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Page 1: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:
Page 2: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Overview

• Estate Owned by: Paolo Panerai• Wine Region: Toscana• Winemaker: Alessandro Cellai• Total Acreage Under Vine: 65• Estate Founded: 1977• Winery Production: 200,000 Bottles

Page 3: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Location• The winery is located in Castellina in Chianti,

picturesque village in the heart of Chianti Classico, of which the origins go back until the 7th century B.C.

• It comprises of 46 acres and the vineyards are all at 1,200 feet in elevation: only a few Chianti Classico vineyards are much higher.

Page 4: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

History

• Castellare di Castellina was born in 1968 from the consolidation of five small family farms.

• Under the ownership of Paolo Panerai the winery has established a new benchmark in the zone: Chianti that is traditional in composition but with an obsessively modern dedication to quality.

Page 5: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Philosophy

• Castellare is formed by the principle that the best and most authentic Chianti is produced from carefully management of great vineyards by skilled hands.

Page 6: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Owner

• The winery’s owner, Paolo Panerai, has closely studied the world's best wineries and applied this understanding and experience to viticulture in Italy.

Page 7: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

General Manager / Winemaker

Alessandro Cellai •Born in Siena•1989: received a diploma in Agricultural Science, with a concentration in Enology and Viticulture, from the Bettino Ricasoli Institute of Siena. •1992: graduated from the University of Siena with a concentration in Nuclear Chemistry•1992 -1997: served as Technical and Managing Director at Rocca delle Macie winery in Castellina in Chianti. •1997: started a collaboration with Castellare di Castellina. •Today: General Manager and is responsible for both winemaking (with the assistance of consulting enologist Maurizio Castelli) and sales management.

Page 8: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

An Environmental Sanctuary

• Castellare has become a virtual refuge for wildlife, as hunting is prohibited.

• With each vintage, the Castellare labels show a different bird, symbolizing the estate’s commitment to environmentally sound cultivation.

• The birds selected for the labels are among the most rare creatures in Chianti, and represent those birds that are threatened by extinction.

Page 9: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Key Selling Points1. The vineyards of this 46-acre property are found in a natural amphitheater in the heart of the Classico region2. Yield-per-acre is very low, far lower than the maximum level allowed by Chianti Classico DOCG rules, which

enhances the concentration of aromas and flavors3. Style is traditional, and based on local varietals, of which Sangioveto (local name for Sangiovese) is the most

important4. With each vintage, the Castellare label shows a different bird, symbolizing the estate’s commitment to

environmentally sound cultivation.5. The wines are made naturally avoiding the use of herbicides and pesticides

Page 10: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Chianti Classico DOCG I Sodi di San Niccolò Toscana IGT

Distribution Channel On Premise: 50% Off Premise: 50%

On Premise: 40% Off Premise: 60%

Varietal Composition 95% Sangiovese and 5% Canaiolo

85% Sangioveto and 15% Malvasia Nera

Competitive Set

Fontodi (various) $29Felsina (various) $18Badia e Coltibuono (Dallaterra) $18Isole e Olena (various) $22Mazzei/Fonterutoli (Palm Bay) $22

Felsina Fontalloro $45Isole e Olena Cepparello $65Montevertine Le Pergole Torte $99San Giusto a Rentennano Percarlo (MDG) $85

Pricing

SRP: $23.99 Min. SRP: $21.99 BTG: $14-15 Wine List: $40-50

SRP: $71.99 Min. SRP: $64.99 BTG: N/A Wine List: $125-175

Page 11: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Building The Brand

1. Castellare’s vineyards are at 1200 feet elevation – only a few Chianti Classico vineyards are higher.

2. Leader in multiple categories such as early adoption of pure Sangiovese wines, and preserving the traditional grapes, Castellare should be considered as one of the most important producers in the zone

3. Owner Paolo Panerai and enologist/manager Alessandro Cellai form a dynamic duo, pursuing the best possible quality classical Tuscany can offer.

Page 12: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Poggio ai Merli Merlot Toscana IGT

• 100% Merlot • Located almost 1,200 feet above sea level, the grapes are

imbued with all the terroir-driven characteristics of Tuscany's most famous viticultural area.

