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Page 1: Our Collective.4afcip3muid44c37zi3n3wtu-wpengine.netdna-ssl.com/wp... · 2018-05-09 · together presentations to communicate our proposals clearly. Construct. Feedback is gathered
Page 2: Our Collective.4afcip3muid44c37zi3n3wtu-wpengine.netdna-ssl.com/wp... · 2018-05-09 · together presentations to communicate our proposals clearly. Construct. Feedback is gathered

Davies + Scothorn | thrive with us | page 2 Davies + Scothorn | thrive with us | page 3

Our Collective.We are a global marketing agency based in Burton. Helping local, national and worldwide brands adapt and grow with better communication and technology.

We don’t just offer services, we get to know your business inside and out, and guide you on where to take it next.

Whether it’s a digital brochure beautifully designed with perfect pixels (also known as a website) or an extensive marketing campaign to launch a new brand, business, product or piece of tech, every project undergoes a high level of thinking and planning to ensure the solution we deliver nails exactly what you need.

More importantly, we’re here to help you thrive.

Capabilities.Creative & Design.Logo & Brand Design Graphic Design Direct Mail Packaging Design Advertising Campaigns Exhibition Design Corporate Literature Brochure Design Photo & Video Amazing Powerpoints

Strategy.Research Opportunity Analysis Branding Discovery Production Planning Brainstorming Digital Marketing Strategy PPC SEO Google Analytics Web Analytics

App.UX and Visual Design for Mobile Software App Development for iOS Software Development for Android Game Design & Development

Digi/Web.Responsive Web Design eCommerce Sites Content Management Systems Hosting Website Testing Strategy & UX Conversion Optimisation Hotspot Analysis Start-up Websites Technical Support

Social.Management Paid Advertising Management Email Marketing Affiliate Marketing Digital Competitions Influencer Marketing

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Davies + Scothorn | thrive with us | page 4 Davies + Scothorn | thrive with us | page 5

Some of our Clients.

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CaseStudies

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*Please note, due to client confidentiality, some areas of this document have been blurred.

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Davies + Scothorn | thrive with us | page 8

Our Work / Shell

Davies + Scothorn | thrive with us | page 9

Royal Dutch Shell approached us to help with their internal and client facing customer value propositions/narrative and Business Development Architecture going forward for the future.

Some of our activities with this project included positioning statement suggestions, trading and supply products business development with evolving industrydisruptor analysis.

Systems.

• Illustrated Business Development Architecture• BHAG overview and communication • Infographic creation• Business Model animation

The outcome being a complete presentation that is a precursor to the way Shell will operate in the future from a worldwide business development perspective.

More importantly, we provided clarity, clear communication of goals and a narrative internal and external stakeholders could identify with.

Visit daviesscothorn.com to find out moreCampaign Creation

Customer Persona Strategy

Presentation Design

Customer Value Proposition

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Content Managed Website

Presentation Design

Print Collateral

PPC / SEO

Packaging DesignWeb Design

Our Work / Hardy Signs

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Davies Scothorn successfully pitched for the website refresh, corporate video and 25 year celebration refresh for Hardy Signs.

Painting the town.Hardy signs are a dynamic, successful Burton company that are celebrating their 25yr anniversary in 2018.

After a successful pitch Hardy Signs commissioned us to create a brand and strapline for their celebration, new advertising and website.

We also tasked with analysing 3 key customer persona’s and will be helping Hardy Signs with marketing activities to attract bigger clients going forward.

A measured analytical approach will be performed throughout the next few years to make sure that all of the funds allocated to digital marketing are measured.

Return on marketing investment is key for the future.

Visit daviesscothorn.com to find out more

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Davies + Scothorn | thrive with us | page 12

Branding

Campaign Creation

Presentation Design

Web Design

Davies + Scothorn | thrive with us | page 13

A Innovative Company Making Cities and Roads Safer.Here is a company co-owned by German automotive companies Audi, BMW, and Daimler. They are a multi-faceted business in the provision of mapping data, technologies and services to the automotive, consumer and enterprise sectors.

The technology of Here is based on a cloud-computing model, in which location data and services are stored on remote servers so that users have access to it regardless of which device they use.

Working with our sister agency based in Chicago, we are currently launching a co-branding initiative with marketing activities and visual assets to help HERE announce the massive partnerships that they are currently securing.

