for the new home market in the Coachella Valley.

Page 4: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

5

Palm Springs Life Market Watch will hold

three or four real estate events each year,

targeted to the homebuyer, builders, and

real estate financial and sales professionals.

The events are open to the public, and each

focuses on a current real estate topic specific

to the Coachella Valley area.

Upcoming Market Watch Event Dates:

• February 15, 2017-Winter Seminar

• April 24, 2017-Spring Seminar

Visit palmspringslife.com and

marketwatchllc.com for enhanced

content including:

• videos

• newsletters

• articles and editorial excerpts

• maps, graphs, and charts

TE

ST

IMO

NIA

LS

Today’s breakfast was one of the most

informative I have ever attended in all

my years of local, state and national

meetings. Talk about information you

can take to the bank! Wow! And Palm

Springs Life just keeps getting better and

better. Very sleek and sophisticated.

— Craig Wesley, former president of the Desert Association of Realtors, Prudential Realtor, and active in new home sales.

Thanks for the invitation to this event

today— really enjoyed it, and very well

done!

— Christy Majors, Vice President, Business Banking, Bank of Southern California

I sat next to you today at the Market

Watch presentation, and you asked me

if I thought the material was worth my

time. It was! It’s so important for me to

know my numbers and to understand the

market. I greatly appreciate your support,

and thank you for sponsoring this event.

— Mark Wasserman

W I N T E R S E M I N A RTHE 2016 TALE OF NINE CITIESMARKET WATCH’S ANNUAL DEMOGRAPHIC AND HOUSING FORECAST FOR THE COACHELLA VALLEY.A COMPLETE ANALYSIS OF THE HIGH-END AND SECOND HOME MARKETS.

SPRING 2016 SEMINAR

SNOWBIRDSA VITAL COMPONENT TO BOTH THE VALLEY’S ECONOMY AND HOUSING MARKETSThe continuing story behind the Valley’s second home market. Find out why our friendly, winter-time visitors are so important to Coachella Valley housing.

Page 5: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

6

A sponsorship with Palm Springs Life Market

Watch places your business and services directly

in front of the real estate homebuyer— in print,

online, and in all Market Watch real estate event

promotions.

Advertising in Palm Springs Life reaches more

than 52,500 monthly readers who represent one

of the most concentrated wealth pockets in the

United States.

• 66% live in the Greater Palm Springs area

• 34% live in affluent enclaves of Southern

California and markets nationwide

• Average household income is $373,800

• Average net worth is $3,040,000

Palm Springs Life HOMES delivers results for real

estate agents, with 20,000 copies distributed

to more than 200 locations throughout the

Coachella Valley nine times a year.

The website editions of Palm Springs Life and

HOMES, at palmspringslife.com, receive

200,000 unique monthly visitors.

For more information on sponsorship and

advertising opportunities, please call

760-325-2333.

C a l i f o r n i a ’ s P r e s t i g e M a g a z i n e

And Now We PreyIt's a bird, it's a plane, its ... no it's definitely a bird. And if you're a trespassing pigeon, it's about to

mess up your day.

Girls Rule!The Coachella Valley has a colorful history of female

entrepreneurs. We honor three businesswomen in a long line.

Naked Purses Painted Canyon is a stark and surreal landscape. What better place to strip away artiface and expose some beautiful fashion?

REAL ESTATETHE

I S S U ECOACHELLA

VALLEYLIVING:

IT'S A BEAUTIFUL DAY IN THE

NEIGHBORHOOD

HOMESMAY/JUNE 2016

OUTDOOR LIFESTYLEOn the Cover Mark Lange and Carl BleaHÔM Sotheby’s International Realty

Market WatchChange is in the air: rising inventory, lower sales and prices.

Special SectionLet the outdoors in: landscapes, pools, kitchens and entertainment areas.

Page 6: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

7

C a l i f o r n i a ’ s P r e s t i g e M a g a z i n e

ANNUALDESERT LIVINGEDITION

C a l i f o r n i a ’ s P r e s t i g e M a g a z i n e

Cold Gold

Hawaii’s original dream

cream has everyone in town

just licking it up

Cool Pools

From kidneys to infinities,

a short history of

swimming in Palm Springs

Well Suited

During late summer

when the sun and heat are

relentless, less is best

Special Offer for Market Watch Attendees

You save 61% off Palm Springs Life,plus give a gift subscription to your

clients for only $10 a year!

C a l i f o r n i a ’ s P r e s t i g e M a g a z i n e

And Now We PreyIt's a bird, it's a plane, its ... no it's definitely a bird. And if you're a trespassing pigeon, it's about to

mess up your day.

Girls Rule!The Coachella Valley has a colorful history of female

entrepreneurs. We honor three businesswomen in a long line.

Naked Purses Painted Canyon is a stark and surreal landscape. What better place to strip away artiface and expose some beautiful fashion?

REAL ESTATETHE

I S S U ECOACHELLA

VALLEYLIVING:

IT'S A BEAUTIFUL DAY IN THE

NEIGHBORHOOD

Page 7: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

PALM SPRINGS LIFE Subscription Special for Market Watch Attendees

Subscribe or renew your Palm Springs Life subscription for $24.95 (a savings of 61% off the newsstand price) and give a one-year gift subscription to your clients for only $10 each!

Your annual subscription includes: Complimentary subscription to the digital edition.

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RENEW MY SUBSCRIPTION at the special rate of $24.95 for 12 issues.

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* Special rates quoted are for U.S. shipping addresses only. Outside the U.S., add $49 additional postage per subscription. U.S. funds only. All orders at this low Market Watch attendees rate must be prepaid. First issue usually mails within six weeks. Newsstand price is $64.95 for 12 issues. Market Watch Offer expires September 30, 2017.

BONUS: Each month, your gift recipient’s address label will contain a PERSONALIZED MESSAGE. I want my personalized message to say:

THREE CONVENIENT WAYS TO SUBSCRIBE: Complete order form and payment information and return in the attached prepaid envelope | Contact us at 877-704-0564 | Visit palmspringslife.com

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To add additional gift subscriptions, simply copy this form and add as many as you wish.

Palm Springs Life, P.O. Box 460517, Escondido, CA 92046-9811 | 877-704-0564 | palmspringslife.com

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Page 8: OVERVIEW - Palm Springs Life...Springs Life just keeps getting better and better. Very sleek and sophisticated. — Craig Wesley, former president of the Desert Association of Realtors,

CO

NT

AC

TFor more information on Market Watch, please call 714-390-1418, or visit marketwatchllc.com

For more information on sponsorships or advertising, please call 760-325-2333.

For information on subscribing to Palm Springs Life magazine, please visit palmspringslife.com

SPONSORED BY

NOVEMBER 2016