• Enticing aromas of ripe blackberries, sweet damson plums, and dried cassis. Equally flavorful on the palate, it is full-bodied with a persistent, evolving finish.

• Pairs well with roasted tenderloin, seasoned game, cherry chutney sauces, and cioppino.

Page 13: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

30 Vendemmie Toscana IGT

• 30% Merlot, 32% Cabernet Sauvignon, 30% Sangioveto, 5% Malvasia Nera

• This harmonious and unique wine commemorates the winery’s 30th vintage. It is a blend of three great wines: 35% I Sodi di San Niccolò, 33% Poggio ai Merli, and 32% Coniale.

• Red fruits on the nose blend with those of blacks and vanilla with hints of coffee and chocolate. In the mouth it has great structure, but the delicacy of refined tannins make it velvety and harmonious.

• Pair with red meat roasts and stews, poultry, game and red sauces.

Page 14: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

I Sodi di San Niccolò Toscana IGT

• 85% Sangioveto and 15% Malvasia Nera • The name "I Sodi" refers to land that is difficult to till

(grapes must be hand-harvested), and "San Niccolò" is an abandoned church on the Castellare property.

• Full-bodied, with firm yet fine-grained tannins,it is a rich and elegant wine that offers supple notes of wild berries, blackberry, currants, and cedar, which are elegantly complemented by hints of vanilla and leather.

• Pair with tomato sauce and meaty tomato sauces, fine cuts of steak, or roasted rack of lamb.

Page 15: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Coniale Cabernet Sauvignon Toscana IGT

• 100% Cabernet Sauvignon • This low-yielding vineyard produces only one ton of fruit per acre,

showcasing how hard work in the vineyard can produce such an elegant wine. This wine demonstrates how the terroir at Castellare can produce world class Cabernet Sauvignon.

• Intense aromas of blackberries, cassis, cedar, and a hint of leather are followed by a full-bodied, rich palate with very refined tannins.

• Ideal with roasted rabbit, braised beef, hearty stews, and putanesca sauces.

Page 16: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Chianti Classico DOCG

• 95% Sangiovese and 5% Canaiolo • Research began in the late 1970s which allowed

Castellare to isolate this clone and enabled the winery to make this very unique style of a Tuscan classic.

• Well-integrated aromas of ripe black cherries, forest floor, tobacco, and a hint of cedar spice. On the palate, it shows both firm structure and refreshing acidity.

• Perfect for rich meat-based pastas, bean soups, barbecue, and roasted game.

Page 17: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Chianti Classico Riserva DOCG

• 95% Sangioveto and 5% Canaiolo • Exhibits aromas of dried cherries, tobacco, Mediterranean

flowers, and a hint of sweet spice. On the palate, these richly layered notes unfold into a long finish, matched by firm tannins and refreshing acidity.

• Decant this wine to allow the sumptuous notes to awaken.• An excellent accompaniment to steaks, braised ribs, and

aged cheeses.

Page 18: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

Il Poggiale Chianti Classico Riserva DOCG

• 90% Sangioveto, 5% Canaiolo, and 5% Ciliegiolo• The combination of high elevation and extremely

low yields results in a wine that manages to simultaneously show both restraint and layered richness.

• Layered aromas of red cherries, earth, rose flowers, and leather. On the palate, the wine shows excellent structure with firm, integrated tannins and is full-bodied with plenty of spice.

• This wine goes well with rich fare such as osso bucco, beef stew, casseroles, roast beef, or even Hollandaise sauces.

Page 19: Overview Estate Owned by: Paolo Panerai Wine Region: Toscana Winemaker: Alessandro Cellai Total Acreage Under Vine: 65 Estate Founded: 1977 Winery Production:

S. Niccolò Vin Santo del Chianti Classico DOC

• 60% Malvasia and 40% Trebbiano• After harvest, the grapes are dried and fermentation

is carried out slowly in small oak barrels known as caratelli. It is in these barrels that the wine will age for five additional years.

• Layered aromas of toasted almonds, dried apricot, dates, toffee and spice cake. On the palate, it shows incredible balance, and continues to evolve into a toasty, pleasant finish.

• This exquisite dessert wine is perfect on its own or served with biscotti and fruit tarts.