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Page 1: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative
Page 2: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Our SMART training system combines the proven effectiveness of the toning table exercise with compression therapy, vacushaping, far infrared body wrapping. Plus we offer O2 cocktails and nutrition to supplement your body from inside.

“SMART” also means individual approach to every club member. There is no need to hire dozens of individual trainers, as our “SMART” training system will assist in developing proper exercising and nutrition plan based on individual parameters and objectives.

TONUS-CLUB is a boutique health club headquarted in Saint-Petersburg, Russia. The company was established in 2002 and operates over 150 franchised locationes. Clubs are open only for women from 7am till 10pm.

Our clubs provide relaxed, friendly and non-intimidating environment, with guaranteed privacy and safety, where women of all ages, shapes and fitness levels can achieve their fitness, weight-loss and well-being goals.

Innovative fitness system for women of any age

About us

Page 3: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Tonus-Club is offering wide range of exercise equipment combined in one system for solving different clients problems.Complex attitude, smart training program + smart equipment will guarantee best results!

SET OF 6 OR 8 TONING TABLES• It is programmed to work with your client, guiding her to

conduct the exercise correctly; • Safe for joints, increase joint mobility; • Each table is designed for a specific part of the body. • Unique work out without feeling exhausted.

Basic machines

Page 4: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

BEAUTYROLL PROF It is unique! Unique shape of the rollers to achieve perfect results. Built in programs “Anti-cellulite” and “Figure correction”. Every woman will be shocked with the results even after first training.

• Reduce size; • Form the body; • Smooth skin; • Release blood tension; • Support the flow of lymph.

Basic machines

Page 5: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

VACU EXCLUSIVE TREADMILL AND VACU EXCLUSIVE ELLIPTIC • More effective than just a treadmill due to vacuum

capsule; • Will help cellulite to vanish grately; • Fast fat burn; • Accelerate metabolism and calorie consumption; • Trains the cardiovascular system; • Make your clients surprised with the achieved

results.

Basic machines

Page 6: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

PRESSOTHERAPYBalancer 505 – the most effective development in pressotherapy field. It is based on stimulation natural lymph drainage, relieving the Customer from swelling, appearance of cellulite; it also eliminates spider veins and is a counter measure for varicose veins.

Regular use of the ballancer aesthetic line systems will result in: • Avoiding the development of cellulite;• Prevention and elimination of light varicose;• Shaping legs, abdomen, buttocks and arms;• Speed disappearance of extra body fat (result of pregnancy, obesity);• Speed recovery of skin after liposuction.

Basic machines

Page 7: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

CARDIO BALLBIKEBasic, cardio and strength training are held simultaneously, which saves the time of patients, coaches and the club. The fitball is designed to increase the effectiveness of workouts and make them comfortable. The fitball (stability ball) strengthens the main muscles of the abdomen, back, thighs and leads to improved balance, breathing, posture and involves a greater number of muscles at the same time to increase further the heart rate.

Movable handrails help to strengthen the upper body. All the musclesof the lower body are intensively involved at the same time.

Effects:• strengthens the muscles of the whole body; • contributes to rapid weight loss; • strengthens the cardiovascular system; • eliminates cellulitis; • increases muscle strength; • increases endurance; • increases joint mobility; • develops coordination; • stimulates blood circulation.

Basic machines

Page 8: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

new premisesof 120-250 m²

it can be opened in the mall, 20-80 m²

it can be integrated in existing business

• Reception and retail area• Changing room with shower, toilets• Well being zone• Relaxing rooms• Room for staff • Storage

• Relaxed and pleasant atmosphere

Layout:

Design:

EXPRESS CONCEPT FULL CONCEPT CONCESSION

Club concepts

Page 9: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Income and pay back period:Income depends on membership costs, equipment quantity and utilization rate.

The calculation of income is based on cost $10,83 for 1,5 hour training and set of 6 devices.

The calculation of payback period is based on $25.467 investment and $35.081 annual expenses.

Overview of the annual sales opportunities due to utilization rate

Investment required(may vary due to set of devices, transport and premises):

Operation expenses approximately(the calculation of annual expenses may vary due to premises and region):

Type of investment

Type of consumption

Equipment

Staff payments

Delivery, custom duties and taxes

Franchise Fee

Premises rent and utility payments

Other payments(repair and design, furniture, PC, etc.)

Advertising and promotion

Royalty

Other payments (finance repayment (if any), disposals and miscellaneous, bank charges, accountant cost, maintenance)

Amount

Amount

$11.400 - $22.800

$22.800 - $28.500 /4 people

$4.560 - $7.980

$2.000

$3.480 - $13.680

$2.280 - $5.700

$3.420 - $9.120

$1.140 - $1.710

$30.840 - $53.010 /per year ($2.570 - $4.417 /per month)Total:

41 610

55 480

69 350

11 610

25 480

39 350Annual revenue,euro

Annual profit, euro

Annual income$47.435

$63.247

$28.166

$12.354

Annual profit

Utilization rate*

Payback period, estimated

*25% rate = 3 hour of billable work of 1 device

Express concept

Total: $20.240 - $38.480

25% 33%

25 month 11 month

Page 10: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

StaffSize

Equipment3 people20-80 m²

3-10 devices

Express concept

Page 11: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Income and pay back period:Income depends on membership costs, equipment quantity and utilization rate.

