openbravo subscription and recurring billing eng …€¦ · why the openbravo subscription and...

© 2015 Openbravo Inc. All Rights Reserved. 1

Openbravo Subscription and Recurring Billing

Managing a Subscription-based Business and How a Technology Giant Did It

© 2015 Openbravo Inc. All Rights Reserved.

Presenter

2

Jon Setuain

Senior Consultant at Openbravo


Trusted Vendor

3

▪ World leader in the Commercial Open Source Enterprise Software Space

▪ Focused on helping midsize to large organizations to achieve superior competitiveness

▪ Present on all continents

▪ Pure channel organization with a distribution network of authorized Openbravo Partners

▪ Offices in India, Mexico and Spain

Technology Recognition

7 BOSSIE Awards in 8 years;6 consecutive years since 2009


Subscription And Recurring Billing Is Widespread Across Multiple Industries

4


1. A growing number of companies are

moving to subscription models

2. There is no one business model to rule

them all. Business models used are

hybrid in nature

3. Companies need the flexibility to

rapidly adjust their pricing strategy or

even fundamentally shift the direction of

their business model

4. Modern cloud subscription and

recurring billing solutions are seen as a

great opportunity

Key Trends

5

0,5%

to

1,5%

Investment in modern billing solutions as a percentage of total revenue

$8.2bn in 2021

Agile Billing Market Size


How to upgrade our existing homegrown

billing solution?

Main Challenges

6

How to manage complex and

dynamic metered billing across diverse

customers?

How to ensure billing integration with multiple backoffice systems and

hardware?

How to move to a subscription

model?

How to reduce our time-to-market with

new products and

monetization models?


▪ Replacement of legacy billing systems that are no longer suited or viable to support the future direction of the business

▪ Add-on subscription and recurring billing functionality to enhance existing legacy ERP

▪ Adoption of cloud-based solutions to achieve greater levels of agility and innovation

Technology Investment Priorities

7


▪ Comprehensive out-of-the-box functionality from pricing definition to automatic revenue recognition and accounting

▪ Cloud or On-Premise

▪ Very easy to use and extend

▪ Highly interoperable with legacy systems and channels

▪ Highly scalable architecture for high data volumes

▪ Capacity to manage the entire business

Openbravo Subscription and Recurring Billing

8

Platform

PRICING

ACQUISITION & RETENTION

BILLLING & INVOICING

REVENUE RECOGNITION & ACCOUNTING

Increase customer satisfaction, retention and lifecycle value


Support multiple business models today and be

ready for future ones

Why the Openbravo Subscription and Recurring Billing?

Manage accounts,

contracts and subscriptions

easily

Execute billing with confidence

and adapt to complex

scenarios with a powerful and flexible engine

Recognize revenue

automatically and integrate

with accounting easily

Do more and faster, and

experiment with lower risks, with a truly

modular and cloud-ready

platform

PRICINGACQUISITION &

RETENTIONBILLING &

INVOICINGRECOGNITION & ACCOUNTING

PLATFORM


Modern and stylish User Interface

10


Flexible Plans Definition

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▪ Support to different business models: subscriptions, limited time offers, perpetual ownership, prepay/paydown, postpay/usage base billing, one-time transactions

▪ Achieve higher flexibility to design unlimited plans with combinations of one-time, recurring and usage-based pricing

▪ Create an unlimited number of price lists across any currency and language for a given product, allowing a single product to be used for different channels and geographies

▪ Gain market share with a powerful promotions and discounts engine


Easy Management of Accounts, Contracts and Subscriptions

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▪ Support customer hierarchies for flexible invoicing with Parent and Child accounts

▪ Simplify new contract creation with configurable Contract Templates

▪ Gain higher control into contracts and subscriptions lifecycle

▪ Manage amendments easily and support your entitlement management processes

▪ Gain real time visibility into business events with configurable alerts

▪ Ensure a seamless assisted and unassisted sales experience


Powerful Recurring Billing Engine

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▪ Allow flexible billing periods, including monthly, quarterly, annually

▪ Be prepared for metered billing with fixed and overage fees

▪ Support different proration rules for mid-cycle activity and automate tax calculation

▪ Improve customer service by automatically sending emails with generated invoices

