our smart training system - top franchiseour smart training system combines the proven effectiveness...
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Our SMART training system combines the proven effectiveness of the toning table exercise with compression therapy, vacushaping, far infrared body wrapping. Plus we offer O2 cocktails and nutrition to supplement your body from inside.
“SMART” also means individual approach to every club member. There is no need to hire dozens of individual trainers, as our “SMART” training system will assist in developing proper exercising and nutrition plan based on individual parameters and objectives.
TONUS-CLUB is a boutique health club headquarted in Saint-Petersburg, Russia. The company was established in 2002 and operates over 150 franchised locationes. Clubs are open only for women from 7am till 10pm.
Our clubs provide relaxed, friendly and non-intimidating environment, with guaranteed privacy and safety, where women of all ages, shapes and fitness levels can achieve their fitness, weight-loss and well-being goals.
Innovative fitness system for women of any age
About us
Tonus-Club is offering wide range of exercise equipment combined in one system for solving different clients problems.Complex attitude, smart training program + smart equipment will guarantee best results!
SET OF 6 OR 8 TONING TABLES• It is programmed to work with your client, guiding her to
conduct the exercise correctly; • Safe for joints, increase joint mobility; • Each table is designed for a specific part of the body. • Unique work out without feeling exhausted.
Basic machines
BEAUTYROLL PROF It is unique! Unique shape of the rollers to achieve perfect results. Built in programs “Anti-cellulite” and “Figure correction”. Every woman will be shocked with the results even after first training.
• Reduce size; • Form the body; • Smooth skin; • Release blood tension; • Support the flow of lymph.
Basic machines
VACU EXCLUSIVE TREADMILL AND VACU EXCLUSIVE ELLIPTIC • More effective than just a treadmill due to vacuum
capsule; • Will help cellulite to vanish grately; • Fast fat burn; • Accelerate metabolism and calorie consumption; • Trains the cardiovascular system; • Make your clients surprised with the achieved
results.
Basic machines
PRESSOTHERAPYBalancer 505 – the most effective development in pressotherapy field. It is based on stimulation natural lymph drainage, relieving the Customer from swelling, appearance of cellulite; it also eliminates spider veins and is a counter measure for varicose veins.
Regular use of the ballancer aesthetic line systems will result in: • Avoiding the development of cellulite;• Prevention and elimination of light varicose;• Shaping legs, abdomen, buttocks and arms;• Speed disappearance of extra body fat (result of pregnancy, obesity);• Speed recovery of skin after liposuction.
Basic machines
CARDIO BALLBIKEBasic, cardio and strength training are held simultaneously, which saves the time of patients, coaches and the club. The fitball is designed to increase the effectiveness of workouts and make them comfortable. The fitball (stability ball) strengthens the main muscles of the abdomen, back, thighs and leads to improved balance, breathing, posture and involves a greater number of muscles at the same time to increase further the heart rate.
Movable handrails help to strengthen the upper body. All the musclesof the lower body are intensively involved at the same time.
Effects:• strengthens the muscles of the whole body; • contributes to rapid weight loss; • strengthens the cardiovascular system; • eliminates cellulitis; • increases muscle strength; • increases endurance; • increases joint mobility; • develops coordination; • stimulates blood circulation.
Basic machines
new premisesof 120-250 m²
it can be opened in the mall, 20-80 m²
it can be integrated in existing business
• Reception and retail area• Changing room with shower, toilets• Well being zone• Relaxing rooms• Room for staff • Storage
• Relaxed and pleasant atmosphere
Layout:
Design:
EXPRESS CONCEPT FULL CONCEPT CONCESSION
Club concepts
Income and pay back period:Income depends on membership costs, equipment quantity and utilization rate.
The calculation of income is based on cost $10,83 for 1,5 hour training and set of 6 devices.
The calculation of payback period is based on $25.467 investment and $35.081 annual expenses.
Overview of the annual sales opportunities due to utilization rate
Investment required(may vary due to set of devices, transport and premises):
Operation expenses approximately(the calculation of annual expenses may vary due to premises and region):
Type of investment
Type of consumption
Equipment
Staff payments
Delivery, custom duties and taxes
Franchise Fee
Premises rent and utility payments
Other payments(repair and design, furniture, PC, etc.)
Advertising and promotion
Royalty
Other payments (finance repayment (if any), disposals and miscellaneous, bank charges, accountant cost, maintenance)
Amount
Amount
$11.400 - $22.800
$22.800 - $28.500 /4 people
$4.560 - $7.980
$2.000
$3.480 - $13.680
$2.280 - $5.700
$3.420 - $9.120
–
$1.140 - $1.710
$30.840 - $53.010 /per year ($2.570 - $4.417 /per month)Total:
41 610
55 480
69 350
11 610
25 480
39 350Annual revenue,euro
Annual profit, euro
Annual income$47.435
$63.247
$28.166
$12.354
Annual profit
Utilization rate*
Payback period, estimated
*25% rate = 3 hour of billable work of 1 device
Express concept
Total: $20.240 - $38.480
25% 33%
25 month 11 month
StaffSize
Equipment3 people20-80 m²
3-10 devices
Express concept
Income and pay back period:Income depends on membership costs, equipment quantity and utilization rate.