We have created campaigns working with Hyundai, Intel, Microsoft, BMW, Audi, Baidu, Samsung among others.

Visit daviesscothorn.com to find out more

Our Work / HERE

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Our Work / Dellner Woodville

Dellner Woodville needed a brand solution that could bring them in line with the fundamentals of modern manufacturing.

Logotype Design

Campaign Creation

Branding

Web Design

Dellner Woodville were going through somewhat of an identity crisis, while the standing website covered just about every corner of the company, the brand and the website needed tending to with a bit of love, something that they could easily manage and rely upon to shout about capabilities.

We stand determined to solve the issues that businesses come up against when looking for an identity or web solution, to give the client the tools to sell from all sectors.

To find out how we can help shout about you in your sector, visit daviesscothorn.com or give us a call on 01283 532 780

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Davies + Scothorn | thrive with us | page 16

A Website With All The Right Formulas.Jenson Button was at a transitional stage in his career and he approached us to rebuild his website.

The brief was simple: ‘Make it cool, make it so I don’t have to look after it’

We love open briefs like this and created a hero site that constantly updates with his social feeds as well as giving him a platform for digital commerce for the future.

Visit daviesscothorn.com to find out more

Davies + Scothorn | thrive with us | page 17

Our Work / Jenson Button

Content Managed Website

Web Design

01283 532 780 daviesscothorn.com

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Davies + Scothorn | thrive with us | page 18

Branding

Davies + Scothorn | thrive with us | page 19

A website & brand fit for 2 Olympians at the top of their game. These two lovely northern lads approached us to re-vamp their website, something fitting for the current day and age and something they can build on for the future.

We created them a fully functioning responsive CMS back-end with an impactive front-end, future-proofing them for what comes next!

They also tasked us to help them build their Foundation website and branding.

Visit daviesscothorn.com to find out more

Our Work / Brownlee Brothers

Content Managed Website

Web Design

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Our Work / Eskuta

A full service solution for an electrifying company.

Logotype Design

Campaign Creation

Branding Content Managed Website

Web Design e-Commerce Design

Eskuta asked us to create an online business from scratch and we revelled in the creation of something so electrifying.

The model to begin with is a direct sales channel with marketing through social media. We created their brand and applied it to an e-commerce build that is customised for their needs and even helps run the company on a day-by-day basis.

The company have since enjoyed success with becoming the official electric scooter supplier to Dominoes Pizza Group.

Visit daviesscothorn.com to find out more

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Our Work / Health Currancy

Branding

e-Commerce Design

Packaging Design

Web Design

Davies + Scothorn | thrive with us | page 23

A berry brilliant e-Commerce solution.CurraNZ has major issues with their old website. Hard to navigate, unclear point of purchase, low conversions, non-responsive design.

We created a fully bespoke build with a super easy Shopify-powered back end and more importantly, sales are up over 1400%!

Curranz have since secured a substantial investment to help them into bigger global marketplaces.

curranz.com

Visit daviesscothorn.com to find out more

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Testimonials

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Nice, kind words from awesome people.

James GordonFair Pay Legal

“We would recommend Davies + Scothorn as not only are they a pleasure to deal with we are always impressed with the fast turnaround and dedication they give to us.

We know that we’re not the only client but when we deal with the team, it does make us feel like we are.”

Richard GoddardFormula 1 manager

“Davies + Scothorn are a great agency who are not only flexible, efficient and professional but a group of people who really care about delivering results for you. D+S have done us proud and I would recommend them to anyone.”

Richard DowneyBlue Carpet PR/Brownlee Bros

“The Davies Scothorn team are a joy to work with. They listen, they advise, they are creative, they do what they say they are going to do, and they do it in the timescales they promise!”

Fleur Cushmanhealthcurrancy.com

“We couldn’t be more pleased with their service - fast delivery and turnaround, excellent interpretation/presentation of content and strong creativity and direction for the brand.

This was our third website and it has been, by far, the best experience we’ve ever had working with developers.”

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Davies + Scothorn | thrive with us | page 26

Official suppliers for:

Davies + Scothorn | thrive with us | page 27

Working Together / Our Process. Technology we utilise:We know every client is different (as well as every sector) and you have different requirements and end goals so we need to get to know you, your competitors and what you want to achieve on a project by project basis.