The calculation of income is based on cost $10,83 for 1,5 hour training and set of 16 devices.

The calculation of payback period is based on $71.476 investment and $77.679 annual expenses.

Overview of the annual sales opportunities due to utilization rate

Investment required(may vary due to set of devices, transport and premises):

Operation expenses approximately(the calculation of annual expenses may vary due to premises and region):

Type of investment

Type of consumption

Equipment

Staff payments

Delivery, custom duties and taxes

Franchise Fee

Premises rent and utility payments

Other payments(repair and design, furniture, PC, etc.)

Advertising and promotion

Royalty

Other payments (finance repayment (if any), disposals and miscellaneous, bank charges, accountant cost, maintenance)

Amount

Amount

$22.800 - $62.700

$34.200 - $57.000 /4 people

$7.980 - $22.800

$8.000

$14.820 - $37.620

$5.700 - $17.100

$6.840 - $17.100

$4.440

$1.710 - $3.420

$62.010 - $119.580 /per year ($5.167 - $9.965 /per month)Total:

Total: $44.480 - $110.600

145 635

194 180

242 725

46 135

94 680

143 225Annual revenue,euro

Annual profit, euro

Annual revenue / $

Annuan profit / $

Annual income$126.494

$168.659

$90.980

$48.816

Annual profit

Full concept

Utilization rate*

Payback period, estimated

25% 33%

18 month 9 month

*25% rate = 3 hour of billable work of 1 device

Page 12: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

StaffSize

Equipment4-7 people120-250 m²

11-35 devices

Full concept

Page 13: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Service package

BrandLicense for up to 5 users for the CRM

system.

CRMThe initial training program (3-5 days)

for owners prior to opening (no fee if it happens in Saint-Petersburg, Russia).

Training for all employees (no experience, no qualification required).

TrainingUse of «Tonus-Club» for the

company’s name; Operation manual; Advertising and promotional

materials; Territory Protection based on miles radius and existing clubs.

CRM

Page 14: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Manufacturing

We manufacture unique equipment for wellness and spa, restorative medicine, fitness clubs, fitness area in hotels from

2007 in Saint-Petersburg, Russia

We offer competitive prices, flexible discount system and guaranteed

relevance of our equipment

The full production cycle from the idea to its implementation is carried out directly within

the company and exclusively by its employees. Manufacturer’s warranty is 1 year.

Page 15: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

The success of the club depends on the staff.

Employees in Novorossiysk work with enthusiasm.

Women reccomend us to friends.

The brand is well known in Russia, so everyone

who works in TONUS-CLUB feels a sense of pride

belonging to the chain.

Owners stories

TONUS-CLUB Orenburg demonstrates good stability. 175 member cards were sold before opening of the club!

TONUS-CLUB Novorossiysk - one of the first clubs in the chain (running since 2009). During this time the club has acquired a good reputation!

Julia Potsipko - in 3 years she opened 4 clubs in Saratov and Engels.

Ekaterinburg is the 4th city in a chain.

Natalia Zabudskii, Orenburg

Artem Pedorin, Novorossiysk

Igor Penyagin, Ekaterinburg

There is no magic in the success of the club: I just took note of everything that was said on training.Plus I had a very strong desire to implement the project. I believed, and still believe with all my heart that the system we propose is very efficient and really helps women!

To achieve such success in business I certainly had to

learn a lot and to work hard. But when you develop within

a large chain, a number of issues solve much easier and

more efficient.

I like my job and the fact that it brings not only opportunity

to help other people, but also financial independence!

Julia Potsipko, Saratov

I like democratic character of a format of the

TONUS-CLUB. This club is suitable for every woman.

I decided to open club despite the lack of experience

in a «services sector». Many inhabitants of the area

visited the opening ceremony. To my astonishment,

we were supported by clients of TONUS-CLUB from

other cities. It shows the huge popularity of a brand.

Page 16: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Satisfied clients

-12 kg

-14 kg

-8 kg

-9 kg

-7 kg

-6 kg

Page 17: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

Events and Awards

Member of board of the Russian

Franchise Association

The company takes an active part in franchise events and associations and has won several awards.

Page 18: Our SMART training system - Top FranchiseOur SMART training system combines the proven effectiveness of the toning table exercise with ... weight-loss and well-being goals. Innovative

7 steps to open TONUS-CLUB®

1 2 3 4 5 6 7

Acquaintance with the financial model and business plan

development

Assistance in the selection of premises for new club

Free training at the Academy

of successful solutions

Signing the contract for delivery, payment

and reservation equipment

Staff recruitment, space design,

receiving the first profit

Training and the «grand opening

of your club»

Now you have a successful and healthy business!

Acquaintance Selection of premises

Education Hardware and software

Start of sales

Opening Healthy business