opentourism kalamata- kalamata online presence

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Kalamata online image - basics 1 st Opentourism @kalamata 13/12/2013

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A presentation made in 1st Opentourism Kalamata, with results for Kalamata online presence

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Page 1: Opentourism Kalamata-  Kalamata online presence

Kalamata online image - basics

1st Opentourism @kalamata 13/12/2013

Page 2: Opentourism Kalamata-  Kalamata online presence

3 parts (in Greek)

• keyword Kalamata online search

• Kalamata brand related keywords

• Conclusions and proposals

Page 3: Opentourism Kalamata-  Kalamata online presence

Google + kalamata = ?

Page 4: Opentourism Kalamata-  Kalamata online presence

Kalamata worldwide

Page 5: Opentourism Kalamata-  Kalamata online presence

Kalamata online demand

Page 6: Opentourism Kalamata-  Kalamata online presence

Kalamata

Page 7: Opentourism Kalamata-  Kalamata online presence

Kalamata

Page 8: Opentourism Kalamata-  Kalamata online presence

Australia

Page 9: Opentourism Kalamata-  Kalamata online presence

Canada

Page 10: Opentourism Kalamata-  Kalamata online presence

Germany

Page 11: Opentourism Kalamata-  Kalamata online presence

Germany – USA

Page 12: Opentourism Kalamata-  Kalamata online presence

German cities

Page 13: Opentourism Kalamata-  Kalamata online presence

Germany correlation

Page 14: Opentourism Kalamata-  Kalamata online presence

Italy

Page 15: Opentourism Kalamata-  Kalamata online presence

Italy correlation

Page 16: Opentourism Kalamata-  Kalamata online presence

Romania correlation

Page 17: Opentourism Kalamata-  Kalamata online presence

Russia

Page 18: Opentourism Kalamata-  Kalamata online presence

Russia correlation

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Sweden correlation

Page 20: Opentourism Kalamata-  Kalamata online presence

UK correlation

Page 21: Opentourism Kalamata-  Kalamata online presence

USA

Page 22: Opentourism Kalamata-  Kalamata online presence

USA correlation

Page 23: Opentourism Kalamata-  Kalamata online presence

Kalamata airport

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Page 25: Opentourism Kalamata-  Kalamata online presence

Airport Athens Greece

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Kalamata airport Greece

Page 27: Opentourism Kalamata-  Kalamata online presence

Messinia – kalamata

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Kalamata related Keywords

Page 29: Opentourism Kalamata-  Kalamata online presence
Page 30: Opentourism Kalamata-  Kalamata online presence
Page 31: Opentourism Kalamata-  Kalamata online presence
Page 32: Opentourism Kalamata-  Kalamata online presence
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Page 34: Opentourism Kalamata-  Kalamata online presence
Page 35: Opentourism Kalamata-  Kalamata online presence
Page 36: Opentourism Kalamata-  Kalamata online presence

An online test

Page 37: Opentourism Kalamata-  Kalamata online presence

Test results

Page 38: Opentourism Kalamata-  Kalamata online presence
Page 39: Opentourism Kalamata-  Kalamata online presence

Kalamata keywords

•  kalamata olives•  kalamata•  kalamata olive tapenade•  kalamata troy•  kalamatas nashville•  kalamata olives nutrition•  kalamata olives calories•  kalamata menu•  kalamata olive oil•  kalamata airport

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Conclusions

Page 41: Opentourism Kalamata-  Kalamata online presence

Συμπεράσματα

• To brand kalamata είναι αναγνωρίσιμο διεθνώς

• Το πλεονέκτημα του είναι ότι σχετίζεται παγκοσμίως με υγιεινή διατροφή λόγω ελιάς και ελαιολάδου

• *Kalamata olives είναι οι μαύρες ελιές, όχι οι green που θεωρούνται ισπανικές

• Το αεροδρόμιο είναι σημείο αναφοράς και αναζήτησης

• Η Γερμανία με τις ΗΠΑ αποτελούν παραδοσιακές αγορές, Σουηδία, Ρουμανία, Καναδάς, Αυστραλία όλες γύρω από την υγιεινή διατροφή

• Κάτι για Luxury δε βρέθηκε στις αναζητήσεις

Page 42: Opentourism Kalamata-  Kalamata online presence

Προτάσεις • Δημιουργία

πακέτων υγιεινής διατροφής

• Προσπάθειας χτισίματος εικόνας προορισμού γύρω από την υγιεινή διατροφή

• Εστίαση σε αντίστοιχα κοινά, συνεργασία εστιατόρων, ξενοδόχων και παραγωγών

Page 43: Opentourism Kalamata-  Kalamata online presence

Ευχαριστούμε