65°01‘N, 25°28’E

Hub of Northern Finland and the

gateway to the Arctic areas

Capital of Northern Scandinavia

Located midway between Asia and North

America

Excellent global and local connections

The city

Urban centre

Oulu is the biggest urban centre in Northern Scandinavia

250,000 citizens in the Oulu region

Moderate cost of living – 50% lower than Helsinki’s real estate prices*

Active and rapidly developing city centre with new underground

parking premises in 2015

*www.etuovi.com

THE CITY

Surrounded by nature

THE CITY

The miracle of Oulu ICT

The ICT success story begun in the 1970s

Nowadays OuluCard, UBI screens and OmaOulu services facilitate

the lives of local citizens

The widespread panOULU network provides a free Wi-Fi connection

THE CITY

Easy access to Oulu

Second busiest airport in Finland with one million passengers per

year*

Helsinki and Stockholm within an hour by plane

Main international roads and railways run via Oulu

Excellent public transport network

Congestion-free urban area *Finavia, statistics, 2012

THE CITY

Cycling all year round

THE CITY

Cycling all year round

Nominated the world’s best winter cycling city in 2013*

The most active cycling city in Finland

600 km of cycle paths kept in top condition to enable winter cycling

20% of commuting done on bikes

*Navico Ltd

THE CITY

Oulu people

Young at heart

OULU PEOPLE

Young at heart

Median age 34 years

Versatile service structure for all demographics

Warm-hearted and open-minded urban community

OULU PEOPLE

Charged with brainpower

Highly educated citizens – 33% with a university degree

A city of 40,000 students*

Intensive collaboration between companies, the public sector and

further education institutes

Efficient and scalable value chain in all business areas and

environments

*both secondary and higher level combined

OULU PEOPLE

Creativity makes Oulu interesting

Oulu is the home of air guitar and a versatile cultural life

- workshops, art, music and sports clubs

International childrens’ theatre and film festival

Creativity beyond art – multidisciplinary innovations

OULU PEOPLE

Full of talent

Experts with vision

Oulu has the willpower and confidence for future growth

Collaboration and networking is in Oulu’s DNA, from politicians

to professionals

The sharing of new knowledge and experience between different

industries creates novel value-adding solutions

- e.g. connected health, cleantech and printed intelligence

FULL OF TALENT

World class experience

Oulu has many international success stories

- 2 billion people use mobile network technologies

developed in Oulu*

- Most intelligent city in Europe in 2012, ICF Top7 2013**

- Impressive ICT track record since the 1980s

Leading-edge research in key industries *60% of the global network technologies originate from Oulu

** Intelligent Community Forum, NY

FULL OF TALENT

ICT track record

FULL OF TALENT

University of Oulu

FULL OF TALENT

University of Oulu

Exceptionally wide scientific base

Internationally networked scientific university with six faculties

- Collaboration agreements with 60 foreign universities

- Erasmus Network: some 520 contracts and

around 350 partner universities

Results throught multidisciplinary research in 70 fields of science

FULL OF TALENT

Oulu University of Applied Sciences

More than 30 study programs

Theory and practice in balance

Active research both internationally and regionally

Close cooperation with regional business life

FULL OF TALENT

Oulu Vocational College OSAO

One of the biggest vocational schools in Finland

11 units, seven industries

Basic education for future experts and professionals

FULL OF TALENT

Business and research networks

Pioneer of public-private partnership

Oulu has shown the way in developing cooperation between

education and research institutes, companies and the public sector

Oulu’s ICT success was built on this cooperation in the 1980s

The first asymmetric public-private venture capital fund,

Northern Startup Fund, was founded in 2012*

*managed by Butterfly Ventures

BUSINESS AND RESEARCH NETWORKS

Oulu Innovation Alliance (OIA)

Strategic alliance between the City of Oulu, the University of Oulu,

Oulu University of Applied Sciences, VTT Technical Research

Centre of Finland and Technopolis

A globally unique cooperation structure

Partners committed to focusing on innovation areas, investing in

infrastructures and developing mechanisms for joint use

BUSINESS AND RESEARCH NETWORKS

Research Centers

BUSINESS AND RESEARCH NETWORKS

National Excellence Program

BusinessOulu implements a national excellence programme in the

Oulu Region

Supports innovation hubs that are internationally desirable partners

Helps companies gain competitive edge

Results: new companies, new business, growth companies, new

business models and new services

BUSINESS AND RESEARCH NETWORKS

International recognition

The smartest in Europe in 2012

Oulu – ranked in the top 7 in the Intelligent Community Awards

in 2012 and 2013

Oulu was the only European city in the ICF top 7

Facts that make Oulu smart:

- public-private partnership

- panOulu free Wi-Fi

- extensive public services structure for all demographics

- citizen participation and creative culture life

INTERNATIONAL RECOGNITION

Global hotbed for intelligence

7 Best New Cities For Startups, Fortune Magazine, 19.9.2012

15 Surprising Global Technology Cities, CNBC Tech Edge,

10.10.2012

Local ICT companies rated on the "Fast 50" lists by Business Week,

Red Herring and Deloitte

INTERNATIONAL RECOGNITION

Oulu in 2025

International actor

Creating New Tech – the new wave of ICT

Reconstructing sustainable and eco-efficient living

Leading the way in better health services

Major business fields over the next decade: mining, connected

health, energy and smart living

OULU 2025

Foresight for new business areas

New Tech from Oulu – the different applications of ICT

Connected Health – the future hospital on the OuluHealth Campus

Oulu Mining School – catering for the needs of a growth industry

FUTURE INVESTMENTS

Spirit of the New North

Investments worth over €300 million are realised in completed

projects in the city centre

By 2025 the estimated investments in Northern Finland are €26

billion

By the 2020s, €227 billion will be invested in the Nordic and Barents

Region as a whole*

*Lapland´s Chamber of Commerce

OULU 2025

Capital of Northern Scandinavia

The Oulu brand

Largest population center in Northern Scandinavia

An appealing and internationally recognized city

The most important commercial, logistics and cultural centre in

Northern Scandinavia

CAPITAL OF NORTHERN SCANDINAVIA

100 Acts. From Oulu.

A good reputation stems from solid acts

An act can be big or small, but it has to be concrete and from Oulu

The 100 acts together develop the Oulu region into a better place to

live, work and study

Learn more: 100tekoa.oulu.com/en

CAPITAL OF NORTHERN SCANDINAVIA

Thank you and welcome to Oulu

CAPITAL OF NORTHERN SCANDINAVIA