We’re not saying that every little thing has to go through this whole process, but the end result for everything we do is to create a brief for the studio so we all know the equation we’re aiming for.

Discovery.We investigate your sector and make sure we know where you stand in your field. This phase presents us with the tools to formulate your marketing strategy.

This also enables us to create a comprehensive brief for the studio so everyone is on the same page.

Development.The exciting bit, brainstorming, scribbling on a wall and the general process we utilise to bring ideas out.

Design.Colours, fonts, layouts, wire-framing, mock-ups and pulling together presentations to communicate our proposals clearly.

Construct.Feedback is gathered and designs are finalised and presented to you for approval.

Evolution.It’s finished, we’re all happy but we follow up on our projects, we make sure that we measure the success with on-going management and adjusting strategy if needed.

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Collaboration / Security / Storage.

Here’s a deeper look into our work-flow and how we use Box.com and Basecamp 3 harmoniously with our clients.

We can securely share large files with a simple link or custom URL, control access with permissions you set and secure files with password protection using our box.com account.

Automatic version control. We always have the latest file version on hand, making collaboration seamless. Box also saves earlier versions, just in case we need to go back.

Preview without downloading. View full documents in 120+ file types, including Word and PowerPoint, without needing to download the file first.

Box makes governance and compliance a seamless part of the way we work. Easily managing the life-cycle of documents, complying with regulatory mandates as well as supporting defensible eDiscovery and data retention policies.Box also supports global customers with ISO 27001, ISO 27018, SOC 1 (SSAE 16), PCI DSS, FedRAMP, and in-region data storage in Europe, Asia, Australia, and Canada.

Basecamp organizes our projects, internal communications, and client work in one place so we have a central source of truth.

Instead of having stuff scattered all over the place — strewn across separate products, lost in inboxes, or scrawled on stickies or notepads — Basecamp brings everything your company’s working on under one roof. Organised, centralised, and clear so everyone knows what to do, everyone knows where things stand, and everyone can get what they need without having to ask around all the time.

We work with our clients through Basecamp to streamline projects, chat about upcoming activities as well as organising a clear time-line for assets due and scheduling work.

For an overview of the security aspects please visit this link: https://basecamp.com/about/policies/security

Harvest makes time tracking easy (and almost fun). Our team will gets to speed fast and can track their time however (and wherever) they want—on their laptop, iPhone, Android, or even on the Apple Watch. Simple and quick time entry means there’s no excuse not to track, and we have the data we need to bill accurately and budget wisely.

We set hourly and fee-based budgets to track your project’s progress. Run reports on billable and non-billable time for specific staff, tasks, clients, and projects.

We make sure that every project we work on is itemised and tracked so we can run reports on time, which makes sure that we only bill for the time we spend and makes sure that we’re totally transparent to our customers.

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On-boarding / Our Process.

Common understanding and agreement rather than assumptions. This is our ethos throughout projects and the following is outlined at “kick off” stage. Scope of WorkOften, myriad routes and possibilities are explored during the pitch process. But while possibilities may be enough to award us your business, everyone must be very clear as to which route will be adopted upon award. Mutually agreed specific tasks and processes from the start.

TimelinesAgree the Timeline for development (and launch) upfront. (Note: Some of the steps will be vague and, in many cases, deciding the direction will be necessary before specifics may be confirmed. Example steps: agree strategy or budget splits according to agreed route.)

CostingsRevising specific project based costings and agreements.

ConfidentialityAs necessary, all parties should sign a Non-Disclosure Agreement and D+S may be asked to agree not to work with any pre-specified competitors simultaneously.

ReportingAgree to a project reporting schedule and frequency (Eg. Will we have weekly calls, email updates or meet in person?) Also agree who, agency-side, will provide updates on project status, how often and in what form.

Brand/AudienceProvide a full brand debrief and overview of the entire product range (and facility tour, as relevant.) Agree target audience profile(s) and any relevant insights for reaching them.

Approval ProcessWho will need to approve any concepts and at which point they may be considered approved.

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We are a marketing agency helping brands and businesses thrive. email us here: [email protected] call the studio on: +44 (0) 1283 532 780or take a look at the website: daviesscothorn.com