The calculation of income is based on cost $10,83 for 1,5 hour training and set of 16 devices.
The calculation of payback period is based on $71.476 investment and $77.679 annual expenses.
Overview of the annual sales opportunities due to utilization rate
Investment required(may vary due to set of devices, transport and premises):
Operation expenses approximately(the calculation of annual expenses may vary due to premises and region):
Type of investment
Type of consumption
Equipment
Staff payments
Delivery, custom duties and taxes
Franchise Fee
Premises rent and utility payments
Other payments(repair and design, furniture, PC, etc.)
Advertising and promotion
Royalty
Other payments (finance repayment (if any), disposals and miscellaneous, bank charges, accountant cost, maintenance)
Amount
Amount
$22.800 - $62.700
$34.200 - $57.000 /4 people
$7.980 - $22.800
$8.000
$14.820 - $37.620
$5.700 - $17.100
$6.840 - $17.100
$4.440
$1.710 - $3.420
$62.010 - $119.580 /per year ($5.167 - $9.965 /per month)Total:
Total: $44.480 - $110.600
145 635
194 180
242 725
46 135
94 680
143 225Annual revenue,euro
Annual profit, euro
Annual revenue / $
Annuan profit / $
Annual income$126.494
$168.659
$90.980
$48.816
Annual profit
Full concept
Utilization rate*
Payback period, estimated
25% 33%
18 month 9 month
*25% rate = 3 hour of billable work of 1 device
StaffSize
Equipment4-7 people120-250 m²
11-35 devices
Full concept
Service package
BrandLicense for up to 5 users for the CRM
system.
CRMThe initial training program (3-5 days)
for owners prior to opening (no fee if it happens in Saint-Petersburg, Russia).
Training for all employees (no experience, no qualification required).
TrainingUse of «Tonus-Club» for the
company’s name; Operation manual; Advertising and promotional
materials; Territory Protection based on miles radius and existing clubs.
CRM
Manufacturing
We manufacture unique equipment for wellness and spa, restorative medicine, fitness clubs, fitness area in hotels from
2007 in Saint-Petersburg, Russia
We offer competitive prices, flexible discount system and guaranteed
relevance of our equipment
The full production cycle from the idea to its implementation is carried out directly within
the company and exclusively by its employees. Manufacturer’s warranty is 1 year.
The success of the club depends on the staff.
Employees in Novorossiysk work with enthusiasm.
Women reccomend us to friends.
The brand is well known in Russia, so everyone
who works in TONUS-CLUB feels a sense of pride
belonging to the chain.
Owners stories
TONUS-CLUB Orenburg demonstrates good stability. 175 member cards were sold before opening of the club!
TONUS-CLUB Novorossiysk - one of the first clubs in the chain (running since 2009). During this time the club has acquired a good reputation!
Julia Potsipko - in 3 years she opened 4 clubs in Saratov and Engels.
Ekaterinburg is the 4th city in a chain.
Natalia Zabudskii, Orenburg
Artem Pedorin, Novorossiysk
Igor Penyagin, Ekaterinburg
There is no magic in the success of the club: I just took note of everything that was said on training.Plus I had a very strong desire to implement the project. I believed, and still believe with all my heart that the system we propose is very efficient and really helps women!
To achieve such success in business I certainly had to
learn a lot and to work hard. But when you develop within
a large chain, a number of issues solve much easier and
more efficient.
I like my job and the fact that it brings not only opportunity
to help other people, but also financial independence!
Julia Potsipko, Saratov
I like democratic character of a format of the
TONUS-CLUB. This club is suitable for every woman.
I decided to open club despite the lack of experience
in a «services sector». Many inhabitants of the area
visited the opening ceremony. To my astonishment,
we were supported by clients of TONUS-CLUB from
other cities. It shows the huge popularity of a brand.
Satisfied clients
-12 kg
-14 kg
-8 kg
-9 kg
-7 kg
-6 kg
Events and Awards
Member of board of the Russian
Franchise Association
The company takes an active part in franchise events and associations and has won several awards.
7 steps to open TONUS-CLUB®
1 2 3 4 5 6 7
Acquaintance with the financial model and business plan
development
Assistance in the selection of premises for new club
Free training at the Academy
of successful solutions
Signing the contract for delivery, payment
and reservation equipment
Staff recruitment, space design,
receiving the first profit
Training and the «grand opening
of your club»
Now you have a successful and healthy business!
Acquaintance Selection of premises
Education Hardware and software
Start of sales
Opening Healthy business