optimizing linkedin: more connections, better branding, more opportunities, targeted contact...
TRANSCRIPT
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Optimizing LinkedInBrand - Technique - Tools
Robert Wolfrum
Steve MillerJanuary 13, 2015
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Agenda• Expected Results• Enhance your LinkedIn brand• Develop your LinkedIn technique• Enable LinkedIn Tools
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Optimizing ConnectionsExpected Results
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Expected Results• More people will view your profile• Channel to 200,000,000 business cards • Visibility to more relevant contacts• Access to tough-to-reach prospects• Direct contact access• Efficiency in managing new contacts
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Optimizing ConnectionsBrand
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Enhance Your Brand – Head Shot
Get a Head Shot today!
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Enhance Your Brand – Profile Design
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Enhance Your Brand – Profile Name
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Enhance your LinkedIn Brand
• Headshot – your picture• Profile Design – your resume• Profile Name – your universal link
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Optimizing ConnectionsTechnique
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Develop Technique – LinkedIn paradigms
• Passive LinkedIn Is My Resume• Active Introductions + InMail• Active Aggressive don’t wait for anyone control Who and When
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Develop Technique – It’s a Numbers Game
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Develop Technique – Close Connections Win
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Develop Technique – Your history in Email
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• Chose a LinkedIn profile you like• Leverage Contact Data Tools• Set your own meetings• Book your calendar with appointments
Develop Technique – Active Aggressive
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Develop your LinkedIn technique Today!
• Paradigms• It’s a Numbers Game• 1st & 2nd Connections Win• Active Aggressive
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Optimizing ConnectionsTools
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Activate – Fast-track to 2,000
50 Connections NOW + more daily1. Upload Robert’s list of known LIONs2. Join Open Network / LION Groups
Extract PC Emails and Bulk Invite1. http://tools.email-hecker.com/Mining/EmailExtractor.aspx2. eMail Extractor.app by Maxprog
Use Evernote1. Make your smart phone business card smart2. Easy to use – snap a picture and contacts appear3. LinkedIn auto-invite feature
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Activate – Data.com
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Activate – Data.com
1. Search for contacts in LinkedIn2. Search for name in connect.data.com3. Purchase contact information
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Activate your LinkedIn connections
• LIONs• Emails you already have• Business Cards• Data.com
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Optimizing LinkedInEnhance your LinkedIn brand
1. Headshot2. Profile Design3. LinkedIn brand name
Develop your LinkedIn technique4. Paradigms5. Numbers Game6. 1st and 2nd Connections
Enable LinkedIn Tools7. Groups8. Email Addresses & Business Cards9. Data.com
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Thank You! Questions?
Robert [email protected]/murflowtwitter: robertwolfrumlinkedin: in/wolfrumTelephone: 312-731-9100
Steve [email protected]: in/iamstevemillerTelephone: 312-375-0611