▪ Offer payment convenience with support to full and partial payments processed in multiple currencies

▪ Integrate easily with third party payment gateways

▪ Ensure collections with integrated dunning


Automatic Revenue Recognition and Accounting Integration

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▪ Plan for your product and services revenues with a specific revenue recognition policy for each of them

▪ Leverage Openbravo financial capabilities for automatic generation of accounting movements (multiple organizations, chart of accounts, currencies and taxes) or integrate easily with your current accounting package

▪ Easily monitor key revenue metrics thanks to Openbravo embedded analytics engine


Adoption Choices for Customers

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Account Mgmt

Subscription / Contract

Mgmt

Billing Revenue Recognition

Invoicing Service Provisioning

and Metering

Payment Collections

Full Accounting

End-to-End Solution (**)

Billing

Billing & Invoicing & Collections

! ! !! !!

! ! !! !!

! ! ! ! ! ! ! !

!

! !

!

Billing & Invoicing

! ! !! !! ! !

!

!

Openbravo

Legacy (*)

(*) Integrated Legacy Systems, for example CRM, ERP, Provisioning or Metering Systems (**) Option to generate accounting or even to scale up to the entire business by leveraging either the Openbravo Commerce Suite or Openbravo Business Suite solutions

Openbravo used for…


A truly modular Technology Platform

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▪ Easier to adapt and extend

▪ Smoother updates and upgrades

▪ Easier administration with an integrated Module Management Console

▪ Enable more focus on differentiation and innovation

▪ Experiment with confidence and lower risks


A Future-Proof Technology Platform

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Cloud-ready Mobile-enabled Interoperable OrchestratedInformative

▪ Leverage embedded analytics to analyze data from various sources in one single repository.

▪ Gain actionable insights that help automate processes, predict behavior, deliver insights to the right person at the right time.

▪ Lower costs and achieve higher agility enabling you to run lean on your IT investment.

▪ Gain full freedom to move from Cloud to On-Premise and the other way around as required for your business.

▪ Gain full freedom to select the devices of your choice thanks to a responsive mobile web technology.

▪ Ensure uninterrupted operations thanks to strong offline support.

▪ Integrate easily to leverage previous IT investments or ensure adoption of future technologies.

▪ Leverage existing integration modules like with SugarCRM and others.

▪ Automate daily operations for higher productivity.

▪ Leverage embedded Business Process Management engine and capacity to define customizable business rules.


Featured Customer

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+$1.2bn

Cloud Subscription

Business

▪ Need to support a very diverse and growing portfolio of Cloud services, each with different business model and customer entitlements

▪ Lack of support for metered services ▪ Need to increase transparency on subscription data to expand its

usage beyond billing and revenue management in Finance to an enterprise wide collaboration to ensure customer success

▪ Faster go-live. In just 5 months after start of project ▪ The combination of open source and flexible platforms allows to be in

control of this mission critical component of its infrastructure ▪ Ease of integration and interoperability with other systems ▪ High performing and scalable architecture

▪ End-to-end subscription management with full integration with sales orders, provisioning, invoicing and metering capture systems

▪ Increased visibility into the subscription base and reduced effort to manage data quality ▪ Ability to syndicate subscription data beyond Finance ▪ Effective management of cloud subscriptions across over 50 diverse product lines, including IaaS, PaaS

and SaaS ▪ 500+ concurrent users with great level of satisfaction in terms of usability and performance

Why Openbravo

Main Challenges

Results

+$38bn total revenue and +120.000 employees software and technology vendor

© 2015 Openbravo Inc. All Rights Reserved. ‹#›

▪ Gain full and flexible support to complex recurring revenue models and the ability to evolve to new ones easily

▪ Reduce time-to-market and experiment with confidence and lower risks

▪ Leverage legacy systems and provide a seamless sales experience across channels

▪ Be ready for growth

▪ Secure competitive TCO for the future


Web: www.openbravo.com/contactEmail: [email protected] Office: +34 932 725 947India Office: +91 33 4004 7358Mexico Office: +52 559171 1841

Thank you very much for your attention

Important Notice: This document contains privileged and confidential information prohibited to be distributed without prior Openbravo consent

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