Open-SourceMechanics in

«Serious» Businessembracing the ideology

without defeating it

open source softwaredevelopment

▪ special motivation & ideology

▪ special organizational structure

▪ special rhythm, milestones and roadmaps

open source and business▪ using

▪ producing

▪ attracting

here comes serious business▪ discard everything special

▪ practice proprietary approach with minoralterations

▪ paint an elaborate facade of openness

what goes wrong▪ serious business is deeply conservative

▪ ignores major strengths of open source

▪ plugs perceived weaknesses with incompatiblesolutions

doing it right™

learning from open source: basic▪ motivation

▪ communication

▪ governance

learning from open source:advanced

▪ goals - profound meritocracy

▪ roadmaps - whatever we do best

▪ release model - early, often, well-reviewed

learning from open source: deep▪ letting go of sharp deadlines and milestones

▪ focusing on processes and principles

▪ leveraging every achievment

working with open source: basic▪ maintain a wish list

▪ bet on long term

▪ start infiltrating community

working with open source:advanced

▪ let developers redefine your needs

▪ multi-layer multi-way approach to problems

▪ become significant part of the ecosystem

working with open source: deep▪ build new playing fields

▪ organize disruptive events

▪ build up momentum to your advantage

on the edge▪ best place to chime in

▪ easy to find unique value

▪ early-adopter culture for competitiveness

social coding▪ developer engagement, internal and external

▪ underpinning of ecosystem efforts

▪ best code review practice

B2B▪ perfect platform for impossible collaboration

▪ define new platforms where needed

▪ create new markets where possible

business-class▪ brandish your status in community

▪ fund when appropriate

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