Orphan Technologies looking for Digital Consumer to be adopted

Roberto Chinelli Innovation & Incubation Lead 25-26 NOVEMBRE 2014

Are the People that change the World

Once upon a time there was Problems that looking for a Technology to be solved…

Wright brothers (First flight 1903)

Kary Mullis (PCR 1983)

Phillip Katz (PKZIP 1989)

… But sometimes there are Technologies that looking for a Problem to solve…

…too weak to be used

Richard Gurley Drew

“Scotch” adhesive tape (1930)

…too hard to use

Andrew Bell, David Brown, and Nicholas Terrett

Sildenafil citrate (1998)

Are the Technologies that drive the change now?

A Robot in

Every Home

Bill Gates (2007)

Who change the rules?

Massimo Banzi (Inventor of Arduino)

Is the Digital the digital technologies around us?

Human focused innovation

TECHNOLOGIES

PEOPLE

BUSINESS

Thanks

Digital still be a human thing