Otter: The iOS App User Feedback Visualizer

Otter: The iOS App User Feedback Visualizer

While it"s not exactly something you"d call a consumer product, Otter App Ratings Visualizer fromMutual Mobile isn"t meant to be. But this neat little Web app could still give reporters, marketersand developers some interesting insights into reviews on the App Store.

Otter was created initially as in internal tool to garner insights around iOS apps it built itself. ButMutual Mobile soon realized it may have a broader appeal, and launched it to the public " though ittechnically remains a beta product for now.

How it worksSimply enter the name of an app into the search box at the top, hit "search", and you"ll see a largebubble cloud with the most commonly-used words from the reviews. Positive words are green,negative are red, and words used most often are larger.

You can also click on each word, and filter down into the actual reviews that contain that specificdescriptive, as you can see here with the word "can"t':

While the tool is a great concept, it really needs to filter out the many, many redundant words inthere " such as "see", "if", "get", "just" and all the rest. These just clog things up and bring very littlevalue to proceedings " it would be great if it could focus more on adjectives, though not necessarilyexclusively.

At any rate, it"s a neat little tool with a lot of potential. You can check out the iOS app version now,and we"re told that the developers will be rolling out one specifically for Android apps shortly.

" Otter | iOS User Feedback Visualizer

http://thenextweb.com/apps/2014/02/26/neat-visualizer-shows-commonly-used-words-app-reviews/oters/