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optimize not maximize: evaluating the integrated use of digital and grounded tactics for advocacy

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EQUAL ACCESS TO MEDICINE

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Academic/practitioner knowledge exchange presentation by Mary Joyce and Michael Ballard of the Open Society Foundation, given at the 2012 eCampaigning Forum

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Page 1: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

EQUAL ACCESS TO MEDICINE

Page 2: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

EMMA

Page 3: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

METHOD OF SUPPORTGambling

It is an untapped avenue for charity.Its precarious ethical nature will generate attention.

The personalization of money will provoke introspection.

Page 4: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

GOVERNMENTAL DENIAL

Page 5: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 6: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 7: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 8: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 9: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 10: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 11: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

250+ REPORTS IN ONE WEEK

Page 12: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 13: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy
Page 14: Optimize not Maximize: Evaluating the Integrated Use of Digital and Grounded Tactics for Advocacy

THANK YOU


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